As a man, I love this series for the adventure and fighting and great plot. Not to forget the great costumes - extremely well done.
However, the biggest surprise I had was falling in love with Mother Hayme, the mother of the lead character and matriarch of the tribe.
I can easily say I have never seen a role of a strong, traditional motherly figure portrayed this well in any film or TV series. She is a strong figure that forms the backbone of her tribe - honoring her husband's lead role, but never afraid to point him in the right direction if he makes a mistake. Any time he is absent, she takes control and makes sure the tribe has sound leadership. Not to mention how she guides her sons through their difficulties and fights. Solid acting and all around great character!
Oh and Ertugrul is pretty cool too! ;)