Brimm

Brimm is an Australian-born cold brew brand that blends rich flavour with a modern, design-forward aesthetic.

Founded by Gabbi Cows, Brimm was born from her love of cold brew and a desire to make the everyday a little more beautiful.

One&Other worked closely with Gabbi to develop a brand identity, packaging, tone of voice and website. The result reflects Brimm’s commitment to quality, creativity and everyday indulgence.

The logo is clean and confident, embracing simplicity and approachability while standing out in a category dominated by masculine energy.

Packaging is intentionally minimalist, with earthy tones contrasted against black and restrained typography that lets the product’s quality shine. Paired with playful, customisable brand stickers, it invites customers to express their creativity. Every detail is designed to elevate the ritual of coffee drinking, making it feel both special and accessible.