| Title: | Principles of Marketing |
| Author: | Tanner, John F. |
| Author: | Raymond, Mary Anne |
| Note: | derived from Creative Commons licensed edition published by Flat World Knowledge, ca. 2012 |
| Link: | PDF at saylor.org |
| Stable link here: | https://onlinebooks.library.upenn.edu/webbin/book/lookupid?key=olbp58664 |
| Subject: | Marketing |
| Call number: | HF5415 .T335 2012 |
| Other copies: | Look for editions of this book at your library, or elsewhere. |
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