Best Sponsorship Analytics Software in the USA
View:
Compare the Top Sponsorship Analytics Software in the USA as of November 2025
Sort By:
What is Sponsorship Analytics Software in the USA?
Sponsorship analytics software, also known as sponsorship intelligence software, is software used to measure the success of sponsorship campaigns. It helps companies track the performance of their sponsorships and optimize marketing strategies to maximize return on investment. This software provides detailed insights into customer behavior, campaign performance, and ROI. Compare and read user reviews of the best Sponsorship Analytics software in the USA currently available using the table below. This list is updated regularly.
-
1
Brickroad
Elevent
Stay on top of incoming requests with automation. Brickroad is a sophisticated, easy-to-install software that evaluates and classifies all partnership requests as they come in to improve overall efficiency, eliminate redundant tasks and automatically communicate with prospective partners. That means your team can focus on new opportunities and your organization can stay on target. Let Brickroad automate the management of incoming sponsorship requests through a custom site specific to your brand look and feel and sponsorship criteria & objectives. The system will automatically score incoming requests and manage all communications for you.Starting Price: $5000 -
2
OpenSponsorship
OpenSponsorship
Connecting brands to 11000 athletes for authentic, data-driven digital marketing campaigns. From sports influencer posts to in-person appearances, there’s an option for every marketing budget. We track everything from engagement to brand goals to ensure a positive ROI. Our proprietary AI technology pairs brands with athletes based on goals, audiences, and other campaign factors. Use the most comprehensive search tool in the business to find the athlete who will deliver on all your goals. This is the quickest, most efficient, and easiest way to find out who is interested in partnering with your brand. Advertise your brand to all our athletes, teams, and events and have them apply to your brand campaign, including them, answering custom questions that are relevant for you to make a decision. This is the quickest, most efficient, and easiest way to find out who is interested in partnering with your brand.Starting Price: $399 per month -
3
HelloSet
HelloSet
Our graphics include intelligence: they allow for automatically positioning or resizing elements based on your choices or data transmitted to them from external sources. We allow for automated and instant data integration within your graphics through a connection with sports statistics sources, or even your own APIs and databases. Because every second counts during a match, our interface is optimized to allow you to create, schedule, publish, analyze and archive your graphics in a few clicks. Push out the walls of your stadium to allow your audience to live intensely your adventure: on Facebook, Instagram, LinkedIn or Twitter, but also on your website or mobile application.Starting Price: Free -
4
Cakemix
Elevent
Harness the power of the world’s leading sponsorship valuation solution and pinpoint the exact value of sponsorship proposals. Cakemix is built to pinpoint the exact value of all sponsorship assets to build a solid business case, compare deals, and support your negotiation with data. Cakemix calculates the value of assets from social media, digital ads, traditional media and on-site assets. Evaluate proposals before and after signing the deal to see if your brand got all of the value it was promised. Get everything you need to build a business case or be better prepared to negotiate. Instantly assess whether your brand is aligned with the property using Cakemix’s baked-in relevance measurement, based on scientific research.Starting Price: $25,000 -
5
Spot
Elevent
Elevent teams AI technology with human expertise to detect logos on TV, the web or social media. We lend our media knowledge to all brand exposure to track and value sponsorship visibility. Get access to the most sophisticated tracking tool: in our tests, our AI software captured more brand hits than competing solutions. Forget about impressions. We have in-house media planners to get the exact market value rates for the most precise value assessment. You get a custom dashboard with your relevant data. No waiting: results can be updated on the go. Better understand sponsorship ROI by tracking value from broadcast and social media exposure. Increase sponsorship value by capturing the full extent of your assets. Improve as you go with powerful tracking and data all season long.Starting Price: $7,500 -
6
Blinkfire Analytics
Blinkfire
Blinkfire Analytics is a sponsorship data platform that uses computer vision to measure media value accurately and in real-time, so rights holders and brands can better engage fans and sponsors. Move beyond likes and followers to measure your social content engagement. Track the amplification, applause, and conversion rate of each post over customized time periods. Track the value of every image or video post with BrandSpotter™. Our patented brand detection technology finds brands and scenes in images and videos across Twitter, Facebook, Instagram, YouTube, and more. Value your social inventory in real-time to sell new sponsorships or report to your current sponsors the ROI on previous engagements. Rights holders and brands use our data to reimagine the way they negotiate sponsorship deals. Are you hiring a research firm to value your digital and social inventory? With the click of a button generate a report that includes the value of your social inventory over any time period. -
7
SponsorPitch
SponsorPitch
SponsorPitch helps make quick, smart connections between sponsoring brands and sponsorship opportunities. Filter thousands of potential partners down to a targeted list in a few clicks. Instantly see their current partnerships and connect directly with decision-makers. Follow the latest news or opt-in to tailored sponsorship alerts by company, category, location, and more. Capitalize on the information before your competitors. Insightful sponsor deal and audience demographic analytics that enables you to discover new partnership opportunities, benchmark against competitors, and negotiate better deals. Discover leads with industry-leading filter and search functionality. Research potential partners through in-depth profiles. Message other members and external contacts. Updates on the latest sponsorship trends and activity. Analytics, alerts, and CRM so you can keep track of, and capitalize on, the information that matters to you.Starting Price: $59 per month -
8
Sponsorlytix
Sponsorlytix
Sponsorlytix is an AI-powered sports sponsorship analytics and tracking platform, proudly announces the official launch of its closed beta. Designed to revolutionize how organizations within the sports ecosystem measure sponsorships, Sponsorlytix leverages cutting-edge artificial intelligence (AI), machine learning (ML), and computer vision technologies. Products: 1. Sponsorship Dashboard: Tracks, detects, and measures an organization’s sponsor’s brand value across 10 assets, including broadcast TV & OTT, social media, traditional news media, esports, and more. 2. Tracking Portal: Specifically tracks and detects brand logos, placements, and locations across various sports contexts, while also tracking sports analytics and data. -
9
Greenfly
Greenfly
Your brand ambassador program has never been more important. Social media is now where consumers connect with the brands they love and discover new ones to follow. Ambassadors are the human face of your brand. Greenfly is ambassador management software that enables you to collect original and authentic photos and videos from advocates for digital marketing promotions to reach new customers. Collaborate with brand ambassadors, connect with customers on social media, and promote your brand to new markets with authentic content. Greenfly’s brand ambassador management platform is the new way to build your brand through digital marketing. Greenfly is a unique brand advocacy solution that allows you to request, collect, and distribute content from a central media hub. Manage your brand’s social media presence to increase customer engagement. Collect original, authentic content from ambassadors about their life with your brand and beyond to build your following and theirs. -
10
KORE Software
KORE Software
The #1 data & intelligence platform powering partnerships & fan engagement for sports teams, brands, and organizations across the world. Our Intelligence platform connects brands, sports, and entertainment properties directly with fans by humanizing data and insights. Experience all the tools needed to manage, measure, and optimize your partnership strategy in one spot. This allows your team to drive efficiencies, and deepen collaboration, and engagement while maximizing partnership performance. Master every stage of the engagement marketing lifecycle with our seamlessly connected solutions expertly designed to empower teams with unmatched automation, visibility, and intelligence. -
11
Hookit
Hookit
Hookit built the first and most powerful sponsorship analytics and valuation platform to quantify and track the value and performance of sports sponsorships in social and digital media. $150B+ is spent on sports sponsorship & activation, which is not measured like any other form of marketing. We help brands maximize sponsorship investments, identify new partnership opportunities, and empower influencers and sports properties to prove and increase their value to sponsors. As content consumption migrates from TV to digital, a vast amount of sponsorship value goes unmeasured. Our mission is to improve global sponsorship effectiveness by providing the most comprehensive, trusted source of intelligent data. As social & digital media have the most in-depth data ever available, we use these media platforms as a proxy for overall sponsorship value. We analyze overall engagement on brands, influencers, and sports properties, including mentions, hashtags, and brand logos using image recognition. -
12
SponsorshipUnited
SponsorshipUnited
Gain access to sponsorship information once thought unattainable and make intelligent partnership decisions at speed and scale. SponsorUnited offers the most comprehensive look into how the entire sports & entertainment industry is executing marketing partnerships, from emerging brands, shifts in asset mix, and the creative used to activate partnerships, to the people behind the deals. You and your teams will understand trends, opportunities, and performance optimization on a whole new level. Launched in 2018, SponsorUnited is the leading global sports and entertainment intelligence platform. SponsorUnited enables brands, properties, and agencies to partner more effectively. By connecting the entire sponsorship ecosystem through the most comprehensive data available anywhere, SponsorUnited is fueling smarter partnerships. Across sports, media, music, and entertainment, all in one SaaS database. -
13
Relo Metrics
Relo Metrics
In the face of economic uncertainty, get complete visibility into your sponsorship’s digital value, team-by-team performance, and market changes. Know what levers will maximize your sponsorship value or how to negotiate the right deal, before it’s too late. Use accurate and holistic data to create the right sponsorship packages that achieve your goals. Proactively manage and optimize how your sponsorship assets are performing. Bring your own data to the table to negotiate the right assets and value for your sponsorship. With powerful tools to understand every partnership asset’s performance, compare team-by-team performance, and benchmark against other teams, you can ensure that your sponsorship investments are providing you the right return on objective. Partner reports only provide the good side of the story. Ditch the subjectivity to align your team around the actual performance of your sponsorships. -
14
ThoughtLeaders
ThoughtLeaders
We help brands to do influencer marketing the right way. From matching with the best influencers to managing every step of your campaign. Save time by using our advanced AI to get real time updates on all the best youtubers, hot sponsorship opportunities and the content your care care about. Eliminate lengthy negotiations. Instead, understand exactly what each creator offers and book your brand partnerships at the touch of a button. Our automated campaign management system gives you full oversight on the whole process, and makes sure you get what you paid for from each integration. Instantly book your next partnerships using our network of top YouTubers. We help you find creators who make amazing content that fits all of your requirements. We use high-level content analysis to identify the content that matches your messaging. Our platform makes it easy to reach out, negotiate and start working with their channel. -
15
SponsorCX
SponsorCX
Manage accounts, contacts, activities, and create agreements while providing sales analytics. Manage all property inventory in one single location. Build agreements and have visibility to what inventory assets are sold vs. available. Create a fulfillment tracking system for full transparency on what action items need to be executed. Invite partners to collaborate in the system. Upload and receive transparent approvals on artwork for various partner inventory assets. Collaborate in the app with the SponsorCX messaging tool and communicate with internal and external contacts. Upload and submit photos, videos, or audio files to show partners their sponsorship assets in action. -
16
GlobalData
GlobalData
We continuously collect and analyze data to create comprehensive, authoritative, and granular intelligence on a global scale. We leverage the collective expertise of our in-house research analysts, consultants, and data scientists, as well as thousands of external industry thought-leaders. We help you work smarter and faster with powerful analytics, customizable workflow tools, and advanced solutions tailored to your role. Experience what our intelligence has to offer with free access to highlights of our data, insights and analysis. Sector reports covering dozens of major markets across the Aerospace, Defense and Security industry with associated ten year unit delivery and program forecasts across multiple segments. Global payments database with 2 million data points including volume and value of transactions by payment instrument. -
17
Tradable Bits
Tradable Bits
Tradable Bits helps sports and entertainment brands know their fans and market smarter. These tools combine fan data across networks, giving you a complete understanding of your audience. Empowered with this knowledge, you can cater to individual fan needs in your email and ad campaigns - increasing engagement, fan loyalty and sales. By understanding their fans, brands on our platform market smarter - providing awesome fan experiences while optimizing marketing spend. Run advertising campaigns across all major social networks natively through the platform. Generate a single fan view to analyze the behavior & characteristics of each fan in your database. -
18
Elevent
Elevent
Multi-event ticketing for the modern world. Move on from your single-event, tickets-only starter system. Take a giant leap forward from legacy ticketing software. Creating products and programming is pain-free, whether you have 20 or 20,000 individual events. The back office is just plain sensible. It helps you create whatever you want to happen. Previews, contextual Info, and a sandbox give you confidence. Reuse your work easily for future events and seasons. One checkout for all manner of things way beyond just tickets. Your attendee relationship starts here. Don't start off with an aimless, frustrating experience. Personalize the purchase experienc, Elevent knows who your customers are, what they are likely here to do, everywhere they go. Attendees don't need to remember any weird codes or bring anything with them. Eliminate wait times. Cater to attendees on any device, wherever they roam. Upsell, cross-sell, promote, and memberify like only a true shopping cart can. -
19
HelloSponsor
HelloSponsor
HelloSponsor empowers your team with a cloud-based event management solution -- that hustles as hard as you do. We're a customized platform tailored to track your tradeshow sponsorships, conferences, and virtual events. Easily access your important event data and resources from anywhere at anytime. Store all of your upcoming and historical event information safely in the cloud. Identify your best performing events to maximize ROI. Integrate into your sales CRM to track your revenue impact. Report on quarterly and annual growth metrics. Share event details with one click. Sync with your HelloSponsor calendar to keep everyone in the loop on upcoming events. Integrate with other sales and marketing platforms. Quickly review incoming event & sponsorship requests through our inbound form. Easily share event details for approvals. -
20
Zoomph
Zoomph
Helping teams, brands, and agencies measure the value of sponsorships & understand their audiences. Download our free industry reports for exclusive access to the latest insights and trends across all major sports leagues. Zoomph’s Broadcast Solution provides unparalleled television coverage and viewership analysis, bringing the precision of digital reporting to traditional television. Stay ahead of the game with metrics that accurately measure partner performance across broadcasts. Track all the events that matter most on your authentic RSNs. Home and Away, whether national or regional — we got you covered. Leverage Industry Standard metrics like Viewership, Publicity Value, and more for reporting to all your partners. Logo detection, automated tagging and turnkey reporting makes managing and monitoring partner exposure on social media easier than ever. Monitor and measure content from Twitter, Instagram, Facebook, TikTok, YouTube and Twitch. -
21
Nielsen Sports
Nielsen Sports
We keep score at Nielsen Sports. It's what we're built for and, more importantly, it's where we play best. Our approach to comprehensive sponsorship media valuation leverages data and insights to maximize opportunity and provide greater ROI to rights holders and brands. Combining expert human analysis, deep data resources and advanced AI to determine fair market value of sports sponsorships. Market-leading research to carve out insights and inform smarter business decisions mapped to your unique business challenge. Unlocks sports fans’ interests, media behavior, brand attributes and purchasing habits, and demonstrates how these factors impact sponsorship decisions. For more than 30 years, Nielsen has set the global standard in brand exposure measurement across all media formats - from linear and on demand to social. In the stands with the fans or in the studio with the broadcast talent, we have the knowledge and neutrality to determine the fair market value of sponsorships. -
22
Trajektory
Trajektory
Trajektory is a sponsorship analytics software platform that enables teams, leagues, brands, and agencies to solve the burden of sponsorship reporting. With Trajektory, teams are now reporting on their LEDs, static signs, premium areas, concourse signage, email, web, mobile, radio, social, and television sponsorship data in real time. Trajektory clients can track the performance of ALL their partnership assets (digital and non-digital) and EVERY partner. Our platform helps groups acquire, retain, and grow revenue by telling a complete sponsorship portfolio story through accurate performance metrics (values, impressions, engagements). We have created a platform that turns data into a clear story that will grow revenue, save time, and provide partners with an easy-to-understand view of their partnership. Providing partner data and valuing assets shouldn't be daunting. We make it easy. -
23
Shikenso Analytics
Shikenso Analytics
In the world of sports, esports and entertainment, understanding the true impact of sponsorships is crucial. That's where we, Shikenso Analytics, comes in. Founded in Germany in 2017, we are driven by the ambition of transforming intuition-based decisions into data-backed strategies. Leveraging industry-leading AI technology, we make sponsorships quantifiable in real time, measuring generated media and brand values for a granular a Shikenso’s comprehensive toolkit includes image recognition, audience analysis, audio and voice tracking, and text sentiment analysis. It is designed to help brands understand and enhance their visibility and engagement across various channels, such as broadcasts, OTT, live streams, online media, and social media. Our approach simplifies the complex, making actionable insights accessible for rights holders and brands. With Shikenso, you're not just guessing; you're knowing. Let's navigate the future of sponsorship together, backed by data.
- Previous
- You're on page 1
- Next