Assal Eswed

We attended Asal Eswed at a Maadi movie house around June 2010. I will never forget that the large audience watched attentively, laughed unanimously and behaved in an unusually mature way for local cinema goers. The film addresses real issues in an honest and refreshing way and is very funny and poignant also. As it preceded the revolution by about six months, it was in my mind later on that this film was one of the first signs that we were looking at a time of change in Egypt, so badly needed.

My 95 year old mother stood and wept at the end of the movie and declared that whoever made this film deserved a prize. I have watched this film several times and never tire of it, it is a classic, I believe, very relevant to us Egyptians and deeply meaningful. The traffic scene is wonderfully evocative of Egypt, as are many cameo moments, for example with the cassette/GPS repair man. The moment when the Egyptian passport is catapulted out of a hotel window is inspirational !

The film expresses the deep longings and frustrations of Egyptians desiring a freer happier life for themselves. Thank you Ahmed Helmy for this superb sincere film.