Break silos and work together as a team to provide a consistent experience to your customers across their entire lifecycle. Surface potential leads, strategize the sales pipeline, automate related activities, and gain actionable insights to help close deals more quickly. Create personalized campaigns, attract and retain leads, engage with context, and scale the best customer experience. Resolve customer issues and answer queries from a unified collaborative interface, armed with a 360 degree view of your customer journey. Generate rich reports to identify patterns, trends, gaps, and sweet spots, prioritize activities, and drive an effective strategy for customer success. Auro CRM makes use of Suite CRM, one of the most popular open-source CRM solutions on the market. We didn’t want to reinvent the wheel, but rather incorporate the powerful CRM as a key component of the Auro CRM platform.