Case Study
What kind of applications are described here? What business
functions do they support? How do they improve operational
efficiency and decision making?
The type of applications included emails, contact management, monitoring and
analytical apps, applications for document and presentation customization. The apps
that were discussed are transformer Monitoring, which helps manage gas turbine
inventory and analytics which monitored sales and performance.
Identify the problems that businesses in this case study solved by
using mobile digital devices.
Some of the problems that the businesses solved by using mobile digital included
increase communication between employees, increase productivity by monitoring
performance and sales, prevent attendance issues with the calendar app and the ability
to respond to customer requests.
What kinds of businesses are most likely to benefit from equipping
their employees with mobile digital devices such as iPhone iPad and
blackberry’s?
All business kinds could benefit from equipping their employees with mobile data
device. Some include; retail, service, law officials, and financial advising companies.
D.W. Morgan’s CEO has stated “The Iphone is not a game changer,
it’s an industry changer. It changes the way that you can interact with
your customers and with your suppliers.” Discuss the implications of
this statement.
Mobile digital devices like the iPhone have changed the way you interact with your
customer base. It has made it more convenient to conduct business at any time of the
day but has also decreased the face to face business interactions that occurred prior to
the deployment of mobile digital devices.
Name: Fajar Imran BBA(H) 17011005-004