Secure your insider perk before badges go on sale

March 15-21 | Austin, TX

Claim Your Insider Perk for 2027

Sign up now for 10% off your badge when registration opens later this year.
The countdown to 2027 is on—stay ready for what's next.

Ways to save

Group Rates

Lock in the lowest rates of the season before time runs out. Planning to bring the whole team? We offer special pricing for groups of 15 or more now before registration opens later this summer. Contact our group registration team to learn more and secure your team's badges.

  • Group size 15+
    Special Discount
Group Rates

Student & Early Career Discounts

COMING SOON: Currently enrolled students and recent graduates entering the workforce may apply for discounts to attend SXSW with an Innovation, Film & TV, or Music Badge. SXSW delivers big-time value at much lower cost—offering professional exposure, creative inspiration, and industry access.

Student & Early Career Discounts

Convince Your Boss

Going to SXSW isn’t just a perk, it’s an investment in what comes next. Sure it’s fun, but it’s no boondoggle - every March cutting-edge leaders collaborate and shape the future of their industries. Most of our attendees are mid-to-senior level decision-makers who come ready to make real business impact, from forging partnerships to discovering new technologies and creative breakthroughs. To help you show your organization why SXSW is a non-negotiable in 2027, we’ve created a toolkit that makes it easy to articulate the ROI and the once-in-a-lifetime inspiration that only happens here.

Convince Your Boss

FAQs

As one of the largest business gatherings in the world, SXSW's magic happens when different industries collide. In a world that's innovating at the speed of AI, industry leaders coming together to solve big challenges and find bigger opportunities is more valuable than ever before. If you're interested in being on the cutting edge for months to come, you'll join us in Austin in 2027.

Badges are a must when attending SXSW - not only do you access the full breadth of programming, you also have exclusive access to Clubhouses, reservations, and badge-only networking, events and content on demand.