Repurpose

We love to see it, such a good read and findings! Thank you Vizer team 💚✨

We just launched something new at #MisfitsMarket—and it doesn't belong in your fridge. Our brand-new Household aisle is officially live, featuring ~30 everyday essentials that meet the same high standards we hold for our groceries. From biodegradable trash bags to safer laundry care and compostable kitchen basics, these are products made with clean ingredients and more environmentally-friendly materials that actually get the job done. We took our time bringing household products to Misfits Market because we wanted to do it right. That meant digging into ingredient lists, testing for real-world results, and choosing products that work just as well (or better) than the conventional stuff. Mission-driven brands like Molly's Suds, If You Care, Repurpose, Caboo Products, and Root and Splendor made the cut because they care as much about performance and transparency as they do about sustainability. Huge thanks to our Merchandising team for their thoughtful work sourcing products we believe in, and that we know our customers will care about, too. More on the launch 🔗 https://lnkd.in/epbEVxNd

It was a pleasure to report and write this story about doing good and doing well at the same time. Thank you to Repurpose's Lauren Gropper and Dittoe Public Relations's Mallory Smith for making my job both easy and enjoyable. http://bit.ly/4eMSnIf

“The sets that you construct are generally thrown away immediately after a lot of work is done on location...so you’re setting up something and then breaking it down, and everything you have to bring with you is disposable.” — Lauren Gropper, Repurpise Co-Founder & CEO Thank you to Elizabeth Garone at The Wall Street Journal for helping share Lauren’s story about how she transformed an “aha” moment into a full-blown sustainability movement. We are so honored and thankful for the feature! 📰🙌 From Hollywood sets to compostable success, you can read the full article here: https://lnkd.in/e3AXYVKQ

Go Cody, go! Standing out on the shelf takes more than great design; it takes strategy, relevance, and the right partners. 💥 We’re proud of how our bold, clean packaging continues to attract Millennials and Gen Z shoppers, especially as we expand into more Kroger doors (especially our SoCal fav Ralphs Grocery Company)! Shoutout to partners like Vizer who help us stay fresh and in tune with what today’s conscious consumers want to see and how they want shop. 👀♻️

“After a traumatic accident, I knew I had to build something with purpose.” — Lauren Gropper, Repurpose Co-Founder & CEO Thank you to Amanda Breen at Entrepreneur for sharing Lauren’s story and how that moment sparked a mission that’s lasted 15 years (and counting). On Earth Day, this message hits even harder: “Sustainability isn’t a trend—it’s a responsibility.” From a single compostable cup to a national brand fighting petrochemical plastic waste, Repurpose was built to offer real alternatives to conventional single-use products free from harmful forever chemicals and microplastics. We’re proud to keep pushing forward: backing the bioeconomy, advocating for certified compostables, and proving that sustainable swaps can scale. 📖 Read the full story in the comments! #EarthDay #Repurpose #CompostableSolutions #Bioeconomy #SustainableLiving #FounderStory #CertifiedCompostable #PlantBasedProducts #EcoFriendlyBrands Dittoe Public Relations