What I do | Andreas.com

I write books and teach stuff.

Professor in Digital Marketing

I'm a professor in AI with digital marketing at California Science and Technology University (CSTU) in Silicon Valley and senior instructor at DMAnc. See more about the classes I teach.

Author of 22+ Books on Digital Marketing

My books include seven Amazon #1 Best Sellers) have been published in the USA, China, Taiwan, Mexico, France, Germany, the UK, Denmark, Sweden, Finland, Italy, and Spain. Publishers include McGraw-Hill (USA), Tsinghua University Press (China), Jain Publishing (USA), Betwin (Paris), Klean (Denmark), and Editorial Jus (Mexico).

My book Search Engine Marketing was published by McGraw-Hill (2009. 267 pg. ISBN 978-0-07-159733-3. Illustrations, tables, index). It was translated into simplified Chinese and published by Tsinghua University Press in Beijing. It was also translated into traditional Chinese and published by McGraw-Hill for Taiwan. “This is the first book to bring analytics, digital marketing, and traditional marketing together.” — Foreword by Haoyu Shen, Chief Operations Officer (COO) of Baidu.com.

I was the technical editor of Search Engine Marketing, Inc. by Mike Moran and Bill Hunt (IBM Press), the authoritative book on enterprise-level SEO.

Certifications

Well, I wrote and teach the certification courses :-) My courses are corporate-level for mid-size and large corporations, including staff at government in US cities and states. Some are very large organizations with tens of millions of members. My courses include search engine marketing (SEO), digital ads with Google Ads, Google Analytics 4.0 (GA4), LinkedIn Profile Optimization (LPO), and the use of LLM AI in digital marketing. These courses are taught at the DMAnc and CSTU. If you're looking for certification, take my courses.

Speaking at Your Conference

I’ve spoken at conferences in New York City, Chicago, Seattle, Los Angeles, Phoenix, AdTech Shanghai, Mexico City (in Spanish), San Francisco, Palo Alto, SES San Jose, BAM Chicago, Beijing, Berlin, Vienna (in German), Paris, Aarhus and Copenhagen, Denmark (in Danish), Stockholm, Madrid, Cartagena (Colombia), Riyahd (Saudi Arabia), Jedda (Saudi Arabia), Karachi (Pakistan), and many other cities. I’ve also spoken several times at Stanford and UC Berkeley. I’ve presented in German, Danish, Spanish, and English (I speak four languages fluently and read several more). If you want me to speak at your conference, talk with me.

Advisor to Silicon Valley Startups

I’m an advisor to GPTDao, AIMW, Homesteading, ArcticEider.ai, EdgeEvo, SVRI, SVBS, and Livert. I help them with digital marketing strategies, connections, and more. I wrote Startup, a #1 Amazon Best Seller.

Board Member

I’m also on the board of the DMAnc, Sacred Stream, and several more.

Consulting

I've been a consultant to Harvard, Stanford, MIT, and other very large organizations. If you want consulting services, my best advice is to take my courses at CSTU or the DMAnc.

Testimonials

Ask my students. They nearly always rank me as Best Instructor, Best Course Materials, and Best BBQ Party for Students.

How I Do Digital Marketing

Create content that aligns with the audience's intent and builds trust and authority in the marketplace.
Use LLM AI to build strategies that tie together tactics such as SEO, ads, social media, images, video, and analytics.
Data-driven decision-making to improve metrics and KPIs that support the business goals instead of vanity metrics, such as likes or shares.
Understand the audience's needs and genuinely help them, instead of manipulative or aggressive tactics.

How I'm different from other marketers:

Marketers like Seth Godin, Neil Patel, or Gary Vaynerchuk use branding or consumer psychology.
Marketers such as Ryan Deiss or Russell Brunson use aggressive funnels, upselling, and lead generation tactics for short-term gains.
Marketers such as Brian Dean focus on only one tactic, such as SEO.
Many marketers offer trendy tactics such as motivational messaging, but no details on implementation.

Updates and Stuff

I post stuff to Blue Sky and LinkedIn.

More about What I Do

I came to Silicon Valley in 1992 and I’ve worked at SGI, SUN, Oracle, NTT, Brio, Acxiom, Cisco, and over 25 startups. I’ve built more than 350 websites. I co-founded three Silicon Valley startups (two with successful exits).

In March 2023, Boye & Co wrote a short bio of me.

Cofounder and CMO (Chief Marketing Officer) at Lingolet, Inc. We built an IoT device, the size of a cigarette lighter, that did AI-powered translation in twelve languages, transcribed up to ten hours of speech, and connected you to live interpreters worldwide, incl. China. The corporate version gives you instant connection to some 2,000 interpreters in over 30 fields in more than 180 languages. I did the strategies for marketing, legal, investment, acquisition, and more. Go Lingolet.com.

At Cisco, I set up the first global SEO process for 44 languages in 84 countries. Cisco had been founded 25 years earlier, but they never did global SEO. (I speak a bunch of languages and read several more languages).

I was the Director of the Digital Agency at Acxiom, where I led digital marketing for global Fortune 200 companies.

At Dialpad, I was employee #12, where I was the head of marketing and webmaster. It was the first VOIP service (before Skype). We grew from zero to 16 million users in one year, which was the fastest-growing company in history at the time. We were in the list of the world’s 50 largest websites.

National Chair of the NWU Tech Writers Trade Division from 1994 to 2004. I worked with technical writers, journalists, techpub managers, recruiters, and so on. I wrote part of the overtime law in California.

In 2005, three of us co-founded a startup, raised $500,000, and grew it to +175 staff employees.

In 2008, I co-founded The CCG Group with Stephanie Cota.

From 2005 to 2018, I managed MIT's Google Foundation Grant for the OpenCourseWare Project. I increased traffic from 52 visits per day to 17,500 per day, dropped the Cost-per-Click (CPC) from $0.70 to $0.07, and improve the Click-through-Rate (CTR) from 0.12% to 4.02% in the first six months and kept it over 8% for 200,000 keywords for the last five years. I managed two million dollars in the account to get 570.4 million impressions and 13.3 million visits. Over 8 million people downloaded courses. Many went on to become professionals, teachers, or professors. MIT placed me on their thank-you page between Google and the United Nations.

Harvard University Medical School’s Boston Children’s Hospital (BCH) is the world’s #1 pediatric research hospital. I have managed their $1m Google Foundation Grant since 2012. I added 150,000 keywords in 42 languages (all European languages plus Arabic, Bengali, Chinese, Hindi, Japanese, Korean, Russian, and more). Within two weeks, I had 10% worldwide market share for pediatrics for only $300 per day.

I’ve been interviewed in newspapers, magazines, radio, and TV in Denmark, Germany, Greece, Brazil, China, Spain, Mexico, Finland, Ireland, Japan, the UK, France, Serbia, and other places.

I graduated from the Universität Heidelberg. Founded A.D. 1386, it’s Germany’s leading university and one of the world’s top schools, where I attended classes with Hans-Georg Gadamer and Jürgen Habermas. I did the entrance exams, courses, tests, and my thesis in German and graduated Magister Artium Heidelberg.

I live in Palo Alto with my wife and cat. If you want to know more stuff about me, see my personal page.

About My Website andreas.com

My website is hand-built. I wrote every line of code by hand. The website is mobile-first, responsive design, HTML5, and uses a floating navbar. The search box is powered by Google. My website is artisan, organic, free range, and uses renewable energy (Palo Alto's electricity comes from solar and wind farms).

People ask about my tech stack. That's a fancy way to say "what's the stuff you use?" My main software includes Editplus and Sublime, Screaming Frog, Google Ads, Google Ad Editor (GAE), Google Master Client Center (MCC), Google Analytics 4.0 (GA4), plus LLM AI with reasoning capability (the latest versions of DeepSeek, OpenAI, Google Gemini, Microsoft Copilot, Anthropic Claude/Sonnet, and others), Zoom, an HP Windows desktop computer and Microsoft Office, a Windows laptop, and two smart phones (Samsung Android and Apple iPhone). I use WhatsApp and Wechat. For social media, I use Blue Sky, Twitter, and LinkedIn.

Legal Stuff

Copyright © 1994-2025 Andreas Ramos USA. All rights reserved.

You have 100% privacy. I do not collect, share, or sell your personal data. I use Google Analytics 4.0 (GA4) for traffic data but it gives me no indentifiable information about you.

About Andreas