AI Training and Testing

Maximize AI Value, Mitigate AI Risks

We offer red team testing, fine-tuning, model evaluation, data sourcing and functional testing to help ensure safe, reliable Gen AI experiences.

The Essential AI Testing Partner

Minimize the risks of inaccuracy, bias and toxicity – on plan, at scale.

Artificial intelligence is experiencing rapid, widespread adoption in every industry, across a range of use cases. Seventy-three percent of U.S. companies have already started adopting AI, but concerns about inaccuracy, bias and toxicity persist. Whether training and testing voice assistants, generative AI models, autonomous AI agents, chatbots, applications for image or optical character recognition, ML algorithms or new applications, organizations need effective data sampling and feedback methods to help ensure their apps, devices and experiences are functional, intuitive, inclusive and safe.

Applause offers fully managed AI training and testing solutions, so you can maximize the benefits of this exciting technology while mitigating risks, and deliver comprehensive digital quality – all while staying on plan. Our unique ability to source vast amounts of diverse data allows us to refine models and reduce risk more effectively for every type of AI need – including improving the quality of agentic AI systems. Powered by our global community of 1.5 million testing experts and end users, our solutions deliver real-time feedback from real people who represent your target audiences and customers, so you increase retention and revenue, and stay competitive.

Applause Empowers Organizations to Maximize AI Benefits

Our AI training and testing solutions source and integrate global, diverse data and perspectives to inform the most innovative apps, devices and experiences.

Optimize performance with more testing coverage

Test and validate countless scenarios to optimize AI performance for all users, in every environment.

Provide a seamless UX with end-user perspective

Get rapid, iterative feedback and fine-tuning from real end users and domain experts.

Mitigate bias and other harms

Leverage red teaming to effectively discover and manage generative and agentic AI’s risks.

Fully Managed Solutions for Rapid AI Development and Launch

We deliver the training data to power AI algorithms and testing to deliver flawless experiences, without adding overhead.

With in-field training and testing solutions for generative AI, voice, natural language processing (NLP), computer vision, reinforcement learning (RLHF) and machine learning (ML), we tailor programs to your specific technologies, industry segments and business goals. All of our solutions are fully managed by testing experts and specialists who become a natural extension of your team. We enable access to the world’s largest independent testing community providing authentic, real-world feedback in real time, 24/7/365.

Generative AI Testing

Maximize the benefits of Gen AI while ensuring accuracy, relevance, inclusivity and safety.

Generative AI helps us accomplish things that were previously impossible – and we’re seeing new use cases at every turn. But organizations dealing in Gen AI need to be mindful of potential consequences that can arise without proper software training and validation techniques integrated into the SDLC. With expertise in data collection, model validation, red teaming and fine-tuning, Applause has deep experience training and testing the world’s largest Gen AI platforms and can help you deliver releases that are accurate, unbiased and trusted by your end users.

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Agentic AI Testing

Smarter AI needs smarter testing. Meet higher stakes head-on with human-in-the-loop quality assurance.

Agentic AI is transforming software by enabling intelligent systems that plan, adapt and act on their own. But, without high-quality training data, the risks increase – especially in dynamic, high-stakes environments. We help our customers with their overall risk mitigation strategy by testing their agentic models pre-release. With expert-led red teaming, targeted stress testing and real-world validation strategies purpose-built for agentic systems, we help ensure our customers’ agentic systems are able to meet the expectations of users in the real world.

The Largest, Most Diverse AI Testing Community

Receive authentic feedback and insights into how your apps and software work in real-world conditions with our global testing community.

1.5M+

Experts and End Users

200+

Countries

80+

Languages

5M+

Connected Devices

Access Large Volumes of Diverse, Unbiased Datasets and Feedback

Source the data you need to power your AI applications.

Applause is committed to delivering quality AI-powered apps, devices and experiences by collecting the data you need to achieve success, including text, images, audio, video, communications, content and biometrics. With millions of independent digital testing experts and end users around the world, available on demand at a moment’s notice, you gain end-user perspective and broad, diverse and unbiased data. For specialized applications, we engage domain experts with the precise industry experience and knowledge you need to ensure your AI releases work, and work well, for everyone, everywhere.

Uncover Vulnerabilities and Mitigate Threats With Red Teaming

Protect your organization and customers from digital attacks.

Unfortunately, attacks on AI systems are a reality, and governments are stepping up to create regulatory frameworks to ensure user privacy and safety. We utilize red teaming, which introduces adversarial testing into the process, to help you conform to new standards and avoid bias, racism, toxicity, inaccuracies and industry-specific harms. Our carefully selected testing generalists, domain specialists and security experts replicate common threats (e.g., circumventing ethical filters, accessing confidential information, damaging reputations, etc.)

Improve Models and Leverage UX Research for Seamless AI Experiences

Benefit from user experience expertise, model validation, content tuning and more.

At Applause, we understand that digital products and experiences need to be intuitive and easy to use for customers to return, and AI is no exception. UX research and testing are critical to successful deployments. We provide both strategy and execution, including end users to test the experience, to make sure your UX is sound. Additionally, we have generalists and specialists on-hand to validate interactions with AI systems as well as fine-tune prompts and responses to facilitate seamless exchanges between user and model.

Ready to Learn More About AI Training and Testing With Applause?

Find out how you can optimize your customer experience, drive engagement, innovate faster and launch confidently at scale. We’ve helped the most innovative brands in the world launch effective, trusted AI solutions.

The largest, most diverse community of digital testing experts and end users providing the breadth and depth of insights required for high-quality AI experiences
Access to millions of real devices and configurations in over 200 countries and territories
Custom teams with specialized expertise in AI training and testing, including conversational systems, Gen AI models, image/character recognition, machine learning and more
Model optimization and risk reduction techniques to mitigate bias, toxicity, inaccuracy and other potential AI harms
Real-time insights and actionable reports enabling continuous improvement
Seamless integration with existing Agile and CI/CD workflows
Highly secure and protected approach that conforms to information security best practices