Compare the Top Market Research Software in the USA as of November 2025

What is Market Research Software in the USA?

Market research software helps businesses gather, analyze, and interpret data about their target market, competitors, and industry trends to make informed decisions. These platforms provide tools for collecting both qualitative and quantitative data through surveys, polls, focus groups, and social media analysis. Market research software often includes data visualization tools, reporting features, and predictive analytics to help businesses identify patterns and trends. Additionally, many platforms integrate with customer relationship management (CRM) and sales systems to provide a more comprehensive view of customer behavior. By using market research software, organizations can better understand customer needs, optimize marketing strategies, and drive product development. Compare and read user reviews of the best Market Research software in the USA currently available using the table below. This list is updated regularly.

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    Federal Compass

    Federal Compass

    Federal Compass

    Federal Compass is a SaaS platform that meets the unique needs of today's federal contracting marketplace. With Federal Compass, contractors can better identify aligned opportunities, identify top buying agencies, drill into agency spending, conduct competitive analysis, explore market expansion potential, and identify teaming partners. Everything is wrapped into one, user-friendly tool for your entire team. Learn more about Federal Compass today and see how the right intelligence and processes can help your team better succeed.
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    Cypris

    Cypris

    Cypris

    Access real-time data, through a centralized dashboard designed to support R&D strategy. Your team’s platform for smarter research, faster innovation, and deeper strategic insights. Avoid missing key data points that put your project at risk. Save time and money on your current research strategies. Locate key partners and verticals your innovation can fit within. Find targeted commercial partners for outbound and inbound technology licensing opportunities. Define your potential innovation universe and study the competitive landscape. Market intelligence built for R&D. Companies gain direct access to data that will support new product development and commercial strategy. Arm your R&D team with an interactive dashboard to analyze live data on innovation activity within your field of interest, and track new updates and movements.
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