As has been said in other intelligent reviews, The Worst Witch book series significantly pre-dates Harry Potter.
Since JK Rowling was 9 years old when the first Worst Witch book was written, we might well assume there was some early influencing going on. The similarities exist, as those who don't know about the books and think THIS is the rip-off like to point out. However, any similarities would work the other way around. Did she intentionally plagiarize? Probably not. How many of us remember everything we read as children?
This series is a remake of a series that came from a movie that came out in the 1980s (from the book written in 1974). There has already also been a reboot: The NEW Worst Witch.
As with all the others, this is a relatively low budget production, but seems quite cute and would likely be very enjoyable to children, and to those who would like to know the original inspiration for the world of Harry Potter.