Largely improvised, only the 2 person camera crew and Ryan Cownie and Seth Johnson were aware of the scripted material at the show in San Antonio.
Some of the interviews and B-Roll were filmed months after the show in San Antonio to help flesh out story lines improvised during principal photography.
On the main day of shooting, the crew's Canon 7D broke while filming one of Ryan's interviews and would not be repaired for over a month. This delay led to the fill-in interviews being pushed back.