There seemed to be a lot of light hearted joking among Bing Crosby and Frank Sinatra not to mention the surprise guest Bob Hope...it seemed they were aiming more for a comedy/music program rather than just a pure music show,and it hit it big.Giant ratings,excellent feedback from those in the business....it was the hit of the 1957/58 TV season.As for the Edsel car,I think those that didnt go to the dealers Oct 4 1957 to view the car,were repulsed by what they saw of it on TV.The close up shots of the vertical Horse Collar grille were the worst angle of the car,and they should have shyed from viewing that area much.Of course all the other bad press about the car (Teletouch shift problems,poor fit/finish,untested new features,squeaks and rattles)didnt help either(the car had been on sale almost 2 weeks before this show).Sales of Edsel were already in the toilet by the time this show aired...and its future in doubt already.Maybe this program would have been given more attention in the past 47 years if it hadnt been called the "EDSEL Show".... In the program Frank Sinatra mentioned "Edsel,its a great car".... Bob Hope said when he heard this was for Edsel cars mentioned " this will certainly get them out on the roads"...
O K.........
