Scale Is the Feature: Why I Built Learnomy
A founder note on the bet behind Learnomy. Most WordPress LMS plugins demo beautifully and break the moment your academy grows, because they are built on the wr…
Writing
Notes from inside the studio
WordPress, BuddyPress, Laravel, Astro, AI. Search the archive or filter by topic.
The Token Bill Comes Due: LLM Cost Guardrails Every Founder Needs
The industry shifted from tokenmaxxing to CFO scrutiny. Anthropic at $47B annualized, a CLI tool claiming 91.8% token savings, and a developer cutting Claude Co…
Ships Are Cheap, Harbors Are Not: Why Distribution Is the Only Moat Left
AI collapsed the cost of building software to near zero. It did not collapse the cost of reaching customers. A decision framework for founders on which distribu…
Anthropic at $47B ARR and Still Blocked From the S&P: What the AI IPO Wave Means for Small Founders
Anthropic hit $47B annualized revenue in May 2026, up from $9B at end of 2025. The S&P 500 still won’t fast-track them in because of a profitability …
The Economics of Running an AI-First WordPress Agency
How AI changed our agency P&L line by line: revenue model shifts, API costs, margin math, and what to reinvest when gross margin jumps from 12% to 66%.…
ChatGPT Projects vs Claude Projects for WordPress Agency Client Management
How ChatGPT Projects and Claude Projects compare for WordPress agency client management: per-client setup, file uploads, team sharing, and context limits.…
Featured Image Automation: The HTML + Playwright Workflow
I switched from DALL-E to HTML templates plus Playwright screenshots for all featured images. Here is the workflow, the code, and why it works better at scale.…
What Clients Ask About AI (And How I Answer): An Agency Owner’s Honest FAQ
The real questions clients ask about AI at our agency – covering cost, code quality, data privacy, chatbots, and why being honest about how we use AI beca…
Model Context Protocol for WordPress Agencies: The Complete Guide
Everything you need to know about MCP for WordPress agencies: what it is, why it matters, and links to every deep-dive post in the cluster.…
Why Every Learning Community Needs Video Tracking
A founder note on what we are building with MediaShield, and why video tracking belongs in every learning community and LMS, not as a nice-to-have but as a must…
From One Blog to a 12-Site Network: What WP Astro MCP Can Do
WP Astro MCP turns any WordPress site into a fast Astro frontend while WordPress stays the CMS. 57 tools, multi-site, GitHub publishing, live sync. Open source.…
WB Gamification: One Free Engine, Ten Integrations, Every Site You Run
A founder’s look at WB Gamification: why we built one free engine instead of paid add-ons, what you get, the 10 built-in integrations, and the cross-site …