The show has definitely been better than most of the other evening shows of that time slot. It has less guests and has more items that might actually be of interest to people. The guests that have been on the show are mainly contestants from Dancing on Ice, which was a bit of a let down, but on the positive side Graham Norton and Sarah Cox have both appeared on it. One thing that may decrease the show's popularity is that with an hour's run-time they may have tried to cram too much into one episode and thus is may have seem rushed. It was an interesting programme for me to watch and if they plan on broadcasting a second season I'd definitely watch it again.
I think I'll miss it when it ends (tomorrow?).
