Compare the Top Free Local SEO Software as of November 2025

What is Free Local SEO Software?

Local SEO software provides tools for local business to improve their SEO (search engine optimization). Local SEO tools are built specifically for local businesses that want their website and local listings to rank better in search engines, and include features such as keyword research, keyword rank tracking, site analysis, and more. Compare and read user reviews of the best Free Local SEO software currently available using the table below. This list is updated regularly.

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    Semrush

    Semrush

    Semrush

    Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.
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  • 2
    SeoSamba Marketing Operating System (MOS)
    SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses and multi-locations enterprises alike. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google and Facebook review management tools, email marketing tools, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM product SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS can be private-labeled by solution providers.
    Starting Price: $99.00/month
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    SE Ranking

    SE Ranking

    SE Ranking

    SE Ranking is an all-inclusive, cloud-based search engine optimization (SEO) platform for webmasters and marketing professionals. Intuitive and easy-to-use, SE Ranking offers a complete set of tools for comprehensive tracking of keyword positions, site auditing, analyzing competitor SEO and PPC strategies, keyword suggestion and grouping, website ranking, backlink monitoring, automated professional reporting, and more. By leveraging SE Ranking, users can easily keep track of their website’s keyword ranking in multiple countries, cities, regions, and languages in real-time across Bing, Google, and Yahoo.
    Starting Price: $24.80/month/user
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    Partoo

    Partoo

    Partoo

    Let’s develop together your online visibility and your e-reputation to attract new customers to your points of sale! Automatically distribute information about your establishments on major directories, GPS, search engines, social networks, and review sites. Centralize the reviews left on your establishments whether they come from Google, Facebook, or TripAdvisor. Get regular reports, analyze them and respond to them from a single interface. Encourage your satisfied customers to leave you positive reviews on Google Business Profile. Optimize your website with a store locator and customizable pages per location. Make your point of sales stand out on the queries associated with your activity. Centralize messages received on Google Business Profile and easily reply to them centrally or locally. Let’s develop together your online visibility and your e-reputation to attract new customers to your points of sale!
    Starting Price: Free
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    TribeLocal

    TribeLocal

    TribeLocal

    Local Citations are one of the key ingredients for increasing your presence. Which is why we provide Premium citations that are completed within minutes of your request. Our Local Rank Tracker algorithms are designed to track rankings for all the keywords that you want to rank for and help you keep a track of your performance. Ranking well online is directly correlated to being present on the listing websites. That is why we partnered up with more than 200 business listing websites to help you rank better. Our various Local SEO Tools like Rank Tracker, Citation Audit, SEO Audit and Review Management provide you the most extensive Local SEO Software experience on the internet. We understand that local citation building is the biggest enabler for a small business. Which is why we have created Premium Citation category which helps you get listed instantaneously and provides results in a few days.
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    Insites

    Insites

    Insites

    If you sell digital marketing services, you need Insites. Preparing for a sales conversation can take forever. Insites automates your research and provides a comprehensive digital marketing audit in under 60 seconds. Get more leads, boost engagement and win more business. Boost sales at every stage of your customer journey. We help marketing agencies, local search companies, newspapers, telcos and many others sell digital solutions more effectively to SMBs.
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