In case you missed it…last week’s 4th Quarter features basketball legend and entrepreneur Carmelo Anthony, his longtime business partner Asani Swann, MBA, and AT&T, highlighting their creative ad series during March Madness. 🏀 The partnership with AT&T and BBDO showcased how storytelling, humor, and authenticity can bridge generations of fans. Campaigns like “Boxy Boys” and “Mini Melo” capture his evolution from athlete to brand architect — and reflect his broader ventures across media, wine, cannabis, and philanthropy. For AT&T, teaming up with Anthony underscored the power of connection. For Anthony, it proved how experience, creativity, and authenticity can make brand partnerships more meaningful — and more human. Read the full story by Jason Notte here ➡️https://lnkd.in/egJXEDz5
About us
Stagwell is a challenger holding company built to transform marketing.
- Website
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http://www.stagwellglobal.com
External link for Stagwell
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- New York City, NY
- Type
- Public Company
- Specialties
- Marketing Services, Private Equity, Digital Media, and Holding Company
Locations
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Primary
Get directions
One World Trade Center
Floor 65
New York City, NY 10007, US
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1808 I St NW
Washington, District of Columbia 20006, US
Employees at Stagwell
Updates
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Stagwell reposted this
Campaign 40 Over 40. Honouree Top Women in Media & Ad Tech. CEO & Co-Founder, SmartAssets.
Looking forward to speaking with Patrick Burgoyne about the future of In-housing this week and how AI can help remove bottlenecks in scaled asset effectiveness testing and QA SmartAssets #creativeeffectiveness #marketingproduction #marketinginsights
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57% of Americans say the rise in AI is causing significant stress, up from 49% last year and highest for students and parents of young children. Read more in this week's edition of Ray Day, APR's WHAT THE DATA SAY, featuring insights from American Psychological Association, Northwestern Mutual, The Harris Poll and more: https://bit.ly/49HpWuJ #data #whatthedatasay #insights
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Basketball legend and entrepreneur Carmelo Anthony, long-time business partner Asani Swann, MBA and AT&T on their active collaboration around their March Madness ad series are featured in this week’s issue of the 4th Quarter by SPORT BEACH. Anthony’s partnership with AT&T and BBDO during March Madness spotlighted how storytelling, humor, and authenticity connects generations of fans. The campaigns — from “Boxy Boys” to “Mini Melo” — reflected his evolution from athlete to brand architect, while highlighting his ventures across media, wine, cannabis, and philanthropy. For AT&T, working with Anthony underscored the power of connection; for Anthony, it proved that a veteran’s experience, creativity, and network can make brand collaborations more meaningful — and more human. Read the full article by Jason Notte here 👉 https://lnkd.in/egJXEDz5
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EXCITING NEWS! Stagwell and Palantir Technologies have joined forces to design a new product to shape the future of marketing. The partnership is centered around building a groundbreaking, industry-first AI and data platform that offers clients a fast path to a central source of marketing and advertising targeting information that unlocks unlimited new ROI for corporate marketers. "Palantir's partnership with Stagwell will make marketing more dynamic," said Alex Karp, CEO and co-founder of Palantir. "Our software supercharges the speed of metrics collection and revolutionizes data integration capabilities. That unlocks value for both Stagwell and its clients." "This is the holy grail of marketing brought to life," said Mark Penn, Chairman and CEO of Stagwell. "This enables large enterprises to enhance their marketing processes utilizing advanced targeting and AI capabilities so that data can be used and implemented to increase bottom-line results." Read more about it on Fox Business Network 👉 https://lnkd.in/erwKiK-J John Kahan
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Wondering what Tuesday’s election results mean for your brand — and how you can stay ahead? Next week, our Risk and Reputation Unit returns with its next 30-minute webinar exploring key takeaways from this election cycle, including highly anticipated mayoral and gubernatorial races, on Thursday, November 13, at 12:00 pm ET. Moderators Ray Day, APR and Alexis Williams of Stagwell will lead a session featuring: John Gerzema, CEO, The Harris Poll Zac Moffatt, CEO, Targeted Victory Oren Shur, Partner and Head of Political, SKDK Our experts will dive into how election results are set to reshape policy, public opinion, and reputational risk — equipping you to confidently position your brand and communications strategy in an evolving post-election landscape. To RSVP, please register here 👉 https://lnkd.in/euwtNEgS
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"With double-digit growth in non-advocacy work, strong organic growth in nearly all areas, enhanced cash flow and increased non-advocacy margin, this quarter again demonstrates how Stagwell is a winner in an industry undergoing significant transformation. Our newly announced partnership with Palantir Technologies is yet another example of how Stagwell is a leader in the application of AI for marketing," said Mark Penn, our Chairman and CEO. Read more about it on Bloomberg 👉 https://lnkd.in/eAnT8p-e And check out our Q3 2025 financial highlights below 👇
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A big congratulations to UNICEPTA! Last night at the #AMECAwards, UNICEPTA won 11 out of 12 of their shortlisted submissions - an outstanding achievement and illustration of their collective expertise and innovation. The AMEC Awards are the most significant global recognition in media and data intelligence and we are proud to see the UNICEPTA teams across markets and disciplines being recognized for their innovative and impactful work. #MediaIntelligence #TrustedIntelligence #HumanLedAIFed #UNICEPTA AMEC Measurement and Evaluation
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Tomorrow, Stagwell will report Q3 2025 earnings results on November 6 at 8:30am ET. Register for our webcast here: https://bit.ly/4o632BM
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We’re proud to celebrate our Chief Brand & Communications Officer, Beth Lester Sidhu, who made the inaugural ADWEEK Innovator 50 list! 💡 Through Stagwell’s SPORT BEACH, Beth has reimagined brand networking through the universal language of sport — where Fortune 100 CMOs shoot hoops with Olympians and ideas spark on the pickleball court. Since its launch, SPORT BEACH attendance has soared to 6,000+, athlete participation has doubled, and the concept has scaled globally with activations at Davos, SXSW, and the Super Bowl. Big congratulations to Beth and all the honorees! 👏 Read more about it here 👉 https://bit.ly/436xZxd
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