My children watched the GI Joe cartoons 30 years ago, and it was readily apparent that the show was nothing more than a 30-minute commercial for GI Joe toys.
The LG Corporation has managed to extend this concept with a reality show with a far lower entertainment value. I watched three episodes and am still unable to determine whether the contestants are AI-generated, extremely wooden actors, or actual people incapable of expressing their emotions. I can't bear to watch any more to make a final determination.
The premise is simple, put a bunch of people in a house with very few creature comforts and periodically a) have them compete for prizes - fabulous LG appliances, and b) have them vote off one member of the house. The twist, and I admit I though this was interesting, is that the person "voted off" doesn't actually leave. They are still in the house, participipating in conversations and generally "living the dream" as the couch-sitting losers they all appear to be.
There's zero drama, zero suspense, and no reason to make a connection with any of these people. The contestants lack charisma and chemistry and a few appear incapable of functioning in the real world. We bailed a few minutes into the third episode.
I'm sure LG executives thought that this ad campagn would boost sales, but their executives screen participants carefully to avoid bringing anyone controversial or even mildly interesting into the setting to avoid any whiff of negative PR. What they left us with is a series of very bland 30-minute doses of failure.