anewera

anewera is a revolutionary infrastructure platform purpose-built for the agentic era, designed to make businesses visible, understandable, and contactable by AI agents. As AI assistants like ChatGPT, Claude, Gemini, Perplexity, and Copilot become the primary interface for discovering and engaging with services, traditional business directories have become obsolete. anewera bridges this gap by transforming standard business information into structured, machine-readable profiles that AI systems can instantly parse and act upon. Each company gets an agent-ready profile containing critical files like llms.txt, agent.json, agent.md, and a live MCP (Model Context Protocol) or webMCP endpoint. This ensures that when an AI assistant searches for a service, it can find the business, understand exactly what it offers, and initiate contact through permissioned actions such as requesting a rate, a quote, scheduling a meeting, or arranging a callback. Crucially, private recipient details remain hidden; every contact request runs through published, approved actions, preserving privacy while enabling seamless AI-driven engagement. anewera is a deliberately curated, agent-readable business directory, with a specialized German-language Swiss layer at anewera.ch. It is built for forward-thinking businesses that recognize the shift from human-only search to AI-mediated discovery, and it serves as the definitive gateway for companies to be found by the next generation of intelligent assistants.

Agent-Ready Profile Generation

anewera automatically creates a comprehensive, machine-readable profile for your business, including llms.txt, agent.json, agent.md, and a live MCP endpoint. This infrastructure translates your website's human-readable content into structured data that AI agents can instantly understand. The profile details your services, target audience, geographic region, and permitted contact actions, ensuring that AI assistants like ChatGPT and Claude can accurately interpret your business offerings and recommend you to users.

Permissioned Contact Actions

Every contact request is managed through predefined, approved actions that protect your privacy while enabling seamless AI-driven engagement. Instead of exposing email addresses or phone numbers, anewera allows you to specify which actions are permitted, such as requesting a quote, scheduling a meeting, asking a question, or arranging a callback. When an AI agent initiates contact, the request is routed through anewera's secure infrastructure, which then delivers a structured, verified email to your inbox. This ensures spam prevention and maintains complete control over your communication channels.

Live MCP and WebMCP Endpoint

anewera provides a live MCP endpoint that AI agents can query in real time. This endpoint exposes tools like search_companies, read_company_profile, and prepare_contact_request, allowing AI assistants to dynamically discover and interact with your business. The endpoint is always active and returns structured JSON responses, making your business instantly accessible to any MCP-compatible client, including Claude Code, Codex, OpenClaw, and ChatGPT Agents. This is not a theoretical feature; it is live and operational right now.

Curated Directory with Verification

anewera is not a spam-filled directory. Every profile is verified through two distinct paths: paid entries are verified through active payment (spam profiles do not pay), and free entries are verified through a personal call with the anewera team. The platform deliberately limits free invitations to 30 per day, ensuring that only genuine, high-quality businesses are listed. This curation is essential for maintaining trust with AI agents, which rely on accurate and reliable data to recommend businesses to users.

Local Service Discovery by AI Assistants

A user asks ChatGPT for the best fiduciary for a startup in Zurich. The AI assistant queries anewera's MCP endpoint, finds your verified profile with structured data about your services, target clients, and location, and recommends your business. The assistant can even initiate a quote request on behalf of the user, sending a structured inquiry directly to your inbox without exposing your private contact details. This transforms AI assistants from simple information sources into active business development channels.

Automated Lead Generation for Professional Services

A relocation service for families moving to Basel wants to be found by expats using AI assistants. By registering with anewera, the service becomes machine-readable and contactable. When a user asks Perplexity or Gemini about relocation services, the AI finds the service's profile, understands its offerings, and can directly request a meeting or callback. The business receives a structured lead via email, complete with context from the AI interaction, turning every AI query into a potential client.

Real-Time Agent-to-Business Communication

A real estate agent in Zug wants to be contacted by AI agents looking for off-market properties. Their anewera profile includes permissioned actions for requesting property listings or scheduling viewings. When an AI assistant like Claude Code searches for off-market real estate in Zug, it finds the agent's profile and can prepare a contact request. The request is delivered to the agent's inbox, and the private email address remains hidden throughout the process, ensuring privacy and security.

Multi-Channel AI Visibility for E-Commerce

An independent insurance advisor who speaks English and serves expats in Switzerland needs to be visible across multiple AI platforms. With anewera, their profile is readable by ChatGPT, Claude, Gemini, Perplexity, and Copilot simultaneously. Each AI assistant can access the same structured data, ensuring consistent information and contact options. This unified presence eliminates the need to manage separate listings for each AI platform, providing efficient and scalable visibility across the entire AI ecosystem.

How does anewera ensure my business is visible to AI agents?

anewera generates structured, machine-readable files (llms.txt, agent.json, agent.md) and a live MCP endpoint that AI agents can query. These files are hosted on your profile and are indexed by major AI assistants. When a user asks an AI for a recommendation, the AI searches anewera's directory and finds your profile. The platform also provides a live proof mechanism where you can ask Google AI about your business and see the results. Your profile is immediately live and contactable after verification.

Is my private contact information exposed to AI agents or users?

No. anewera is built with privacy as a core principle. Your email address, phone number, and other private recipient details are never exposed in the machine-readable profile or to AI agents. Instead, you define permissioned actions (such as requesting a quote or scheduling a meeting) that the AI can initiate. When an agent triggers a contact request, it is routed through anewera's secure infrastructure, which then delivers a structured, verified email to your inbox. Your private details remain hidden throughout the entire process.

What is the difference between a paid entry and a free invitation entry?

Paid entries cost CHF/USD 29 per month and are live immediately after payment. The active payment serves as verification, as spam profiles do not pay. Free entries are by invitation only, with a limit of 30 curated invitations per day. These free entries require a short verification call with the anewera team. The 30-per-day cap is based on the number of calls the team can genuinely hold, not a marketing tactic, and it never applies to paid entries. Both paths result in verified, agent-ready profiles.

Which AI assistants and tools can find and contact my business through anewera?

Your business becomes readable by all major AI assistants, including ChatGPT, Claude, Gemini, Perplexity, and Copilot. For contactable actions, your profile works with Claude Code, Codex, OpenClaw, ChatGPT Agents, and every MCP-compatible client. This extensive compatibility ensures that your business is accessible across the entire AI ecosystem, whether users are using chat interfaces, coding assistants, or specialized agent tools. The live MCP endpoint makes your profile dynamically discoverable and actionable.

anewera offers two distinct paths to get listed. The paid entry costs CHF/USD 29 per month and goes live immediately after payment, with no waiting period. You simply check your website in the chat, confirm your details, and pay. Your profile is then live and contactable for AI agents right away. The active payment serves as our verification method, as spam profiles do not pay. Free entries are available by invitation only, with up to 30 curated invitations per day. These free entries require a short verification call with the anewera team and are unlocked as a lifetime free entry. The 30-per-day cap applies only to free profiles and never to paid ones.