Nicolas walks through what Creative Intelligence actually means. Check out the video below.
Bannerflow is changing. But more importantly... I got to do a scrollable page! Jokes aside, the product is taking some serious steps. Bannerflow has historically been known as a kind of Photoshop on steroids for ad production. Now we’re adding another layer. Think ad analytics, but on that pill from Limitless. Instead of stopping at “this ad performed well,” we can start breaking down why: Was it the copy? The image? The video sequence? The color? The individual creative elements? And suddenly, creative analytics goes from looking at ads as one big thing to actually understanding how every detail of your creative performs. I got to design the page and figure out how to tell that story through scrolling, interactions, and a lot of tiny details. Very fun one to make. Have a look here: https://lnkd.in/dMA-KYDy