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Understanding ‘How this content was made’ disclosures on YouTube

While watching YouTube, you might find information about how content was made. This information, found in the video player or description, can offer insight into the content's origin and whether it has been meaningfully altered. The "How this content was made" section in the expanded video description provides further details.

Disclosure types

‘Altered or synthetic content’: This indicates that a video contains content that has been meaningfully altered or synthetically generated. There are several ways that this information ends up in the ‘How this content was made’ section of the expanded description of a video.

You should expect to see this disclosure when:

  1. The creator manually discloses the use of ‘altered or synthetic’ content in the YouTube Studio workflow. When content is undisclosed, in some cases, YouTube may take action to reduce the risk of harm to viewers by proactively applying a label that creators will not have the option to remove. Learn more about our "altered or synthetic content" disclosures.
  2. The creator uses YouTube’s generative AI tools (e.g., DreamScreen).
  3. The content contains valid Content Credentials data indicating the entire video is made with AI. Learn more about Content Credentials (C2PA).

YouTube will carry forward disclosures from tools and creators available with secure Content Credentials (C2PA) 2.1 or higher that indicate the entire video was made with AI.

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Note: YouTube may also leverage Content Credentials (C2PA) to carry forward other disclosures about how content was made. Learn more about the "Captured with a camera” disclosure.

Understanding ‘Info from’ attributions on YouTube

Content Credential (C2PA) disclosures often include an attribution to the signing authority, which indicates the source that validated the information within the secure Content Credentials. When this is the case, you will see an ‘Info from’ attribution beneath the disclosure.

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