rePurpose Global

November 15th is 15 days away. If you're still gathering packaging data, classifying materials, or trying to figure out plastic component counts—you're running out of time.⏳ 📌 Here's the reality: Most brands spend 2+ months on EPR compliance preparation. Manual spreadsheets. Supplier outreach. Data reconciliation. Material classification across 95 categories. Our platform cuts that timeline to 2 weeks. Here's how: → Automated Material Classification: Upload your packaging specs. Our system maps materials to California's 95 categories automatically. → Component-Level Tracking: California requires plastic component counting. Our tool breaks down packaging into components and sub-components for you. → Expert Review: Our team has guided 500+ brands through EPR. We review your classifications before submission. One client called it "shockingly easy." See how it works at https://lnkd.in/gW7PSJP3 Or start with our free California compliance guide: LINK in comments!

Halloween isn’t just scary for the environment, it’s a reminder of how marketing-driven holidays fuel overconsumption. Every year, millions of plastic costumes, candy wrappers, and decorations end up in landfills or the environment. Behind the fun is a bigger story about how our systems encourage single-use products, and how companies can be part of changing that narrative. At rePurpose, we work with companies to take responsibility for their plastic waste and invest in systems that recover and recycle. This Halloween, we’re encouraging everyone, brands and consumers alike, to look beyond trends and towards lasting impact. 🕸️ Reduce, reuse, and rethink what “seasonal” really means.

"rePurpose reviewed our Oregon filing and reclassified our materials correctly. The result was about $100,000 in EPR fee savings." — Steve Marko, Lead R&D and Packaging, Tillamook County Creamery Association Here's what happened: Tillamook filed their Oregon EPR report independently. Their classifications were technically correct, but not optimized. When we reviewed their materials against Oregon's 60 categories, we found opportunities to reclassify into lower-fee categories—still compliant, but more accurate to their actual packaging. The result: $100K in fee savings. Now think about California: → 95 material categories (not 60) → Component-level tracking → Source reduction baseline reporting The risk of misclassification—and overpayment—is even higher. 📂 Our new California EPR guide covers: How to classify materials accurately across 95 categories When to use SMRM vs. ABOM methods Plastic component counting (weight + quantity) This is about avoiding unnecessary costs. Download the California EPR guide at the link in comments! 👇

"We handled Oregon and Colorado ourselves. How different can California be?" Very different. If you've already reported for Oregon or Colorado EPR, California will surprise you: Oregon/Colorado: → $5M total gross revenue threshold → 60-61 material categories → Low-volume simplified reporting available → Weight-based reporting only California: → $1M California state revenue threshold (different calculation) → 95 material categories → NO simplified reporting option → Component-level plastic tracking (weight + count) Three companies we work with tried to DIY California after successfully filing Oregon on their own. All three came to us mid-process when they realized the data requirements were fundamentally different. Our new California compliance guide breaks down what makes this law different—and how to navigate it without starting from scratch. Get the Guide: https://hubs.li/Q03Ps0wt0

MadeGood Foods has been a rePurpose certified Plastic Neutral company since 2021 - funding the recovery of 2.2 million kilograms of plastic waste (equivalent to 5 billion straws) and supporting over 1,800 waste workers across India and Indonesia. MadeGood wanted to make an immediate impact on their plastic footprint while also innovating on their packaging materials. So they decided to partner with rePurpose and invest in programs that recover the same type of plastic used in their packaging: low-value flexible plastics that are hardest to recycle. 💪 Certification Outcomes: → All of their packaging now carries the Plastic Neutral certification, proudly displaying their brand promise to consumers. → Their Plastic Neutral certification has opened the door to deeper conversations with retailers, giving MadeGood a competitive edge. → MadeGood’s leadership was invited to share their story at leading events and panels — including a plenary session at the Sustainable Brands conference with 1,700 industry leaders. “Customers and retailers are always interested in hearing about our plastic initiatives and how we've gone Plastic Neutral with rePurpose. They can see why selling MadeGood is a benefit for their own packaging and circularity goals..” — Taylor Stanley, Corporate Impact Strategy Manager, MadeGood MadeGood’s journey shows that packaging stewardship can create real impact — for the planet, for people, and for brand growth. 🌱 Learn more about how rePurpose Global helps brands take ownership of their plastic footprint — Read the full story with the link in comments — — — — rePurpose is the leading Packaging Sustainability & Compliance platform for consumer companies. We enable companies to easily measure, report, and act on their plastic footprint. Schedule a call with our experts to achieve your packaging sustainability and compliance goals with ease.

♻️ If your brand sells packaged products in California, and you use (or plan to use) the recycling symbol, this session is for you!! SB 343 is changing the rules of the game for recyclability claims. That chasing arrows symbol? You can’t use it anymore unless at least 60% of California residents have access to collection and recycling for your specific packaging format. Join us for a 60-minute session of unPacked: California Truth in Labeling 🗓️ Monday, October 27, 2025 🕤 9:30 PM IST | 9:00 AM PST In this session, we’ll unpack: - What SB 343 means for your packaging and labels - The 60% access threshold and how to prove compliance - Design and audit steps for compliant packaging - Real examples and live Q&A with Public Policy expert Mark Besher Bring your packaging labels and questions. We’ll help you identify what needs to change before enforcement begins. Register using the link in comments! 

November 15th is 25 days away. That's when California's EPR reporting deadline hits—and many businesses selling packaged goods in the state still don't know they're liable. Here's what catches companies off guard: → California's liability threshold is just $1M in state revenue (vs. $5M like Oregon/Colorado). → If you sell any packaged goods including B2B—and you hit that threshold—you're included and need to start getting your data together. We just released a complete guide to California EPR compliance. Built for businesses that need to move fast. Link in comments!

Proud to have played a part in getting this project in Lamu off the ground! 🌎

A truly special moment at our Nuevo Ciclo Project this week 💜💄 Saie joined us on-site to host a beauty masterclass for the women working on the project. For one hour, mirrors became a space for reflection. A chance to reconnect with their own power, softness, and strength; because self-care is impact. Thank you to Saie for showing what conscious beauty looks like in action, and to our incredible impact partners at Botellas de amor Fundación for helping make this possible. Moments like these remind us how purpose and people are at the heart of everything we do.