Compare the Top Real Estate CRM Software in the USA as of November 2025

What is Real Estate CRM Software in the USA?

Real estate customer relationship management (CRM) software is a tool used by real estate professionals to manage day-to-day interactions with current customers, leads and prospects. It enables agents to store contact information, track communication history and set reminders for follow up. Additionally, it provides features such as automated drip campaigns and email notifications. This helps agents automate tasks, streamline processes and work more efficiently. Compare and read user reviews of the best Real Estate CRM software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Pipedrive

    Pipedrive

    Pipedrive

    Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.
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    Starting Price: $24/month
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  • 2
    Act!

    Act!

    Act!

    Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes Interactive Quotes, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.
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    Starting Price: $30.00/month/user
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  • 3
    Shape Software

    Shape Software

    Shape Software

    Shape is purpose-built sales and marketing automation software that comes with pre-built features that can be configured for any business. The easy-to-use interface empowers your teams and consolidates all aspects of your business in one AI platform. Shape provides a collaborative space for your teams to stay aligned and efficient in everything they do, whether it's streamlining your sales pipeline, engaging more prospects with marketing sequences and digital ads, nurturing customer relationships, communicating seamlessly, or tracking projects. Start growing your revenue with Shape's suite of services today.
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    Starting Price: $119
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  • 4
    Close

    Close

    Close

    Close is a sales customer relationship management platform (CRM) built to help you win more deals much faster. With built-in calling, SMS, and email—your team can reach leads wherever they are, with ease. Close is an “all-in-one” CRM which you can use standalone, no plug-ins or add-ons needed. Close is affordable and easy to learn. It's the perfect CRM for startups and small businesses looking to grow fast, who don't want to pay enterprise prices. Plans start at just $49/month. Close comes jam-packed with sales features to power your team, including an automatic inbox syncing, email/SMS messaging automation, Power Dialer, Predictive Dialer, call tracking and recording, VoIP, custom reporting and analytics, and so much more. Our templates are excellent for a number of fields, including real estate, B2B/SaaS, small business, finance, and beyond. Support is offered via email, phone, online FAQ documentation, and a self-service knowledge base.
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    Starting Price: $49.00/month
  • 5
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
  • 6
    monday.com

    monday.com

    monday.com

    Simplify the way your team works with monday.com, a cloud-based project management platform that provides customizable no-code solutions for a wide range of use-cases such as marketing, sales, operations, IT, HR, and more. monday.com allows businesses of all sizes to work in an efficient environment where every team member can assign tasks, automate repetitive work, collaborate in real-time, and share files. With this platform, you can manage everything from simple to complex projects and ensure seamless communication between team members. Customizable dashboards give quick high-level overviews of every project, visual boards help organize tasks, and thanks to integrations with third-party applications such as Outlook, Zoom, Gmail, Google Drive, Dropbox, Excel you can continue working with all your existing tools within the platform. monday.com also offers dedicated solutions, such as monday dev and monday sales CRM, designed to answer the needs of specific industries and verticals.
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    Starting Price: $39/month for 5 users
  • 7
    Airtable

    Airtable

    Airtable

    Organize your work your way with Airtable. An all-in-one collaboration software, Airtable combines the power of a relational database with the flexibility and ease of use of a spreadsheet. It works across platforms and devices, and syncs data in real-time. Users can choose from different formats to view the tasks at hand, including grid, calendar, Kanban, gallery, and forms.
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    Starting Price: $12.00/month/user
  • 8
    IXACT Contact

    IXACT Contact

    Elm Street Technology

    IXACT Contact is an easy-to-use real estate CRM that gives you all the tools you need to manage your contact information, keep in touch communications, active business, and online presence. All in a single, easy-to-use solution. With our unique marketing automation and content, IXACT Contact helps you become the real estate professional that past clients never forget and prospects choose to work with. Agents who use IXACT Contact see an average increase in their GCI of 55%.
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    User.com

    User.com

    User.com

    User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →
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    Starting Price: $249.00/month
  • 10
    monday sales CRM
    Built on top of monday.com Work OS, monday sales CRM empowers business owners and sales teams to manage all aspects of their sales cycle and customer data, streamlined in one centralized place. They can capture leads from any source, easily manage their contacts’ information, and track every deal's status so that no opportunities slip through the cracks. monday sales CRM lets you create no-code automations, eliminating hours of repetitive processes, and seamlessly integrates with the tools sales teams already use ensuring maximum efficiency. Without the need for an IT professional, build customizable dashboards to get the full overview of your sales cycle to confidently analyze data and optimize your sales processes. Manage your post-sales activities such as client onboarding and their projects to nurture stronger customer relationships. Best of all, it’s extremely user-friendly, standing out from traditional platforms, making it a CRM your sales team would actually want to use.
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    Starting Price: $10 seat / month
  • 11
    Guesty

    Guesty

    Guesty

    Guesty is the all-in-one platform for hospitality businesses, catering to both newcomers and seasoned professionals alike. Whether you're just starting out or managing thousands of listings, our purpose-built technology and industry-wide expertise are here to support you every step of the way. With an R&D team of over 200 engineers driving innovation, Guesty empowers businesses to automate and optimize operations seamlessly. Our comprehensive suite of features, coupled with partnerships with 150+ industry leaders such as Airbnb, Vrbo, and Booking.com, ensures that you're equipped to thrive in the dynamic world of hospitality. Join the thousands of satisfied users worldwide and experience the transformative power of Guesty today. With 15 offices globally and a dedicated team of over 700 professionals, we're here to help you succeed.
    Starting Price: $9 + 1% reservations per month
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    SpinOffice CRM

    SpinOffice CRM

    Mulberry Garden

    With SpinOffice, you create a central spot for your mail, business contacts, appointments, tasks, projects, folders, documents, files and notes. Best of all, you share all information in the database with your colleagues, which makes SpinOffice the ultimate team application for any small to medium sized business. Customer management A central database for your business relations, email management, appointments, tasks, notes and conversation reports, projects, files, documents and files. Communication Use templates (mail & documents) for optimal communication, segment relationships (contacts types & tags) and build your own personalized CRM database. Collaboration Save time and increase productivity within your organization by sharing information and collaborating as a team. Discover how your business can grow with SpinOffice CRM! Sign up and get started with the free version. Upgrade to Pro for € 27,50 per month per user to get unlimited data storage and more features.
    Starting Price: $27.50/month/user
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    Salesmate

    Salesmate

    Salesmate

    Salesmate is an all-in-one marketing, sales, and client services CRM platform. It is now time to bring all of your departments together using one powerful CRM. Salesmate will enable your business to build and nurture strong lasting relationships which will increase your company sales. Salesmate gives you a 360-degree view of all of your contacts making it the one source of truth. This helps your sales team take their leads through the sales pipeline with all relevant information at their fingertips. Marketing & Sales can organize campaigns together with one focused goal. Your CS team has the ability to identify upsell opportunities to drive more revenue for your business. The best part getting started only takes a few minutes. Start your free trial today and see why Salesmate will be your #1 choice.
    Starting Price: $12/month/user
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    Teknovate CRM

    Teknovate CRM

    Teknovative Solution

    Teknovate CRM is the best B2B & B2C Sales and Marketing Software for Indian & International Markets that helps by Synchronizing Customer Communication among Business departments. It acts as a Personal Lead Manager for you. It will Capture your Leads from all Sources, Send Introductory Mail/SMS to the Lead & reminding you of all your activities. You can manage multiple departments within one Organization like Sales, Marketing, Projects & tasks, Service Tickets, and Potentially other teams too. Never forget any follow-up by our personalized task reminder dashboard. Automatically Assign leads to the appropriate salesperson based on area or product/service and manage it effectively. Reduce time in follow-up by our marketing automation & auto-follow up the system. Reduce tasks & Increase the performance of your employees. Increase leads conversion ratio by automated, Targeted & constant follow up. Get Live and most advanced reports by Our BI Reporting dashboard.
    Starting Price: $10
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    CentraHub CRM

    CentraHub CRM

    CentraHub

    #1 Custom CRM Software for Businesses. Boost your Growth by Automating Sales, Marketing and Service. Sales force automation tools to track, monitor and manage pipeline. Close more customers efficiently. Marketing automation platform for converting leads to sales with campaigns, email and more. Customer service platform for ticket management with SLA's across assets and service classes. Automate sales and lease of real estate assets intelligently with site visits, reservations bookings and possession. Reduce cost & equipment downtime while increasing team productivity with enterprise facilities & asset management. Dealership Management System (DMS) for simplified automotive inventory, marketing, sales and service management. Automate asset lifecycle across procurement, inventory tracking, transfers, maintenance and retirement of assets. Manage customers effectively with smart analytics for profiling, loyalty, trend analysis and order fulfillment.
    Starting Price: $10 per user per month
  • 16
    Creatio

    Creatio

    Creatio

    Creatio is a global vendor of a no-code platform to automate workflows and CRM with a maximum degree of freedom. With Creatio, you can take advantage of a ready-to-go industry-leading CRM while also enabling users - whether business users without coding skills or professional developers - to create powerful business apps and easily automate various aspects of the company’s operations with no code. Creatio CRM is a full-fledged suite of products for marketing, sales, and service automation integrated on one no-code platform. Creatio products can be deployed as a single CRM bundle or as standalone solutions to fit your company’s exact needs. Accelerate lead-to-revenue with 360-degree customer view, advanced lead & opportunity management, omni-channel campaign automation and more. Featuring a variety of built-in tools for workflow automation, the Creatio platform allows you to create business applications of any complexity and scale.
    Starting Price: $25 per user per month
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    Email Hippo

    Email Hippo

    Email Hippo

    Email Hippo provides fast, accurate and secure email verification software, accessed via web app or API. The CORE product allows users to import lists of up to 500,000 emails and verify them directly within a self-service web app. MORE is an API product that can be used to check the validity of an email address in real time, looking at up to 74 data points for maximum accuracy. With ASSESS, users can check email addresses for common pre-fraud indicators. Email Hippo has provided email verification since 2000 and became ISO27001 certified in 2017.
    Starting Price: $10.00/one-time
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    ClientTether

    ClientTether

    ClientTether

    ClientTether’s leading franchise management software was designed and built by franchisors to fundamentally change their system’s ability to scale growth, provide customers with an incredible experience, and to create meaningful engagement to boost retention and bolster their online reputation. It has grown to be the #1 Franchise Software in 2024 and the leading Franchise Sales CRM in the industry. Because we’ve been in our clients’ shoes, we made our franchise platform incredibly easy to use, simple to deploy, and powerful, so they can spend their time running their business and not letting their business run them. We help service businesses and FranDev teams optimize their lead response, sales, quoting, online reputation management, and operations processes through natively integrated automation tools including text, phone, email, chat, and internal communication. This is all tied to a CRM platform designed to support franchising and multi-site service companies with Data.
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    InvestorFuse

    InvestorFuse

    InvestorFuse

    Close deals faster and more often. Stay connected with leads. Less clicking, less thinking, more time to focus on sales. Get more responses with proven, automated and multi-touch message sequences. Click “start”, and you’ll get a personalized, human touch to your leads. Watch as your sellers start calling YOU back. Software for investors, not techies. Now, you can effortlessly work your leads without confusion of “what do I click next?” Complete your “Actions” one step at a time for distraction free work. The IF3 interface works the way you work. Create “Labels” with ease to view and sort your opportunities. Make your own “Lead Sheets” so you can capture the right information. No long load times or lag…time is money! Increase contact rates with sellers from personalized emails and call back reminders. Make contact via perfectly timed texts. You’ll always be notified when you get a response, so no lead is left behind.
    Starting Price: $250 per month
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    ActivePipe

    ActivePipe

    ActivePipe

    ActivePipe is an innovative email marketing platform that uses intelligent automation to nurture clients and generate leads. Designed to solve the specific challenges of real estate professionals, ActivePipe enables its users to build relationships at scale and unlock the hidden opportunities in their database. Let the power of email automation nurture your clients in the background and build relationships at scale. Set it up once and ActivePipe nurtures your prospects along the funnel, connecting you with the best leads every day. Spend more time selling and less time marketing. Top agents respond to 100% of their leads in under 100 mins. ActivePipe makes this easy by identifying high value prospects that are ready to buy or sell right now. Get leads delivered straight to your inbox at the exact moment people are ready to act. Know what clients need before you even pick up the phone.
    Starting Price: $300 per month
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    Witei

    Witei

    Witei

    With Witei you can send email, drip and SMS campaigns. Send news, talk about your business, promote your products and services. Automate campaigns segmented by the interests of your customers. Collect and measure the success of each campaign you run. You will increase sales. Witei adapts perfectly to the size of your business. Our tools and plans are flexible. From freelancers to SMEs with several offices and work teams of dozens of people. You can create as many workspaces as you need, and give your team custom permissions. Analyzing why your customers don't come back is a complicated process. Witei offers you a funnel tool with stages that you can customize to quickly detect what is not working in your business. With the ticket tool you can manage each case quickly and resolutely. For each problem you create a ticket.
    Starting Price: €25 per month
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    Simple Sales Tracking CRM

    Simple Sales Tracking CRM

    Simple Sales Tracking

    Simple Sales Tracking is web-based sales CRM software for the tracking, analysis and forecasting of individual and team sales pipeline and contacts. Simple Sales Tracking was born out of a need that existed within our own sales team. Back in 2005 we tried a number of crm sales tools that were available, but each crm proved either too complex to use, difficult to learn, expensive or a combination of the three. Keep all your important files together and easily accessible by your entire team. The files can also be associated to your Sales and Contacts for quick retrieval. Keep on top of your to-do’s. A fully featured task management system that is also integrated within the Contact and Lead Management features. Forward any important email message to your personalized email address and it will automatically be stored in the system. In addition, if an email address is recognized as matching an email in any of your Sales or Contacts, an association between the two will be created.
    Starting Price: $15 per user per month
  • 23
    DeltaNET

    DeltaNET

    Delta Media Group

    The DeltaNet is the ultimate all-in-one website and digital marketing platform designed for by real estate experts for real estate professionals. Beat the competition when you combine your real estate knowledge and insights with the technological advancements found in the DeltaNet®. It powers your entire online infrastructure, pulling it all together with everything integrated to work more easily and effectively. Think of it as your very own specialized marketing agency, back office, and support team to deliver more automation power for more leads and more sales than ever before possible. It represents a major advancement for your business, made possible through a huge commitment of over $30,000,000 and 40,000 development hours by Delta Media Group. Delta Media Group is the only all-in-one platform provider in the real estate industry that is 100% family-owned and operated by its own CEO, with no outside investors and no VC funding.
    Starting Price: $99 per month
  • 24
    TotalBrokerage

    TotalBrokerage

    Brokerage Management Solutions

    TotalBrokerage connects to every front-end website. We capture your online leads from any third-party portal, lead gen website, Facebook, or custom website to organize and track in one centralized location. The Marketing platform allows you to e-blast hundreds, even thousands of emails per day to your existing and prospective customers. With drip campaigns and a built-in HTML editor, staying in touch has never been easier. Transaction management allows users to create, edit and store all the necessary forms and documents. Track and report on all the contacts and vendors. Use the activity log for a centralized location of any pertinent information, such as inspections. All of your agents commissions will be automatically calculated in any way you want. Flat, tiered, or even fees, we handle any complex commission calculation. We even natively sync to Quickbooks Online or Quickbooks Desktop, so your accountant will stay happy. Track expenses down to an individual transaction or vendor.
    Starting Price: $399 per month
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    HubSpot Customer Platform
    Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.
    Starting Price: Free
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    CallAction

    CallAction

    CallAction

    CallAction automates time-consuming, repetitive sales tasks of the customer lifecycle. Frictionless lead generation using call, text or email communication channels on your online & offline marketing. Save time with automated data entry into your CRM. Instantly respond to every email lead or phone call to improve lead conversion by up to 391%. Automate your response & follow-up processes with authentic, advanced drip campaigns. Nurture your database of leads forever with scalable, authentic automation using different communication channels. Leverage resumable long-term drip campaigns featuring powerful scheduling options. Call capture system generates leads from inbound phone calls and text into your CRM. Discover secondary lead opportunities with real-time data append intelligence. First to claim, jump-ball broadcast of inbound calls and email leads to your team.
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    Brivity

    Brivity

    Brivity

    The only system that guarantees success in real estate. Killer lead gen drives traffic to tools that capture the best leads. Nurture and convert all your leads from one centralized location. Easily manage your business, while you communicate with your clients to close more deals, faster. Do more business with past client market reports and follow up plans. Get massive amounts of interested buyers and sellers to make action with lead capture tools that provide them with value and you their contact information. Feed leads from all sources into your CRM to auto assign and route for quick follow up. Nurture like never before with activity and behavior tracking to send targeted emails that allow you to follow up automatically and put your lead conversion on autopilot. Manage all of your leads, transactions, and follow up in one place while tracking every call, text, and interaction. Use Brivity as your team's accountability partner.
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    Elevate

    Elevate

    Elm Street Technology

    For all of your lead generation, digital marketing, & client collaboration. Offering virtual & live educational events across the United States. Planning your goals, budget and overarching marketing strategy can feel like daunting work, but it’s a crucial part of running a successful business. Join the smartypants at our full-service creative & digital marketing agency as they interview & interact with marketing minds across industries, and provide tons of insightful, entertaining & inspiring content to help you grow. Nothing feels better than happy clients celebrating their productivity, success & growth using Elevate. Now it’s easier than ever to pay attention to the KPIs (key performance indicators) of your business with activity workflows, task coaching, agent-protected databases, lead response routing & tracking, and a customizable metrics dashboard. Designed specifically to be found on search engines, your Elevate IDX® website features rich, relevant content.
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    Arsenal MKG

    Arsenal MKG

    Arsenal MKG

    Simple real estate lead generation & follow up software. Arsenal’s Lead Pages convert 9-12X MORE website visitors into leads than the average real estate website. How many leads is your real estate website losing you each month? Arsenal’s CRM responds instantly upon receiving the lead by sending a personalized text and email which results in 5X MORE Sales Conversations from new leads. Arsenal’s CRM allows you to collect leads from any lead source and manage the follow up from 1 simple platform. Improve your ratings, build your reputation, and get found online by sending review requests via text to recent clients, responding to and interacting with reviewers, and managing it all from a single inbox. Reach your clients wherever they are with text messaging. Request reviews, connect with website visitors, collect payments, respond to Facebook & Google Messages, and market to clients and leads all from your app.
    Starting Price: $99 per user per month
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