David Purcell

Head of Audience

David is a former Managing Editor on Dexerto.com and now works as the Head of Audience across the network.

Expertise

I have helped grow entertainment websites for the last decade, with expertise in SEO, data analysis, content strategy, community management and marketing. As a gaming fan, I mostly enjoy – and have covered – AAA games, including: Pokemon, GTA, FIFA (now EA FC), Forza, Apex Legends, NBA 2K, Super Mario, Minecraft, and more.

My Experience

I joined Dexerto in 2018 with a mission to make the website a market-leader in gaming culture and wider entertainment coverage. With over 10 years of experience growing audiences across editorial and social media, I lead the network\'s content growth strategy globally. My team works with editors to develop their audience, sharing data insights and growth tactics to support best-in-class coverage of Gaming, TV & Movies, Esports, and influencer content.