The announcer states that the 3-7-10 split is known as "The Sour Apple", the impression being given that only that specific combination of pins has the name. Actually, the term refers to any split resulting from a weak hit that leaves the 5-7, 5-10, or 5-7-10 split. A more precise bowling term would have been "lily" which applies only to the 5-7-10 split.