Compare the Top Brand Monitoring Tools in the UK as of November 2025

What are Brand Monitoring Tools in the UK?

Brand monitoring tools help businesses track and analyze online mentions of their brand, products, and competitors to understand public sentiment and manage reputation. These tools aggregate data from various sources, including social media, forums, news outlets, and review sites, to provide a comprehensive view of brand perception. With real-time alerts, companies can quickly respond to positive or negative mentions, helping to protect and enhance their brand image. Many brand monitoring tools also offer analytics and reporting features, enabling businesses to measure sentiment trends and assess the effectiveness of marketing or PR efforts. Overall, these tools empower brands to stay informed, proactive, and engaged with their audience across digital channels. Compare and read user reviews of the best Brand Monitoring tools in the UK currently available using the table below. This list is updated regularly.

  • 1
    Rankshift

    Rankshift

    Rankshift

    Rankshift is an AI visibility tracking tool that helps website and brand owners check, track, and improve how visible they are in AI-powered search engines like ChatGPT, Google Gemini, Mistral, Claude, and Perplexity. It offers clear tips for improvement, ongoing performance tracking, competitor monitoring, and citation analysis to boost visibility in AI search results.
    Starting Price: €49/month
  • 2
    Deepserp

    Deepserp

    Deepserp

    Deepserp is a SaaS platform designed to improve brand visibility in AI search, including systems powered by large language models such as ChatGPT, Google Gemini and Perplexity. As AI assistants increasingly replace traditional search engines, Deepserp focuses on ensuring information is properly crawled, interpreted and surfaced in AI-generated responses. The platform performs a technical audit of site structure and semantic clarity to assess readiness for LLMs. It tracks AI bot activity in real time, showing which pages are accessed and how often. Deepserp also identifies prompt patterns and query clusters linked to specific domains, offering insight into how content is interpreted by AI systems. Additionally, the platform monitors public AI citations, ranking frequency and context over time. Built for use by SEO teams, content strategists and digital professionals, Deepserp offers a structured approach to improving discoverability and inclusion in the evolving landscape of AI search.
    Starting Price: $79/month
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