The Campaign We Almost Killed: What Amazon Marketing Cloud Actually Told Us About DSP
Mon, Jul 27, '26
The June report had a clean dashboard. Reach: 3.29M. Buyers: 34,032. Overall conversion rate: 1.0%. ROAS: 3.15. Then someone isolated the DSP video line as a single touchpoint and got 0.2%. That's...
Talk to Your Amazon Ads Data: Introducing the BidX MCP
Wed, Jul 15, '26
What if you could ask your Amazon advertising data questions in plain English and get answers in seconds? Not dashboards. Not exports. Just: "How did Prime Day go compared to last year?" and a...
Amazon's 2026 Fee Changes: What Smart Sellers Should Do Now
Thu, Apr 9, '26
If you've spent any time in Amazon seller communities this month, you already know the mood. The forums are loud, the group chats are louder, and the frustration is coming from sellers who have been...
Amazon Share of Voice (SOV): How to Calculate & Improve It (2026 Guide)
Tue, Feb 24, '26
In 2026, visibility is more than yet another metric for Amazon brands. When 70% of consumers purchase from the first page of search results, showing up there is a non-negotiable. Amazon Share of...
Use Amazon’s New B2B Bid Adjustment Feature to Improve Margins
Mon, Jan 5, '26
Following the recent Amazon Accelerate Conference (Amazon’s annual flagship seller conference) in Seattle, Amazon has launched an exciting new feature for B2B sellers: Business Bid Adjustment. This...
Maximaler ROI auf Amazon: DSP Summit 2025 Guide
Mon, Nov 3, '25
Share on: Stellen Sie Ihr Amazon-Geschäft strategisch auf Zukunftskurs – beim führenden E-Commerce-Event in Frankfurt Sie suchen die wichtigste Amazon-Konferenz in Deutschland für 2025? Der DSP...
Black Friday & Cyber Monday 2024: Results & Data Analysis
Wed, Oct 29, '25
Share on: Amazon advertisers achieved record-breaking results during Black Friday and Cyber Monday 2024, with significant growth across all key metrics. According to AMX500data, analyzing 500 Amazon...
DMEXCO 2025: Join BidX in Cologne
Thu, Aug 28, '25
DMEXCO 2025, Europe's leading digital marketing and tech event, will take place in Cologne, bringing together top innovators, marketers, and decision-makers from across the globe. This premier...
2025 Amazon Selling Calendar: Key Dates & Sales
Tue, Jul 22, '25
Share on: Want to maximize your Amazon sales in 2025? This complete Amazon selling calendar highlights every major sales event, from Prime Day to Black Friday, plus key holidays and seasonal trends....