Seven stars. Okay, it's a car commercial. Yeah, six minutes is way too long
for a commercial in the US. But still, it's a car commercial. The thing is,
Wenders can make anything beautiful. That's as much true of his big-budget
features (Paris, Texas) as it is for his smaller films (The State of Things),
his documentaries (Tokyo-Ga), and his music videos (The Ground Beneath Her
Feet) as it is for his commercials. He can imbue anything he does with a
mythical quality just by how he structures his shots. He has certainly made
some duds over the years (The Soul of a Man jumps to mind), but even those are
visual treats. That's why I keep watching his films. Even when they're car
commercials. 18 March 2025.
