I really didn't cared that much about watching this movie when it was released, I thought that it was going to be another foolish & girlish movie that doesn't go far from that. I watched it when it was released in DVD and totally loved it, it's funny, witty and leaves you with a positive message: Go for it, take risks.
If you don't like romantic comedies don't watch it, it does not portray the reality of Mexican society, it's a fantasy of how fun it could be, and actually that's the reason why I watched, it's a way to escape from all that's going on in a funny and light way. The characters are well developed and the directing is quite good, and all the references to Alice in Wonderland are just superb mostly because it is mixed with Mexican humor.