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Penetration Testing Tools
Penetration testing software tools enable security professionals to test applications and IT systems to identify vulnerabilities. Penetration testing tools, sometimes known as "pen testing" tools, can simulate a hack or attack in order to test the security of a given application or system.
Software Testing Tools
Software testing tools help developers and QA teams assess the functionality, performance, and security of applications by automating and streamlining the testing process. These tools offer various testing methods, such as unit testing, integration testing, and load testing, to identify bugs, vulnerabilities, and other issues before deployment. They often include features like test case management, real-time reporting, and bug tracking to enhance collaboration and ensure thorough testing coverage. By automating repetitive testing tasks, software testing tools improve efficiency, reduce human error, and speed up the development lifecycle. Ultimately, these tools ensure that software is reliable, secure, and meets quality standards before it is released to users.
Performance Testing Software
Performance testing software is software designed to evaluate the speed, responsiveness, and stability of applications under various conditions. It simulates multiple users or workloads to assess how well the software performs under stress, heavy usage, or high traffic. This type of software helps identify bottlenecks, resource limitations, and areas for optimization before the application is released to end-users. It provides detailed reports on metrics such as load times, throughput, and error rates to guide developers in improving application performance. By using performance testing software, businesses can ensure their applications deliver a smooth and reliable experience even during peak usage.
Automated Testing Software
Automated testing software is a type of software tool that is used to test the functionality of other software applications or products. It is typically used to verify that the software works as expected and to identify any bugs or issues that need to be addressed. Automated testing software typically includes a set of scripts that are executed by the program, and results are reported back to the user. This type of testing can be an efficient way to ensure that a software product meets its requirements.
Unit Testing Software
Unit testing software is a type of software tool and/or framework that enables developers and programmers to test small and individual source code units in order to ensure that each unit of the source code functions as it should.
Usability Testing Software
Usability testing software enables product designers and teams to test the usability of a website, web application, or mobile app. Usability testing tools streamline the process of user testing.
Email Testing Tools
Email testing tools help marketers and developers preview, test, and optimize email campaigns to ensure they display correctly across various email clients, devices, and browsers. They check for rendering issues, broken links, spam score, load times, and accessibility compliance before sending emails to recipients. These tools often provide inbox previews, A/B testing features, and analytics to improve deliverability and engagement rates. By automating quality checks and identifying potential problems early, email testing tools enhance campaign effectiveness and reduce errors. They are essential for businesses aiming to maximize the impact of their email marketing efforts.
AB Testing Software
A/B testing software allows businesses to compare two or more versions of a webpage, app, or marketing campaign to determine which performs better based on user behavior and key metrics. It enables marketers and product teams to run controlled experiments by splitting traffic between variants and collecting data on conversions, engagement, and other goals. The software often includes tools for test setup, audience segmentation, real-time analytics, and statistical significance calculation. Many platforms integrate with analytics and marketing tools to help optimize user experiences and drive data-driven decisions. By leveraging A/B testing software, organizations can improve conversion rates, reduce bounce rates, and enhance overall customer satisfaction.
Load Testing Tools
Load testing tools are used to test and verify the quality and performance of an application under workload in order to get rid of problems.
Functional Testing Tools
Functional testing tools are software platforms designed to verify that a system or application performs as expected according to its functional requirements. These tools automate the process of testing individual features and functionalities of an application to ensure they work correctly. Functional testing tools typically support a variety of testing types, including unit testing, integration testing, and user acceptance testing (UAT). They allow testers to simulate user interactions with the application, execute test cases, and identify bugs or issues in the functional behavior of the software. By automating repetitive testing tasks and improving accuracy, functional testing tools help accelerate the software development lifecycle and ensure high-quality releases.
Test Management Tools
Test management tools help organizations plan, track, and organize software testing processes to ensure that applications meet the desired quality standards. These platforms typically include features for creating and managing test cases, tracking defects, and automating test execution. Test management tools also provide reporting and analytics capabilities, allowing teams to monitor test progress, identify bottlenecks, and improve testing efficiency. By using these tools, teams can streamline the testing process, ensure comprehensive test coverage, and improve collaboration among development and quality assurance (QA) teams.
API Testing Tools
API testing software is used to test and validate the functionality, performance, security, and reliability of Application Programming Interfaces (APIs). These tools help ensure that APIs perform as expected under various conditions and meet the required business and technical requirements. Features typically include automated testing, request/response validation, load testing, security testing (e.g., for vulnerabilities and authentication), and performance testing. API testing software often supports integration with continuous integration/continuous deployment (CI/CD) pipelines to facilitate automated testing as part of the software development lifecycle.
Speed Test Websites
Speed test websites and speed test apps are tools that enable individuals or IT professionals to test the speed of an internet connection on any device. Speed tests can measure upload speed, download speed, ping, latency, jitter, and more. Speed test websites can be used to test the internet speed of a WiFi or ethernet connection from a web browser on a desktop or laptop, while speed test apps can be downloaded natively to smartphones so that the wireless connection can be tested from the mobile device.
Mobile App Testing Tools
Mobile app testing tools are software solutions designed to help developers and quality assurance teams ensure that mobile applications perform as expected across different devices, platforms, and network conditions. These tools provide functionality for testing app performance, user interfaces (UI), compatibility, security, and usability. They often include features like automated testing, performance monitoring, bug tracking, and support for both iOS and Android apps. Mobile app testing tools help identify issues before an app is released to ensure it provides a smooth user experience and meets quality standards.
Test Automation Frameworks
Test automation frameworks are sets of tools, components, and practices that automate the process of testing software applications. These frameworks enable testers to write, execute, and manage test scripts for various types of software testing, including functional, regression, load, and performance testing. They often provide features such as reusable test scripts, integration with continuous integration/continuous deployment (CI/CD) tools, reporting, and test result tracking. Test automation frameworks help improve test efficiency, reduce manual errors, and speed up the overall testing process, especially in large and complex software environments.
Test Data Management Tools
Test data management tools enable IT professionals and developers to create non-production test data that simulates real company data in order to reliably test applications and systems with data that's similar to production data.
Web Accessibility Testing Tools
Web accessibility testing tools are designed to evaluate websites and applications for compliance with accessibility standards such as WCAG, Section 508, and ADA. They scan and analyze elements like color contrast, keyboard navigation, semantic structure, and screen reader compatibility to ensure digital content is usable by people with disabilities. Many tools provide automated reports, recommendations, and simulations of accessibility barriers to guide developers in fixing issues. They are used by web designers, developers, and compliance teams to create inclusive digital experiences and reduce legal or reputational risks. By integrating into workflows, these tools help organizations continuously monitor, test, and improve accessibility across web properties.
Pre-employment Testing Software
Pre-employment testing software helps organizations evaluate job candidates through objective assessments before hiring. It typically includes tools for skills testing, personality assessments, cognitive ability evaluations, and role-specific challenges. This software automates the screening process, providing data-driven insights to identify the best candidates efficiently. It enhances hiring accuracy, reduces bias, and saves time by filtering out unqualified applicants early. Companies use pre-employment testing software to improve the quality of hires and create a fairer, more effective recruitment process.
Crowd Testing Platforms
Crowd testing platforms are digital tools that allow businesses to leverage the power of crowdsourcing to test their software applications. They enable organizations to outsource testing tasks to a large pool of qualified testers who can provide feedback on the quality and functionality of their products. Crowd testing platforms typically include features such as bug tracking, project management, analytics and real-time communication tools that help teams collect test results quickly and efficiently. Many also offer flexible pricing options, allowing companies to pay based on the number of tests they need or the amount of time they need testers.
Drug Testing Software
Drug testing software is software used to manage and store drug test results for individuals in the workplace or other fields. It is designed to provide accurate information about an individual's drug use, as well as give notifications to employers and personnel about drug test results. The software can also include features such as employee tracking and data storage, which are documented and retained for inspection if necessary. Security measures are typically included in the system to protect the privacy of the individuals being tested. This software makes it easier for organizations to comply with regulations regarding drug testing while still providing reliable results.
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    SOOMLA

    SOOMLA

    SOOMLA

    SOOMLA addresses the information gap for mobile app publishers who use in-app advertising. Our platform allows app marketers to measure user level ad LTV, attribute ad revenue to marketing activity and target ad whales via various marketing channels. Furthermore, monetization teams can use our platform to evolve a data-driven approach to optimizing their ad inventory. Finally, we provide raw data access that allows the entire organization to make better decisions.
    Starting Price: $999 per month
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    upRive

    upRive

    upRive

    Create High-Performing Facebook ads in Minutes. Spend less time creating ads and more time focusing on your marketing strategy. That’s what we do with Facebook ads; we split test heavily (violently) to find our profitable ad, then we scale it to cash in. upRive means to split test at a more ↑ efficient level. To create a profitable campaign in Facebook ads, it is absolutely essential to split test correctly and without wasting your budget along the way. With that in mind, we focused 100% on solving the core problems that come with split testing, and we found some epic solutions. upRive is a Facebook marketing software that uses a unique method to create ads more efficiently, which drastically improves your Facebook marketing results. ...
    Starting Price: $39.00/month
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    Magic Audiences
    ...Now you can test to your heart’s content without drowning the dev team in a sea of requests.
    Starting Price: $99 per month
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    Cohley

    Cohley

    Cohley

    Today's digital marketing environment demands an unprecedented amount of content. Brands need a firehose of assets for ad testing, photography for product launches, product reviews for consumer validation - the list goes on and on. Luckily there's a better way to meet these astronomical demands. Cohley helps brands generate the diverse assets they need to test, test some more, and grow their businesses. Generate a wide array of branded imagery and actionable video assets to deploy and test across digital channels. ...
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    Kitchn.io

    Kitchn.io

    Kitchn.io

    Kitchn.io is a robust social media marketing software designed to help businesses manage and optimize their social media presence across various platforms. The software allows users to schedule posts, track engagement, and analyze performance to ensure that their social media campaigns are effective. Kitchn.io supports integration with major social media networks, including Facebook, Instagram, Twitter, and LinkedIn, making it easy to reach audiences across different channels. The platform...
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    Adalysis

    Adalysis

    Adalysis

    Easily manage your PPC accounts at scale with automated recommendations, unique data views, and fast implementation. Adalysis is built to get you out of data crunching and into optimizations by pointing you directly at what needs to be addressed. Ads are automatically tested. Accounts are automatically scanned for any missing best practices. You can build your own data scans. Implementing large scale changes takes only a few keystrokes. Enterprise accounts have the full set of tools they need to streamline large data changes. Small accounts get automated recommendations that can be implemented at the touch of a button. ...
    Starting Price: $99.00/month
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    Kantar Marketplace
    ...A leading-edge platform built for leading-edge brands. Kantar Marketplace is an automated market research platform designed for insights professionals, marketers and agencies who want to test, learn and move faster. It is the only market research platform with solutions that have been independently validated to predict sales and brand growth. Get fast answers to your most pressing questions with proven automated market research solutions designed to the highest standards. Choose from a full suite of modular solutions including surveys, reports and data - with options to run your own market research or benefit from Kantar’s expert service. ...
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    OptiMonk

    OptiMonk

    OptiMonk

    ...Website Personalization features allow you to easily tailor your website and campaign landing page messaging to shopper segments for more relevant and meaningful experiences. 3. Easy-to-use A/B testing lets you quickly set up, test, and compare pop-up and landing page performance. Additionally, you can compare complete shopper journeys to measure the impact on the bottom line.
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    Starting Price: $29.00/month
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    Appodeal

    Appodeal

    Appodeal

    ...Rely on bid management automation to quickly switch off campaigns with negative ROAS or create additional campaigns with target event optimization. Use creative management automation to test thousands of creatives weekly and choose the best ones for faster growth acceleration. Top-notch monetization, a flagship product of Appodeal, that is fully integrated into our business intelligence and supports BI data. Run A/B tests to ensure alignment between monetization and product metrics.
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    SoMin

    SoMin

    SoMin.ai

    ...Gathers millions of data points through Computer Vision and NLP to find you the most relevant audiences. Using your business objectives as a guide, it builds hundreds of audience segments using their behavioral traits and interests. Rapidly creates, optimizes and A/B tests campaigns to find you the best creative and targeted optimizations. From rapid testing to long-tail targeting thousands of interests, SoMin.ai enables you to do the impossible with ad optimization. Take advantage of today’s AI-driven digital platforms with an AI that’s designed to understand, interpret and win them.
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    Galaksion

    Galaksion

    Galaksion

    ...It offers 6+ ad formats, including Pops, Interstitials, Push Notifications, and more, 20+ verticals and 200+ GEOs. Galaksion provides a first-class experience for advertisers, offering a risk-free testing environment and delivering over 50 billion impressions monthly. You can allocate your budget using Traffic Volumes and pay only for conversions with the CPA pricing model (CPC, CPM, and Smart CPM are also available). Key benefits include: • Special platform features (Custom Rates, Zones Tumbler Switch) • Detailed statistics tracking (Delta in Statistics) • A wide range of campaign settings (Audience Targeting and more) • The ability to test up to 10 creatives within one ad campaign • A minimum deposit of $50 Galaksion guarantees full transparency and provides 24/7 support from a dedicated account manager.
    Starting Price: $50/min deposit
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    Zappi

    Zappi

    Zappi

    Make your ads stronger by listening to your audience at every stage of ad development. Find the best idea in the bunch and, with ongoing testing, make it something they can’t live without. Understand how to build your brand with your digital campaigns. Use audience feedback and behavioral data from ads researched in a social media environment. Getting started is easy. Our proven methodologies give you predictive consumer feedback while you’re developing advertising and innovations. ...
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    Simulmedia

    Simulmedia

    Simulmedia

    ...Simulmedia can analyze past TV campaigns and improve results immediately. Simulmedia ties exposure to action, reporting on the business metrics you care about in Simulmedia's performance dashboard. Simulmedia will test variables like creative and spot length, and then optimize fast to ensure CPVs and CPIs continually improve.
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    Pentaleap

    Pentaleap

    Pentaleap

    ...Lean on Pentaleap tech and sales expertise as an extension of your team as you kick off, grow, and scale your retail media program. Share your product feed with us, implement and test the simple API call, and prove the performance boost of your onsite ads via AB testing.
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    Viryze

    Viryze

    Viryze

    ...Connect your TikTok account, select a video, and set a budget. Our system then creates and optimizes your campaign to grow real followers, not just views. Viryze analyzes your content and tests 10–15 micro-audiences, automatically shifting spend to the best performers so your video reaches the right For You Pages and top of search results. Key features: quick setup (about a minute), pay-as-you-go pricing, advanced targeting, audience testing and reallocation, and a clear dashboard with views delivered, profile clicks, and estimated follower growth. ...
    Starting Price: $50
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    Improvely

    Improvely

    Awio Web Services

    Track, test and optimize your online marketing. Join over 7,000 marketers using Improvely to track results and detect fraud. Improvely identifies the source of every signup and sale, whether it's from a marketing campaign or any other channel. Our monitoring systems inspect every click for signs of suspicious activity. Get alerted to potential click fraud instantly, then take action to protect your advertising budget.
    Starting Price: $29 per month
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    Disruptive Advertising

    Disruptive Advertising

    Disruptive Advertising

    ...Do you give up on the first mistake, failed marketing test, or get offended when someone challenges your ideas?
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    AppLovin Max
    ...Leverage all major ad formats—banner, native, interstitial, and rewarded video—for more ways to drive in-app ad revenue on a single platform. Learn what mix of ads is most profitable for your business with our real-time QA and testing tools. Maximize your marketing and monetization efforts. MAX makes it easy to reinvest your revenues–and learned insights–into user acquisition with AppLovin’s growth engine, AppDiscovery. MAX works across eight platforms: Android, iOS, Unity, AdobeAir, Cordova, React, Unreal, and all-new FireOS. Launch your apps faster with our lightweight SDK and suite of testing tools.
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    Traffic Jet
    Fully automate your traffic acquisition in just a few clicks and get instant access to hundreds of premium traffic sources with the Traffic Jet tool. Create, manage, and test all your online ads in one place. Place your creatives in Google Search, Display, Amazon, Facebook, Bing, and hundreds of others with zero manual effort. You can create a campaign in just 10 seconds; no more struggles with ad management. All the ads are created for you; Traffic Jet automatically places your creatives across various channels, including Search, Display, Mobile, and Social. ...
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    Adscook

    Adscook

    Adscook

    ...Other tools in the market have limited functionality, complex interface and high costs. Don’t waste more time and money. Use the easiest tool for organized and quick ad creation and make your A/B testing fun. Use all combinations of the audiences, ad images, copies, devices, etc., and find the best converting ads. 24/7 automation rules based on a real time campaign data (ROAS, Revenue, CPA, Spent, Reach) will keep you profitable while you are away. Duplicate converting ads/adsets, rebalance your budget, find the optimal lookalike or test any other scenario. ...
    Starting Price: $89 per month
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    FusionAds.ai

    FusionAds.ai

    FusionAds.ai

    Generate advertising content in 1 click. Fusion AI tests different versions of the ads so you get the best results. Revolutionize your ads with generative advertising using FusionAds.ai. Create and publish cross-channel ads in seconds using AI, create briefs, and ad creatives with all their variations, and publish them at the click of a button. We understand your business, generate free ads, and create and launch highly engaging ads designed specifically for you.
    Starting Price: $10 per month
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    Naytev

    Naytev

    Naytev

    ...Complete with live post previews and recirculation, you can automate even the most complex schedule in no time. Run advanced campaigns, boost posts manually or automatically, A/B test, and optimize for the conversions you care about.
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    Otterfish

    Otterfish

    Otterfish

    ...With Audience tests you simply pick an image. Otterfish will do the rest serving each real audience the image and caption, allowing you to quickly compare multiple audience sets in no time.
    Starting Price: $19.99 per user per month
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    Rapid Ads

    Rapid Ads

    Rapid Ads

    ...The platform also offers a user-friendly interface where marketers can preview all assets, monitor performance at scale, and iterate quickly across audiences. Rapid Ads emphasizes speed, scalability, and creative flexibility; you can rapidly test different visuals and messaging combinations, generate hundreds of ad creatives in minutes, and optimize campaigns.
    Starting Price: $29 per month
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    Adinspiration

    Adinspiration

    Adinspiration

    ...Just tell us the brands, and we’ll show you the winning ads in your niche or for that brand by tracking their performance. This way, you can use the winning ads without wasting time and money on testing, for just $29 a month.
    Starting Price: $29/month
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    PropellerAds

    PropellerAds

    PropellerAds

    ...The main platform’s benefits are: - Multiple exclusive traffic sources in a single advertiser’s account - Exceptional traffic quality and purity ensured by the latest anti-fraud software - Demographic and Interests Targeting for Push ads - In-Page Push – a traffic type that allows you to target iOS and Mac devices - Direct Click traffic for Popunder campaigns that might boost your CR up to 120 times - CPA Goal – a new-generation optimization tool that ensures your campaign will reach the conversion price you set with no effort on your part - Precise statistics and A/B testing tools The company is also a member IAB Europe and has a ISO/IEC 27001 Safety Certificate.
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    Starting Price: $100/min deposit
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    IRI Voracity

    IRI Voracity

    IRI, The CoSort Company

    ...Only in Voracity can you: 1) CLASSIFY, profile and diagram enterprise data sources 2) Speed or LEAVE legacy sort and ETL tools 3) MIGRATE data to modernize and WRANGLE data to analyze 4) FIND PII everywhere and consistently MASK it for referential integrity 5) Score re-ID risk and ANONYMIZE quasi-identifiers 6) Create and manage DB subsets or intelligently synthesize TEST data 7) Package, protect and provision BIG data 8) Validate, scrub, enrich and unify data to improve its QUALITY 9) Manage metadata and MASTER data. Use Voracity to comply with data privacy laws, de-muck and govern the data lake, improve the reliability of your analytics, and create safe, smart test data
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    adAlert.io

    adAlert.io

    adAlert.io

    ...It aims to assist marketers who want to save time by avoiding repetitive analysis, making them more efficient in optimizing their PPC campaigns. adAlert.io conducts dozens of daily tests that would otherwise take hours for a human to perform, generating email and/or text alerts for any abnormal trends, policy violations, broken landing pages, or budget pacing issues.
    Starting Price: $59/month
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    Akcelo

    Akcelo

    Akcelo

    ...Akcelo’s advertising platform incorporates cutting-edge client-side and Server-Side Header Bidding technologies. Our optimization engine, which is based on systematized A/B testing through Machine Learning, allows the best settings to be applied in real time to each of our advertising partners (dynamic floor price, time-out, bid-scaling, etc.), which ultimately maximizes the performance of each advertising impression (CPM).
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    AdManager AI

    AdManager AI

    AdManager AI

    AdManager AI is the ultimate solution for entrepreneurs and businesses looking to test and validate their ideas with minimal effort. Running Meta ads can be complex, time-consuming, and costly when not optimized properly. Our AI-powered platform automates the entire process, from ad creation to campaign management, ensuring data-driven results without the hassle. With built-in Meta Pixel integration, insightful analytics, and continuous performance optimization, you get maximum ROI while focusing on growing your business. ...
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