In my opinion this show (on MTV) is primarily meant for teens. Now i have read some user reviews that find it stupid, offensive, too stereotypic etc etc. . .
Well OK i'm not a teen anymore - in fact it's been some thirty years since i was a teen - but i know that gay/lesbian teens are still as uncertain and uncomfortable with their feelings and emotions as WE were some thirty years ago. Now back in those days we didn't have shows like FAKING IT where we could see that it is in fact OK to be gay/lesbian; that it is just another sexual orientation and that there's nothing wrong with being attracted to the same sex!
So the way i see it, it is very good having this show (although some find it lame or stereotypic or whatever . . !) and i hope it reaches and helps gay/lesbian teens in the difficult process of self-acceptance and dealing with their sexual orientation!