Accedo Compose

AI-powered experience orchestration for streaming platforms.

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The first AI-native orchestration platform purpose-built for OTT streaming services.

Move beyond reactive operations. Compose deploys a network of AI agents that continuously monitor, learn, and respond in real time, keeping your streaming experience optimized as conditions change.

What makes Compose different.

Built for OTT

20 years of streaming expertise embedded directly into the platform means that Compose understands QoS metrics, device fingerprints, CDN behaviors, and viewer patterns natively.

AI-native architecture

Every interaction, recommendation, and workflow is model-driven and determined in real time. Teams define objectives and the system continuously evaluates, refines, and adapts both the goals and execution based on live outcomes.

Data-first orchestration

A 360-degree data lakehouse unifies fragmented insights across every touchpoint—devices, CDNs, analytics, CRM—into a single real-time orchestration layer that powers intelligent action.

Modular agent toolkit

Leverage an extensive inventory of pre-built Impact Agents. Move from selection to deployment in minutes, or orchestrate them into custom workflows with ease.

How Compose works.

Most streaming operations run on a fragmented, reactive model, pieced together from separate tools, manual processes, and teams that escalate to each other. Compose replaces that with a single intelligent layer that watches everything, understands context, and acts in real time.

Compose in action.

AI agents detect, decide, and act in real time - delivering on critical business outcomes such as stabilized service quality, enhanced user experience, and improved retention strategies that combat voluntary churn.

Scenario 1: Service quality

Hundreds of viewers are buffering in São Paulo. No tickets filed yet.

It's peak hours and Samsung Smart TV users are experiencing buffering — but frustration is building silently. Without Compose, you wait for complaints, escalate to engineering, and deploy a fix hours later. By then, viewers have already churned.

How Compose responds

1. Anomaly detected
QoS drops are correlated with device type and geography, surfacing the affected cluster in real time.



2. Root cause pinpointed
CDN and infrastructure signals are cross-referenced to isolate the source, no manual log investigation needed.



3. CDN failover triggered
Intelligent routing restores playback for the affected segment before a single support ticket is filed.

-73%

Reduction in support tickets

15 min

Detection to resolution

99.9%

Service uptime maintained

Scenario 2: Subscriber retention

Carlos hasn't opened the app in 10 days. He's about to cancel, and nobody knows.

A sports subscriber, his last session ended with a device connection issue. Since then, silence. Without a signal to act on, the window to save him closes unnoticed.

How Compose responds

1. Churn risk flagged


Usage drop, device friction, and time-to-play signals combine to classify Carlos as high risk.


2. Best intervention selected


The AI agent picks the most effective action for his profile: a content recommendation, discount, or direct message.



3. Issue diagnosed and resolved


A contextual conversation identifies whether the problem is content, cost, or technical — and resolves it before he cancels.

62%

Of at-risk users retained

18%

Improvement in customer LTV

24h

Signal to intervention

Compose works best on a solid foundation.

Compose is designed to layer natively on top of Accedo Assemble - our modular, end-to-end OTT platform covering apps, delivery, personalization, and monetization. Together they give you a complete stack: Assemble handles the platform, Compose makes it intelligent.

Already on a different stack? Compose also integrates well with your existing tools and workflows.

Learn more about Accedo Assemble

Want to learn how Compose can transform your service specifically?

Book a demo