Best Location-Based Marketing Apps for Android of 2025

Compare the Top Location-Based Marketing Apps for Android as of November 2025

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What are Location-Based Marketing Apps for Android?

Location-based marketing software helps businesses target and engage customers based on their geographic location, providing personalized and relevant offers, advertisements, and promotions. These platforms use technologies such as GPS, geofencing, beacons, and IP address tracking to deliver real-time marketing messages to customers when they are in specific locations, such as near a store, event, or point of interest. Location-based marketing software often includes features for campaign management, analytics, and customer segmentation, enabling businesses to optimize their marketing strategies based on location data. It can also be integrated with other marketing tools like CRM systems and mobile apps to enhance customer engagement and drive conversions. By using location-based marketing, businesses can improve the customer experience and increase foot traffic, sales, and brand awareness. Compare and read user reviews of the best Location-Based Marketing apps for Android currently available using the table below. This list is updated regularly.

1

HERE

HERE Technologies

HERE is the #1 location platform for developers, ranked above Google, Mapbox and TomTom for mapping quality. Make the switch to enhance your offering and take advantage of greater monetization opportunities. Bring rich location data, intelligent products and powerful tools together to drive your business forward. HERE lets you add location-aware capabilities to your apps and online services with free access to over 20 market-leading APIs, including mapping, geocoding, routing, traffic, weather and more. Plus, when you sign up for HERE Freemium you’ll also gain access to the HERE XYZ map builder, which comes with 5GB of free storage for all your geodata. No matter your skill level you can get started right away with industry-leading mapping and location technology. Configure our location services with your data and business insights, and build differentiated solutions. Integrate with ease into your application or solution with standardized APIs and SDKs.

1 Rating

Starting Price: $0.08 per GB

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2

PlotProjects

PlotProjects

An extensive geofencing SDK and API for iOS and Android. Quick to set up, easy to use. From your app to any customer data, marketing automation or behavioural analytics platforms, our SDK integrates across your entire digital infrastructure. The pioneer in geofencing and location data since 2011, PlotProjects took off with a big bang. Recognized by The Wall Street Journal as one of Europe’s most promising startups in 2013, we are now the global leader of location marketing for companies with apps. Our technology adds the missing contextual layer that helps companies win the micro-moments of consumers on every touchpoint of the customer journey - online and offline. Brands, publishers, and developers use our technology to obtain location intelligence, attribute online and offline shop visits, retarget and activate consumers with contextually enriched personalized messages at their fingertips.

Starting Price: $100 per month

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3

Woosmap

Web Geo Services

Woosmap offers a unique combination of privacy-first geolocation APIs and SDKs, based on our own data sourcing, without collecting any personal data. We provide version-less API and Lib easy to implement and well documented, to ensure long-lasting solutions. We are convinced that developers are the makers of the digital revolution of an industry, we help them to tailor geolocation to their business, with the most cost-effective developer tools on the market.

Starting Price: Free

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4

Notificare

Notificare

Notificare is a leading Customer Engagement Platform that helps brands to (re)engage their audience, shed light on customer behavior, and increase conversions. One single tool, with channels App Push, Web Push, Email, SMS, and Mobile Wallet, to deliver the most engaging messages and interactions. Founded in 2012, Headquartered in Rotterdam, Netherlands. Notificare is ISO/IEC 27001:2013 certified. Proudly serving clients like Rituals, Hunkemöller, ICI Paris XL, Jumbo supermarkets and G-Star. Every superhero needs a sidekick.

Starting Price: $29.00/month

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5

Kumulos

Kumulos

Kumulos is an easy-to-use customer engagement platform that offers a 360-degree view of user experience to create long-term customers. Features include mobile push notifications, web push notifications, and in-app messaging. Create omnichannel campaigns and operate all from one place - the Kumulos Mobile Marketing Hub. Personalize campaigns with features such as rich interactive messaging, geo-targeting, and audience segmentation & channeling. Kumulos can be fully automated and offers delivery receipts and intelligent delivery to take the guesswork out of campaign timing. Use features such as deferred deep linking and ASO to acquire new customers. Analytics and reporting allow you to evaluate all aspects of performance and campaigns to constantly improve. Crash reporting and diagnostics ensure your app is fully functional at all times and prioritizes fixes so you can always offer a flawless user experience. Kumulos offers a 30 day free trial or sign-up for a free demo.

Starting Price: $100 per month

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6

Proxi.cloud

Proxi.cloud

Proxi.cloud is developing marketing solutions based on proximity and geolocation technologies. It provides a software development kit that extends customer’s application capabilities to include communication and analytics services based on location data. It’s aim is to equip clients with a platform for comprehensive management of proximity marketing activities using multiple technologies including geofencing, Wi-Fi and beacons. Thanks to our unique technology, we help our clients increase customer footfall effectively, providing full measurement at every stage. We drive users engagement using our mobile solutions via rich push notifications and targeted in-app communication. Proxi.cloud SDK truly connects online with offline your mobile app. Providing our clients with meaningful insights about consumer footfall, brand loyalty or ROPO effect, we use Proxi.cloud Platform as a bridge between online and offline worlds.

Starting Price: $1000 per month

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7

Foursquare

Foursquare

Put the most trusted, independent location intelligence platform to work for your business. Measure your omnichannel campaign's impact on real-world outcomes like store visits and sales across 550+ media partners with Foursquare Attribution. Build high-intent, location-based audience segments through Foursquare Audience, or create custom real-time geofences with Foursquare Proximity—all available via self-serve or managed service. Visualize and analyze geospatial data at scale with Foursquare Studio, a powerful browser-based mapping and analytics platform. Tap into the world’s most accurate POI database (100M+ POI) with Foursquare Places, or integrate location search, tips, and geotagging into your app with Foursquare Places API. Power smarter, location-aware experiences with Foursquare Movement SDK, which captures real-time behavioral context to enrich apps, personalize content, and inform better decisions.

Starting Price: Free

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8

Smartwhere

Smartwhere

No matter what industry or market you’re in, we can help you discover the proximity technology solution that fits your needs, from marketing to logistics. Use the right combination of proximity technologies, from Beacons, Geofencing and Wi-Fi to, NFC and QR, to make your campaign succeed. Smartwhere runs retail. From the smallest bodega to the largest global retailers, the Smartwhere platform scales to every campaign’s needs. With the Smartwhere SDK, implementing proximity into new and existing mobile applications is a breeze. With just a few lines of code, mobile campaigns can quickly make use of proximity technologies without sacrificing time-to-market. Traveling can be a logistical nightmare, but with proximity technology, passengers can breeze through the experience with just a little guidance, be directed to their gate, determine their location, or find the nearest shops. Proximity gives healthcare and government agencies the opportunity to be able to improve their services.

Starting Price: $599 per month

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9

ProxiPass

Sophatar Inc

Mobile passes that can be personalized and proximity enabled on both Android and IOS devices, all without requiring a mobile app. Remind customers when they come near your place of business with a personalized offer and refresh it at any time with an instant mobile notification. All with rich native mobile content; not just SMS. Use our complimentary IOS app for in-store redeems of coupons & loyalty passes. For loyalty, you can add a programmable number of points with each redeem, e.g. 1 point for every dollar spent. Just scan the QR code on the pass your customer presents, and the pass ID, and the time & place of the redeem is automatically recorded and available in your analytics dashboard. To associate each redeem with an employee, you can optionally configure the app to require a valid PIN before a pass can be redeemed. Create and delete valid PIN's from your web login.

Starting Price: $99 per month

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10

Storefries

Storefries

Storefries has an enhanced geosocial system that helps the retail business owners to know about their customer's needs in detail and Find the local relevant content for social media to boost their branding.

Starting Price: $9 per month

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11

Zenreach

Zenreach

See more customers. See them more often. Connect your online marketing with in-store results for digital marketing that consistently outperforms. If you run a business with a physical location, you need real customers walking in the door. Online traffic is no substitute for foot traffic. Audiences built on real customers and in-store results consistently outperform. Responsive communication based on behavior gets 2x more repeat customers. Measuring success based on who actually walks in gives you real ROI.

Starting Price: $99 per month

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12

BridgeLogic

BridgeLogic WiFi

WiFi marketing, analytics and advertising platform for physical spaces. Working with an existing WiFi connection, BridgeLogic’s platform provides physical locations real-time customer social and demographic data and insight including name, age, gender, social interests, contact information, location, footfall, dwell, frequency of visits and much more. Grow loyalty programs, build customer data and provide revenue opportunities through venue analytics, guest intelligence, marketing automation and advertising. Learn who your best and most loyal customers are with full analytics and reporting (customer name & email address, total connected users, new users, returning users, social connection method, gender) With smart marketing automations, you can automatically send mobile coupons, exclusive offers, email newsletters and timely promotions to your customers long after they’ve visited in-store. From coffee shops, car dealerships, stadiums and on.

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13

Bluedot

Bluedot Innovation

Turbocharge your mobile loyalty program (and CRM) with location technology. Too often loyalty programs are cumbersome and inconsistent between online and in-person interactions. Solve for seamless experiences across all channels by using geolocation to connect customer profiles to real-world behaviors. Deliver convenience to both staff and customers by reducing the number of manual steps required to participate and redeem loyalty rewards. Boost engagement and loyalty by automating rewards based on your customer’s location (e.g. entering the parking lot, walking in the store, entering the drive-thru, etc.). No longer do customers have to fumble for their card or remember which phone number is associated with and staff doesn’t have to hold up the line to prompt each person for their loyalty credentials. Make it easy for customers to love your brand with a smarter loyalty program powered by geofencing technology.

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14

Blue Bite

Blue Bite

Transform physical products into a digital platform. The Blue Bite Studio makes it fast and easy to build experiences that deliver the right message directly to consumers at the right time. Consumers scan NFC or QR directly on products with phones to activate experiences, which offer authentication, exclusive content and more. Physical products become a new sales and communication channel controlled end-to-end by brands, cutting through today's digital noise. Drag and drop components to build engaging mobile experiences that work across devices without having to write a single line of code. Engage consumers across mobile devices with web based experiences made in the experience Studio. Provide product authenticity through our existing native app Decode. Enable your existing website and native apps with dynamic content powered by Blue Bite. Leverage your existing content with our powerful UI components to easily combine branded assets like images and videos with product information.

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15

Google Nearby

Google

A platform for discovering and communicating with nearby devices. The Nearby platform makes it easy to discover nearby devices and establish communication with them. It uses technologies such as Bluetooth, Wi-Fi, IP, and audio. Discover and establish direct communication channels with other devices without having to be connected to the Internet. Enables seamless nearby interactions such as multiplayer gaming, realtime collaboration, forming a group, broadcasting a resource, or sharing content. The Nearby Connections API is available for Android. Use the guide to determine if this is the right API to use. Publish and subscribe to small messages between devices that are near each other and connected to the Internet. Discover nearby Bluetooth Low Energy Beacons and retrieve their attachments. The Nearby Messages API is available for Android and iOS, and enables communication between the two platforms. Use the guide to determine if this is the right API to use.

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16

NearBee

MobStac

NearBee is the best alternative to Google Nearby for small businesses and proximity marketing resellers. NearBee is a beacon-aware app that lets users discover proximity-based relevant content making it the best Nearby alternative. NearBee uses the Physical Web technology to scan for Eddystone URLs and displays the notification on both Android and iOS devices. Nearby Notifications were delivered silently, repeatedly and became extremely spammy leading to a poor user experience which led to Google announcing its shut down. NearBee, on the other hand, is void of these issues and provides a seamless, non-passive, rich notifications complete with visuals to the end-user. NearBee alerts the users when proximity-based relevant content is available through a ringtone or vibration which can be determined by the end user. This increases the possibility of a consumer looking at and clicking on a notification as compared to silent Nearby notifications.

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17

Leantegra CVO Platform

Leantegra

An enterprise-grade IoT platform for location and motion intelligence. CVO Platform provides in-depth analytics and event propagation and is, therefore, applicable for advanced data-driven automation scenarios. The user management system ensures a completely secure environment. Moreover, the Leantegra platform is a developer-friendly system that leverages REST API, iOS and Android SDK to integrate with mobile and web applications, as well as third-party enterprise systems. After all, having all location and campaign analytics at hand enables thoughtful and based on real data decision-making. Go beyond BLE beacons and location-based advertising with our extended targeting rules, advanced Proximity Campaigns and fine-grained analytics. Target by proximity zones, dwell time, user profiles and CRM data. Not your average BLE beacon. The Leantegra beacon offers powerful and unique features, which are not available in other beacons on the market.

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18

Bubbl

Bubbl

Bubbl’s geolocation plugin supercharges existing mobile apps to drive in-the-moment customer engagement, revenue and loyalty. Businesses can easily create virtual fences and deliver pre-built location-aware push notifications, images, videos and surveys to app users crossing digitally-defined areas without the need for IP or phone tracking. Users retain their privacy and businesses get dynamic communications and endless opportunities to engender trust and improve brand profile. Bubbl seamlessly integrates with any iOS or Android app within minutes, significantly reducing software development and deployment costs. Bubbl is a suite of straight forward sdk’s, accessed with an API key and managed through your private cloud based dashboard. Bubbl super-charges app retention and enables live real time engagement via any app. Our cloud based marketing platform unlocks a new type of engagement between brand and consumer, based on location, time and relevance.

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19

Oriient

Oriient

GPS has become an invisible but essential part of everyday life. People rely on apps like Waze and Google Maps to guide them from location to location, in addition to a myriad of other services which can’t function without GPS (imagine getting an Uber without GPS…). Indoor GPS has clear benefits to any building with foot traffic. Those benefits spread over various markets & verticals and go far beyond way-finding. By providing optimal routes throughout points of interest in a building, people no longer feel lost. Utilizing navigation decreases user abandonment related to unfound items and locations. Way-finding saves people time, improves mobile app retention rate and increases satisfaction. Route planning also offers improved operational efficiency and cost reduction. Reach app users with messages as they enter, dwell in or exit a predetermined zone, and act contextually on their specific position.

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20

MOCA

MOCA

MOCA gathers billions of records of behavioral and location data from multiple sources in real-time. We allow organizations and governments to unlock customers insights with location intelligence and marketing automation to deliver mobile campaigns to better engage and retain their audience. Leverage both digital and physical customer data to deliver an integrated omnichannel experience. We bring a next-level of customer engagement; we provide AI-powered marketing for deep personalization. Promote your country, region or city with MOCA’s AI Smart Cities solution for Tourism. Our person-centric approach allow us to build the next layers to create a digital ecosystem where people, cities, and organizations receive the information they need generating economic growth to your city. Our award-winning cloud-based Platform based on proprietary machine learning algorithms deeply understands customer journey and influences customers providing personalized experiences.

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21

Passworks

Passworks

Engage with consumers in real-time and based on their location through mobile wallets, such as Apple Wallet and Google Pay. Passworks allows brands to create and manage content for mobile wallets, such as Apple Wallet, Google Pay and others, according to your business.

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22

Proxi.vip

Sophatar

Proxi.vip is a platform for interaction with your customers based on their proximity to your business. Make every customer a VIP by offering a personalized experience, based on individual sales and location. Proxi.vip consists of several components that can be deployed independently, but they become really powerful when combined. Leveraging personalized digital signage, mobile location technologies, sales data and data analytics, we offer a unique experience to each of your customers, guests or visitors. Our platform can be applied to retail, hospitality, amusement and enterprise environments.

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23

Zoniz

Zoniz

Personalize content and produce real life engagement. Guide your audience and make your content memorable. Zoniz helps you create interaction and engagement through proximity technology. Our creative solution is just what you need to deliver your content at the right place, to the right audience. Public institutions and organizations can build a relationship with citizens and tourists using Zoniz proximity technology. Our mobile engagement app helps municipalities reach people easier and stay connected for a long period of time.

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24

Unitag

Unitag

Give a digital dimension to your material. Connect your material and your physical locations to the digital world. Communicate with your users through their smartphones. Collect offline data. On some product information, on a coupon discount on a promotional poster, with a contest game at the entrance of a store, etc. Recruit and retain your users at the right time and right place. Data collection through O2O Tags allows you to finally measure the effectiveness of your communication material: it lifecycle, who scans and interacts with it, who are your users. Connect your material via our O2O tag manager (QR code, NFC, image recognition, Beacon) and manage everything from a single dashboard.

Starting Price: $30 one-time payment

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25

Aruba Meridian

Aruba Networks

Meridian is a mobile-app software platform from Aruba, a Hewlett-Packard Enterprise company, that allows public-facing enterprise venues – retailers, hotels, casinos, resorts, airports, hospitals, and convention centers – to create or improve mobile apps that engage visitors on their mobile devices. These venues can leverage Meridian to deliver location-relevant information such as mapping, turn-by-turn directions, venue-specific information, and proximity-based notifications to mobile-app users during their visits. The platform’s cloud-based Meridian Editor is a software-as-a-service (SaaS) content management system (CMS) that houses a location’s Meridian-powered app content. It offers an easy way for venues to create a complete app from scratch with its AppMaker features. Infuse your mobile app with location-based features and vastly improve visitor engagement.

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