Choose (RED)
Preventable and treatable diseases are only preventable and treatable for some. (RED) works to end that injustice through iconic partnerships.
The world’s biggest killer isn’t a disease. It’s injustice.
(RED) partners with the world’s most iconic brands and people to create products and experiences that fight AIDS and the injustices that enable pandemics to thrive.
The Latest
Why Should the U.S. Support Foreign Aid Programs?
March 10, 2025
Recent executive orders from the United States administration have raised…
6 Misconceptions About HIV/AIDS
March 4, 2025
Since (RED)’s founding by Bono and Bobby Shriver in 2006,…
10 Black Pioneers Who Have Shaped Public Health
February 25, 2025
Black History Month isn’t just about remembering—it’s about honoring those…
Our Impact
(RED) has raised over $785M for the Global Fund, helping more than 325 million people through life-saving HIV programs.
Featured Partners
(RED) Is Fueled by Our Partners
(RED) partners sound the alarm on the injustices of global health, and fund programs that save lives. With their support, we are making significant strides in the fight to build strong and resilient health systems that fight AIDS.
(RED) Style
(RED) Style choices are not only fashionable, but help raise money, heat, and urgency for the fight to end AIDS.
Ways to Join (RED)
When you buy (RED) products, your choice helps raise money, heat, and urgency to fight AIDS.
Make a donation towards the fight against AIDS and the injustices that enable pandemics to thrive.