Compare the Top Personalization Software in the USA as of November 2025

What is Personalization Software in the USA?

Personalization software enables businesses to deliver customized experiences to their customers by tailoring content, products, and services based on individual preferences, behaviors, and demographic data. These tools collect and analyze customer data from various touchpoints, such as websites, emails, and social media, to create personalized recommendations and targeted messaging. Personalization software often includes features like dynamic content delivery, customer segmentation, A/B testing, and real-time personalization, ensuring that each interaction is relevant and engaging. By providing individualized experiences, businesses can enhance customer satisfaction, increase conversion rates, and build long-term loyalty. This software is widely used in e-commerce, marketing, and customer service to drive personalized engagement at scale. Compare and read user reviews of the best Personalization software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Admiral

    Admiral

    Admiral

    Admiral's Visitor Relationship Management (VRM) platform drives visitor relationships and revenue for news and media publishers. The solution combines subscriptions & paywalls, consent mgmt, adblock recovery, email and social growth tools, authentication, a first-party data engine, and more. Admiral delivers the right offer, at the right time, at every visitor touchpoint. No code is required, with a one-tag install, and amazing support. Admiral VRM delivers: -Adblock revenue recovery -Paywall and paid subscription management, -Registration wall and building first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Donation campaigns, -GDPR and GPP Privacy Consent Management, CMP Admiral’s analytics dashboards, journey builders, segmentation, and targeting, all help publishers reach business objectives. Admiral is an Inc 5000 Company
    Starting Price: Free - Revenue Share Model
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  • 2
    Prisma Campaigns

    Prisma Campaigns

    Prisma Campaigns

    The Agile Marketing Platform for Financial Services. We help Financial Institutions deepen their customer relationships, improve share of wallet, and increase loyalty by allowing them to execute easily personalized campaigns thought all channels, at scale. Online Banking, Web, Mobile, Email, SMS + Others, Prisma Campaigns is a smart omnichannel orchestrator. Based on customer data it allows FIs to effectively deliver segmented and personalized campaigns providing relevant, personal and contextual offer at any stage of the customer journey. From insights to action: Effectively orchestrate real-time segmented campaigns. 1-to-1 personalized messages: Deliver personal and contextual messages and increase conversion rates. All-in-one platform: Manage all your channels from a single place: mobile, web, email, sms, push and more. Fast and easy integration: Plug and play easily with our SDK and go live in less than 6 weeks! #BeRelevant!
  • 3
    Fivvy

    Fivvy

    Fivvy

    A SaaS platform that boosts banks' competitiveness and market position through personalized digital experiences and revenue-generating insights. Create a personalized digital experience for your customers. Sales opportunities in real-time, hyper-personalized, and contextualized. The pricing structure is highly competitive compared to other solutions on the market. Platform designed for fast implementation that allows agile integration with existing systems. Comprehensive 360° solution that improves the customer experience and drives business growth. By analyzing customer data, Fivvy provides bank users with insights into spending habits, savings patterns, and investment behavior. This allows banking institutions to use new tools to offer a more personalized approach and effective solutions that focus on customers. At the same time, it enhances the value of their user data. Stop losing competitiveness in an ecosystem of permanent change, monetize your data and increase loyalty.
    Starting Price: Free
  • 4
    AlphaStream

    AlphaStream

    AlphaStream

    AlphaStream makes financial markets more effective for your clients and more profitable for you. The AlphaStream experience platform takes all of your disparate financial data sources and brings them together into one unified solution for delivering hyper-personalized financial market data experiences to every single client. Your teams will have groundbreaking access to not just what your clients do, but why they do it. Discover how your teams can improve the client experience for more profit, improve sales targeting and conversions, programmatic digital campaigns, personalize education and much more. The platform is the first data experience platform built specifically to transform all real-time financial market data and deliver a personalized client user experience to the most effective channel. Ingest all of your financial data including, news & social, web, market datasets, alerts and notifications.
  • 5
    Piano

    Piano

    Piano

    The Piano platform consists of four integrated products. Analytics Piano Analytics is a data harvesting and analysis toolset. While Piano Analytics competes with other broad-based marketing and behavioral analytics tools, it excels in compliance-critical environments and differentiates itself with several unique capabilities and datasets. Activation Piano Activation includes Composer, the world’s most widely-deployed experience rules engine, and VX, our subscription commerce platform. Audience Our real-time customer data management system (CDP/DMP) enables sophisticated known and anonymous user segmentation as well as the output of customer segments to both Piano applications and external systems. Amplifier Our suite of audience development tools includes organic and paid social media campaign management, as well as newsletters and push notifications. It is designed to merchandise content that drives traffic to owned-and-operated digital properties.
  • 6
    ARC Utility Sector Consulting

    ARC Utility Sector Consulting

    ARC Business Solutions

    Meet the changing realities of the utilities sector with confidence. Through a mixture of deep industry insight and technology solutions, your goals can be made a reality. With an excellent track record of on-time, on-budget, and high-value projects, our work has resulted in significant savings and cost recovery to our clients. Since 1998, ARC has worked in regulated and deregulated utilities environments in both Canada and the United States. ARC has been heavily involved in the electricity deregulation of Alberta and has a deep industry knowledge which we bring to all client projects. With an excellent track record of on-time, on-budget, and high-value projects, our work has resulted in significant savings and cost recovery to our clients.
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