Reach Higher Conversions Faster
With Patterns That Win Repeatedly in A/B Tests.
And Invert The Ones That Lose.
Hi, I’m Jakub and our goal here is to identify repeatable patterns with the highest probabilities of working for you. To do this we run experiments with trusted companies open to testing similar ideas and then sharing their results. So far we have identified 141 patterns based on 626 tests. Some patterns are better than others. We publish everything.
Jakub Linowski, GoodUI Founder
- 43 losing
- 140 insig. neg.
- 278 insig. pos.
- 165 winning
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Patterns Are Actively Corrected With New Tests As We Constantly Test With Trustworthy Companies:
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tested Pattern #11: Gradual Reassurance in Test #654 Jun 18, 2026
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tested Pattern #41: Sticky Call To Action in Test #653 on Kensingtontours.com May 31, 2026
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tested Pattern #26: Cart Reminder And Recently Viewed in Test #652 on Kay.com May 29, 2026
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tested Pattern #141: Square or Rounded Buttons in Test #649 on Online.metro-cc.ru May 23, 2026
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tested Pattern #34: Open In A New Tab in Test #644 on Obsbygg.no Apr 16, 2026
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tested Pattern #135: Product Categories in Test #643 on Backstage.com Mar 28, 2026
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tested Pattern #41: Sticky Call To Action in Test #642 Mar 27, 2026
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Fast Forward Your Conversion Rates With
Access To All 141 Patterns
Based On 626 Tests
Total sample size of all tests is based on 143,512,794 visitors - that's a lot of testing time to do on your own.
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