Brand Refresh VS. Rebrand ✨ While both a brand refresh and a rebrand aim to enhance a company's image and market position, the extent of changes and the level of continuity with the existing brand identity distinguish the two strategies. A brand refresh involves updating certain elements while maintaining the core identity, whereas a rebrand involves a more comprehensive overhaul, including changes to the brand's name, visual identity, and messaging. . . . #branding #nowbooking #modernbran...
Visual Identity vs Brand Identity
02 Most Misunderstood Terms by Designers I remember when I was new to brand design, I myself couldn't even differentiate between these two terms. Once, a client asked me to design their visual identity, and I started working on their brand identity instead. 😂 (RIP Raja) I often get messages from you fellow designers asking for a post on this topic. So, here it is! PS: Want a detailed carousel on this with proper visuals and explanations? Let me know in comments. __________ ⁕ Get in touch for Logo/Brand Identity. __________
Create a high-converting website
1️. Clear and Compelling Headline: Grab your visitors' attention with a catchy, benefit-driven headline 2️. Engaging Visuals: Incorporate eye-catching images and videos that resonate with your target audience. 3️. Streamlined Navigation: Keep your website's navigation simple and intuitive, ensuring visitors can easily find what they're looking for. #OffsetMarketing #brandidentity #brandidentitydevelopment