Best Lead Generation Software in Africa
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Compare the Top Lead Generation Software in Africa as of November 2025
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What is Lead Generation Software in Africa?
Lead generation software is a useful tool for businesses looking to increase their customer base and marketing efforts. It automates the process of identifying, tracking, managing and organizing leads from various sources including online forms, social media campaigns and email lists. The software assists with tasks such as creating reports that compile data about lead sources, analyzing conversion rates of customers, optimizing landing pages and measuring the success of campaigns. Lead generation software provides valuable insight to help organizations make informed decisions about their future marketing strategies. Compare and read user reviews of the best Lead Generation software in Africa currently available using the table below. This list is updated regularly.
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1
Pipedrive
Pipedrive
Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.Starting Price: $24/month -
2
Visual Visitor
Visual Visitor
The most powerful, most targeted, easiest-to-use email acquisition tool available. Grow your email subscriber base 30x or more. Leverage machine learning and artificial intelligence to grow your email list with consent-based subscribers. Who better to add to your email list than the current visitors on your website? We will add 40% of your recent U.S.-based website visitors to your email list without you lifting a finger! Engage your audience through email within a few minutes of visiting your site. Drive results and measure impact with personalized outreach to each customer, sent when visitors are most likely to engage. Add Your DSP, Social Media, Custom Audience, or Direct Mail to drive engagement further. Keep your brand front-of-mind until point-of-purchase. Email Validation is a method of verifying if an email address is valid and deliverable. We help you land your emails in the inbox and connect with your customers. Drive up your open rates and ROI.Starting Price: $299.00/month -
3
GetResponse
GetResponse
GetResponse provides all-in-one marketing software that empowers marketers, solopreneurs, coaches, creators, and small business owners with affordable, easy-to-use tools for email marketing, marketing automation, and content monetization. With over 25 years of expertise, GetResponse goes beyond email with tools to help grow and engage audiences, create and sell courses, and turn ideas into income. It’s the go-to solution for building a personal brand, selling products and services, and fostering a loyal community.Starting Price: $0 -
4
FireDrum Email Marketing
FireDrum Email Marketing
FireDrum provides powerful email marketing solutions for businesses & organizations of any size, from do-it-yourself to white label or fully managed services. Our platform combines our easy-to-use Email Studio to create email templates, intuitive campaign automation tools, and industry best customer support. FireDrum is scalable and features automation, contact management, engagement tools, and more. Customers rave about our exceptional personal one on one support that you can't get from the megacorp email providers. Choose Chat, Email or Phone communication with your own dedicated account manager. Easily import and export your contact lists. We offer unlimited custom fields and lists. Use our built in contact capture forms or one of the many integrated options. We support email signup forms for WordPress, Privy, WooCommerce and many others. Unique to FireDrum you can view and sort your Contacts by Opens and Clicks. Instantly see what contacts are the most engaged.Starting Price: $4.00/month -
5
HubSpot CRM
HubSpot
HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.Starting Price: Free -
6
EngageBay
EngageBay
EngageBay is a simple, affordable, integrated, all-in-one marketing, sales and service automation platform with free CRM, built to grow small businesses and startups. The marketing automation suite helps you save time, nurture your audience and automate routine, manual tasks. With the free CRM and sales automation, you can organize all your email contacts, track deals, and the sales pipeline to grow your sales. Further, you can build meaningful customer relationships that stay for life. And finally, with the free live chat and helpdesk features, provide real-time assistance to convert visitors to happy customers. Track, prioritize, and solve customer support tickets in minutes.Starting Price: $10.79/user/month (biennially) -
7
Asana
Asana
Asana helps teams orchestrate their work–from daily tasks to strategic cross-functional initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial.Starting Price: Free -
8
Outgrow
Outgrow
Outgrow allows you to better acquire, qualify and engage leads by making it easy to build personalized quizzes, calculators, assessments, recommendations, polls & chatbots. No developers or designers required! Outgrow has a host of design templates which are fully optimized for mobile, desktop, and tablet, and are easily embeddable into your advertising, websites, mobile apps, social media, SMS and email communication. In addition, there are over a 300 pre-made content pieces and funnels that are optimized to improve conversion so you can change the questions, make a few tweaks so its consistent with your brand and have your own interactive content ready in minutes.Starting Price: $14/month -
9
Drift
Drift
In a world where instant and on-demand is the norm, your customers' expectations have never been higher — and companies that deliver fast, easy, and personalized buying experiences are the ones that will win. That's where Drift can help. The Drift platform combines chat, email, video, and automation to remove the friction from business buying. With Drift, you can start conversations with future customers now, on their terms. There are over 50,000 businesses that use Drift today to generate more revenue, shrink sales cycles, and make buying easy. Conversational Marketing connects you to visitors in real-time conversations, so you can surface the right content, answer questions, or qualify and convert buyers into a sales meeting. -
10
PeopleLinx
PeopleLinx
PeopleLinx helps national brands orchestrate sales activities and revenue growth across distributed teams and territories. Our fully managed system aligns strategy with field execution. We combine go-to-market strategy, AI-powered targeting, expert messaging, and campaign execution to help teams identify buyers, activate relationships, and measure performance. With PeopleLinx, organizations move beyond disconnected outreach to achieve true revenue orchestration. Driving consistent, data-driven engagement across every territory, channel, and rep. What We Do: We provide a complete system, delivered as a service, that helps national brands turn scattered outreach into a scalable, coordinated marketing engine. How We Deliver: Powered by AI, run by experts, and built for national brands. What Sets Us Apart: Fully managed execution: no software learning curve Built-in creative support, brand compliance and personalization Proven to save time, scale outreach, and boostStarting Price: $2500 -
11
Microsoft Dynamics 365
Microsoft
Accelerate your business growth with Dynamics 365, the next generation of CRM and ERP applications. Unify your data. Get predictive insights. Achieve amazing results. Make smarter decisions. Take actions that drive your business. Find and build stronger relationships. Improve productivity and performance. Get a single view of customers. Find and nurture the right leads. Create connected customer experiences. Stay on top of market trends. Deliver positive customer experiences—faster. Optimize resources and help technicians be more efficient. Reduce operational costs. Redefine your traditional global financial management. Automate processes to increase efficiency. Decrease operational expenses and financial complexities. Move from reactive to predictive operations. Automate and simplify your manufacturing and supply chain management. Maximize the life of your assets. Unify your physical and digital commerce. Build brand loyalty through personal engagement. Exceed customer expectations.Starting Price: $190 per user per month -
12
Rocketseed
Rocketseed
With Rocketseed professional business email signature software you can create and manage company email signatures simply, securely and at scale. Centrally control your corporate email signatures to ensure a consistent brand image on every business email. Transform every email into an engaging marketing channel with targeted interactive banner campaigns delivering a 99% open rate and 20%+ engagement. Drive traffic to your website, social profiles and sales platform and track and analyze every recipient click using Rocketseed’s reporting dashboard. Rocketseed is compatible with all email clients so you can create and manage email signatures for Microsoft 365, Google Workspace and Exchange and your business email signatures will display perfectly on every device. SME and enterprise businesses worldwide trust Rocketseed email signature management software. To get started, book a 15-minute personalized demo.Starting Price: $1 sender/month -
13
User.com
User.com
User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →Starting Price: $249.00/month -
14
ZoomInfo
ZoomInfo
ZoomInfo helps companies achieve their most important objective: profitable growth. Our platform puts sales and marketing professionals in position to identify, connect, and engage with qualified prospects by giving you: - Verified Emails & Direct Dials - Intent Data & Business Scoops - Technographic Information - Company Organization Charts Integrate with the apps that matters to you. Start your free trial today. -
15
Agile CRM
Agile CRM
All-in-One CRM. Automate your sales, marketing, and service in one platform. Avoid data leaks and enable consistent messaging. Make the most of Agile's modern features & integrations, easy implementation and great support at an affordable price. Cloud based SaaS service that is mobile-ready, fast, and simple to use. Agile CRM gives you a range of prepackaged email marketing templates to give your business the visually appealing, professional look and feel it needs. Check out Agile’s email marketing template examples, then select the template you prefer, draft your message, and automate the send. You can also create custom templates—with no programming experience—that pull in your branding for added impact. Make the most of Agile's modern features & integrations, easy implementation and great support at an affordable price. Cloud-based SaaS service that is mobile-ready, fast, and simple to use.Starting Price: $8.99 per user per month -
16
Plerdy
Plerdy
Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - Popup smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they abandon their shopping cart. - SEO-alerts - tool that continuously analyzes your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.Starting Price: 29$/month -
17
Loyalty Reward Stamp
Loyalty Reward Stamp
We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.Starting Price: $49.00/month -
18
Charm.io
Charm
Use Charm to find and analyze 5 million ecommerce brands worldwide. Get the in-depth ecommerce data you need for lead generation, merchandising, and sourcing. With Charm you can: -Build the perfect pipeline of qualified ecommerce brands & TikTok Shops: Prospect for ecommerce brands and TikTok Shops. Search for leads across key metrics including the Charm Growth Score, Charm Success Score, ad count, tech stack, marketplace, social media metrics, and more. Reach out to them using Charm's verified contact information. -Discover fast-growing brands to sell at your retail organization: Discover up-and-coming brands selling online or on TikTok Shop. Search within target product categories to find brands that are a good fit to sell on your store, and make informed, data-backed merchandising decisions. -Get in-depth data to source and diligence your next investment. Charm Growth Score helped us identify rising brands like Allbirds, Caraway, and others before they became household names -
19
Wingmate
Wingmate
Intuitive solutions earning powerful results to help commercial service businesses dominate their competition. From large enterprises to small & medium-sized businesses, our 3 solutions help our clients unite their troops to save time and sell more. Our 3 (à-la-carte) solutions include; 1. Mobile Reporting App - Quick & easy tool for your field staff on the move. Capitalize on what they see & hear every day with our Reporting App. 2. Simple CRM - A simple yet powerful CRM for field service businesses. Perfect for users that hate overbuilt CRMs & need to leave the messy spreadsheets. 3. Inside Sales Support - Need inside salespeople? We provide top talent to qualify your leads, set meetings & tee-up deals.Starting Price: $17 -
20
ZoomInfo Sales
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
21
Heyday AI
Hootsuite
Heyday’s Conversational AI platform for retailers combines the power of AI with the human touch of your team to deliver 5-star customer experiences. Capture, engage, and convert leads 24-7 with an online sales assistant that never sleeps. Heyday personalizes your website’s customer experience by connecting to your product catalog to deliver tailored search results and recommendations, and looping in your associates only when customers are ready to buy. Heyday creates the ultimate personal shopper experience, powered by AI. Flooded with repetitive customer service requests? Heyday’s powerful Conversational AI technology provides an instant and always-on first line of support that removes time-consuming, recurring FAQs and order tracking questions from your team’s plate. That means, they can now focus their efforts on higher-value customer conversations while our chatbot takes care of the rest. -
22
SALESmanago
Benhauer
We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website behavior, stored and managed in our Customer Data Platform. This data powers our Omnichannel Marketing Automation and AI-driven personalization. Our platform, co-developed with e-commerce marketers, introduces innovative tools like zero-party data collection, AI email design, and flexible workflows to address e-commerce challenges. Trusted by global brands like Adidas, Converse, and Crocs, we consistently deliver a 5-10x conversion boost and 40% annual growth, recognized by G2 for excellence. Think of us as an extension of your marketing team, always focused on delivering value, starting with a custom Growth Plan tailored to your business.Starting Price: 0 -
23
Diffbot
Diffbot
Diffbot provides a suite of products to turn unstructured data from across the web into structured, contextual databases. Our products are built off of cutting-edge machine vision and natural language processing software that's able to parse billions of web pages every day. Our Knowledge Graph product is the world's largest contextual database comprised of over 10 billion entities including organizations, people, products, articles, and more. Knowledge Graph's innovative scraping and fact parsing technologies link up entities into contextual databases, incorporating over 1 trillion "facts" from across the web in nearly live time. Our Enhance product provides information about organizations and people you already hold some information on. Enhance let's users build robust data profiles about opportunities they already hold some data on. Our Extraction APIs can be pointed to a page you want data extracted from. This can be product, people, article, organization page, or more.Starting Price: $299.00/month -
24
SalesRabbit
SalesRabbit
SalesRabbit is a sales enablement service that’s built around a mobile app. The app helps sales teams assign areas, track their progress, make the best decisions in the field, and constantly get better at their craft. It has all the tools salespeople want, from lead tracking to DataGrid, which enables them to target the best prospects and know everything about a potential customer before they even knock on the door. Most importantly, they work personally with your company to make sure you’re getting the results you need.Starting Price: $25 per user per month -
25
YogB2B
Yogleads
Yog-B2B offers prominent best-in-class features for lead generation and lead management for businesses. Enrich your data with our multilevel data extraction which extracts data of targeted prospects through google maps, company website, linkedIn and other available social media platforms. Export your lead data conviniently on other platforms like Hubspot, Zoho or download it as excel file for further processes. In addition to it get access to smart lead management dashboard allowing you to connect with your leads instantly through emails, WhatsApp all these in a single platform.Starting Price: $ 87 -
26
Clodura
Clodura System Pvt Ltd
Clodura.AI is an integrated sales prospecting and sales engagement platform to help sales teams in finding decision-makers, get real-time sales intelligence, send outreach campaigns, and book meetings, faster. We understand how frustrating and time-consuming it could be to navigate through company switchboards. Get access to more than 180 million verified B2B contacts and 19 million direct dials with actionable sales intelligence and automated sales sequence. Comprehensive data of 15M+ Companies, 180M + Contacts + Emails, 95% Accuracy on Emails, 19M+ Direct Dials, Tech Stack Install Base of 15,000 products. Real-time Intelligence with over 25 customizable buying signal alerts, for opportunities recommendations on Target Universe, Access to Attendees for various conferences. Automated Sales Email Cadence to generate more touch points & book more meetings.Starting Price: $99 per month -
27
MiragetLeads
MIRAGET
MiragetLeads is an AI powered lead generation tool for B2B websites which performs data capture on users visiting your website anonymously. It helps to reveal the identity of their companies, their public contact details, emails, LinkedIn profiles of key decision makers, and displays the data in near real time. Increase your online ROI by getting more leads out of your site. Additionally you can improve relationships with your current clients by setting alerts as they visit your website and understand what they might be interested in to cross-sell additional product or service offerings. MiragetLeads is available as a SaaS where you simply install a JavaScript snippet in your website and the results are visible at your own secure portal page, supporting any website technology. It is also available as a plugin for most major CMS, including, Drupal, Joomla, Magento, and WordPress. Sign up for a free trial: https://leads.miraget.com/register/Starting Price: $19.00/month -
28
Mojo
Mojo
Mojo Lead Manager: Manage leads, contacts, sales pipeline and take action with our easy-to-use lead manager. Import data, post data automatically from one of our preferred data partners or use our custom lead capture forms to fill your pipeline. Mojo Dialer: The ultimate prospecting tool from the leader in sales telephony technology. Exclusive copper-based technology delivering unparalleled, crystal clear call quality and first hello answers. Easy calling modes and advanced calling filters for instant access to the most popular sales calling logic. Click to Call for a semi-manual list and nurture dialing. Automated single-line power dialing up to 85 calls per hour. Automated multi-line power dialing up to 300 calls per hour. Mojo Marketing: Powerful marketing tools to communicate with your database, nurture it and convert leads and past clients. Create letters, envelopes and labels to schedule and print direct from Mojo.Starting Price: $99 per month -
29
Spacio
HomeSpotter
The #1 Open House Lead Generation System. As the industry’s top end-to-end open house lead generation system, Spacio provides the resources, tools and integrations you need to succeed. Our solution provides real estate professionals with a system to capture every high quality lead, resources to run better open house, and the assurance that no opportunity with slip through the cracks. Efficient and quick lead generation. Never miss an opportunity to capture a lead by digitally collecting visitors contact information on our app. Automated emails for 100% follow up with leads. Integrates directly with CRM after each open house for supercharged lead qualification and nurture. Make data-driven decisions on marketing spend and sales strategies. Generate beautiful seller reports to keep clients in the loop after an open house. Gain powerful social insights on verified contacts in real time to help facilitate in-person relationship building during an open house.Starting Price: $25 per month -
30
11Sight
11Sight
11Sight delivers enterprise-grade AI Agents designed for automotive and hospitality businesses to improve customer engagement and streamline operations. Acting as the first point of contact, these AI-powered service, front desk, sales, and outbound agents are available 24/7 to handle inquiries, schedule appointments, and escalate issues with full context. For dealerships, hotels, and service providers, this means fewer missed opportunities and smoother customer experiences. The outbound agent proactively reaches out with reminders, recall notices, and personalized updates to keep customers engaged. Hotels and dealerships benefit from seamless integrations, enabling instant customer support through kiosks, calls, or video rooms. By combining automation with human-like communication, 11Sight ensures revenue teams generate more pipeline, reduce no-shows, and maximize efficiency.Starting Price: $24 per month