Communities on YouTube is a dedicated space for you and your subscribers to connect beyond video comments or live chat. Your subscribers can start discussions about your videos that create more engagement on your content, further encouraging ongoing conversations and fan-to-fan connections.
Creator @growingannanas is one of the thousands of creators who’ve already starting cultivating their Community:
"My Community has been an amazing place for my subscribers, allowing us to stay connected beyond my individual workout videos. Now I can share updates, ask questions, and hear from them more often, and they can share everything from photos to motivation with each other. My Community helps me feel even more connected to my subscribers and brings me one step closer to my mission of helping a billion girls feel happy, healthy, and confident!"
Follow steps here to start building your community space.
Things to keep in mind
There are different moderation settings available for your community space
Establish clear expectations: Set ground rules and what kind of behavior is acceptable to create a safe space. All content should adhere to YouTube's Community Guidelines.
Use moderation settings for a safe community: Take an active role in moderating your community. Use built-in settings to manage who can post or hold content for review. You can also assign trusted moderators to help manage the space.
We recommend
Create a welcome post to announce your community space and encourage conversation
Launch and promote your community:
- Create a "welcome post" within the first week to let your subscribers know about the new space
- Announce the community everywhere–in your videos, on social media, and any other channels
Keep your community active:
- Post regularly, complement your video schedule with weekly conversation starters, polls, or follow-up questions
- Encourage your fans to post by giving them prompts or ideas for content, like sharing fan art, discussing your new video or a new trend, using images, GIFs, or text
- Comment and engage with your subscribers' posts
Build a sense of belonging:
- Create traditions, use inside jokes, or have a unique nickname for your fan community
- Celebrate milestones and special moments with your community
- Acknowledge your biggest fans and also the passive fans, invite them to join the discussion
- Heart your favorite posts from a viewer or share a post from your community
A deep dive on YouTube’s new Communities with Andru and Aaron
@Andru deep dives on the communities feature with the YouTube team
Next: Take a look at post tips.