XLRI Project
Name: N R Mani Subject: OSDC Institute: XLRI
Introduction:
India Yamaha Motors Pvt. Ltd made its initial foray into India in 1985 as a joint-venture. In August
2001, it became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co.,
Ltd. entered into an agreement with YMC to become a joint-investor in India Yamaha Motor Private
Limited (IYM). Net sales were 1,670.1 billion yen (an increase of 167.3 billion yen or 11.1%
compared with the previous fiscal year), with each segment reaching the highest level to date.
Operating income was 149.8 billion yen (an increase of 41.2 billion yen or 37.9% against the same
period the previous fiscal year), ordinary income was 154.8 billion yen (an increase of 52.8 billion
yen or 51.7% against the same period the previous fiscal year), and net income for the period
attributable to parent company shareholders was 101.6 billion yen (an increase of 38.5 billion yen or
60.9%). For the fiscal year, the U.S. dollar traded at 112 yen (a depreciation of 3 yen against the
previous fiscal year), and the euro at 127 yen (a depreciation of 7 yen against the previous fiscal
year).
Mr. Hiroyuki Yanagi has been serving as Chairman of the Board and Representative Director in
Yamaha Motor Co., Ltd. since January 1, 2018. He is also serving as Independent Director in Yamaha
Corporation and Kirin Holdings Company, Limited, and working for Japan Boating Industry
Association. He joined the Company in April 1978. His previous titles include President, Executive
President, Executive Officer, Senior Executive Officer, Senior Director of Motorcycle, Chief Director
of Production, Senior Director of SyS in Main Motorcycle Business Unit and Director of China
Business in the Company. He used to work for two subsidiaries, including MBK Industrie and Yamaha
Motor India Pvt. Ltd. Mr. Yoshihiro Hidaka has been serving as Executive President, President and
Representative Director in Yamaha Motor Co., Ltd. since January 1, 2018. He is also serving as
Independent Director in Yamaha Corporation. He joined the Company in April 1987. His previous
titles include Executive Officer, Senior Executive Officer, Director of 1st Business in Main MC
Business Unit, Director of 2nd Business in Main MC Business Unit, Director of 3rd Business in Main
MC Business Unit and Director of ASEAN Sales in 1st Business Unit in Main MC Business Unit in the
Company. He used to serve as Vice President in a subsidiary, Yamaha Motor Corporation, U.S.A
In India, Yamaha made its initial foray into India in 1985. In August 2001, Yamaha Motor India
became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co., Ltd.
entered into an agreement with YMC to become a joint-investor in the company "India Yamaha
Motor Private Limited (IYM)". IYM's manufacturing facilities comprise of 2 State-of-the-art Plants at
Surajpur (Uttar Pradesh) and Faridabad (Haryana). The infrastructure at both the plants supports
production of motorcycles and parts for the domestic as well as overseas markets. With a strong
workforce of more than 2,300 employees, IYM is highly customer-driven and has a countrywide
network of over 1200 customer touch-points including 400 dealers. Presently, its product portfolio
includes Fazer25 (249 cc), FZ25 (249 cc), YZF-R15 Version 2.0 (149.8cc), YZF-R15s (149cc), Fazer-FI
(149cc), FZS-FI (149 cc), FZ (153cc), FZ-FI (149 cc), SZ - RR Version 2.0 (149 cc), Saluto (125cc) and
Scooters Ray Z (113cc), Alpha (113cc), Fascino(113cc) & Ray ZR(113cc) The Head office is located in
Noida, and Headquarters is at Iwata, Japan.
In Sriperambadur, Chennai, India Yamaha Motors Manufacturing Plant started recently during the
year 2015. The plant has 50:50 ratio of manpower of Female and Men sums upto 5000. The
Products manufactured are Fascino, Alpha, Ray-Z, Ray-ZR and the current competitors are TVS, Heo
Motocorp, Honda, Bajaj. Recently they raised request strating up a Trade Union. The company
exports the auto-components to various countries. India Yamaha Motor Pvt. Ltd. revealed a growth
rate of 50% in domestic sales in February 2016, as compared to the corresponding period last year.
This can be attributed to Yamaha's increasing focus on expanding in tier II and III cities, along with
the company's innovative ongoing customer-centric activities and exciting product line up including
Yamaha Fascino and FZ series which continue to strengthen their position with great sale numbers
across the country.
The company sold 56,960 units in February 2016 as against 37,982 units sold in February last year in
the domestic market thereby registering a domestic sales growth of 50%. Fascino, which is Yamaha's
stylish scooter, was introduced to the market last year as the brand's initiative to boost the fashion
morale among scooter customers. The new colour variants of YZF-R15 version 2.0, Yamaha SZ-RR
version 2.0 this year, Saluto and YZF R3 last year, have invariably managed to keep the growth
consistent. Focusing on network expansion, Yamaha also inaugurated new dealerships across states
last month powering the increase in sales. Yamaha will continue with its endeavors as far as
customer engagement programs and network expansion is considered.
Mr. Roy Kurian, Vice President - Sales and Marketing, Yamaha Motor India Sales Pvt. Ltd enlisted
that there is a consecutive growth of 50% in February which is a result of Yamaha's innovative
customer contact programs and increasing reach. It's fuelled by Yamaha's passion in sales and after
sales activities towards its customers, to give them an unforgettable experience of the brand.
Yamaha is very grateful to its customers for having faith in the brand. During the Auto Expo 2016,
Yamaha was overwhelmed to see the customer's response at the Yamaha pavilion, specially their
reactions on the recently unveiled scooter Ray Z-R and the latest launch of MT-09. Their reaction is a
true reflection of their love towards Yamaha.
The following are the diverse HR Functions handled by HR Team.
Talent Acquisition and Management in form Referrals, Job Portals, Campus Placement, Job
Fairs, Employee Data, Consultants
Training & Development: Training for Blue Collar employees in their respective working
departments
Performance Management System: Annual Appraisal and Bell Curve Method
Employee Engagement: Sports Day, Family day, Fire Fight Training, Workshops on Anti-Smoking
and Labours Day.
Administration: Security, Time Office, Payroll, Maintenance, Canteen, Transportation, Safety
and Housekeeping.
CSR: Blood Donation Camp, Free Health camp, Building artificial ponds
Industrial Relations: Grievance Handling, Disciplinary Action.
S.NO Functions Nos.
1 Talent Acquisition and Management 5
2 Training & Development 5
3 Performance Management System 3
4 Employee Engagement 4
5 Administration & Compensation 3
6 CSR 4
7 Industrial Relations 4
Total 28
The HR Team totally consists of 30 members headed from CHRO, Plant HR Head and their sub-
functions as reportees. The following table represents the new HR Development Program that was
followed in YAMAHA MOTOR CORPORATION across Globe.
YMC HR Development Program
The Number of Participants in YMC HR Development Program 2018
Global/Selection (Except “Study Abroad” and “Overseas Trainees”) - 223
Teamwork - 56
Professional - 2,198
Stratified Trainings (Except “New Employees Trainings”) - 484
Self Value Design (Except “Self Value Challenge” and “Career Survey”) - 995
Carborundum Universal Limited – Murugappa Group was established as a result of diversification
from banking business through cycle manufacturing with the intent to manufacture abrasive
materials. CUMI's parent company, the Murugappa Group, made a tie up with the Carborundum,
UK, a subsidiary of American abrasive manufacturer, Carborundum, USA and the Universal Grinding
Co. Ltd., UK in 1950. The result was the Carborundum Universal of Madras. Then it was renamed
and incorporated in 1954 as Carborundum Universal Ltd (CUMI). The Headquarters located in
Chennai, Tamil Nadu and the Revenue 22Billion INR
Employees: 430
Products: Abrasives, Grinding Wheel, Ceramics, Electrical Equipments
Competitors : M3, Grindwell Norton, Wendt
Trade Union: Trade Union is not under function
HR Functions:
Recruitment: Referrals, Job Portals, Campus Placement, Internal Staffing, Consultants
Training & Development: Training for Blue Collar employees in their respective working
departments and For White Collar Employees – if required will be sent to training for period of 3
months
Performance Management System: Annual Appraisal and Bell Curve Method
Employee Engagement: Sports Day, Family day, Birthday Celebrations and Labours Day
Administration: Security, Time Office, Maintenance, Transportation, Safety and Housekeeping
CSR: Funding for Schools and Hospitals, Adopted a School, Free Health camp, Plantation of trees
as per employee count.
Industrial Relations: Grievance Handling, Disciplinary Action,
