A PROJECT REPORT
ON
“MARKET ANALYSIS OF WEBSITE DEVELOPMENT IN PUNE,
MAHARASHTRA AND INDIA”
PRESENTED BY:-
PUSHPENDRA RAJ VERMA
PREM PRAKASH DWIVEDI
PRADEEP KUMAR SAINI
PUNEET AGGARWAL
PARUL SINGH
(PG Programme 2007-2009)
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ACKNOWLEDGEMENT
We are thankful to the MIT School of Telecom and
Management Studies to provide us a great
opportunity to work under GLOBAL INFOTECH,
CEO Satendra Shukla in our winter industry
interface DECEMBER 2007.
We also feel thankful to our faculty guide prof. Atul
Pise who help us lot to complete the winter project.
We also pay thanks to Prof.Ravi Kanitkar, our
placement coordinator Mrs. Shobana Anand.
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COMPANY PROFILE
GLOBAL INFOTECH is a part of Shukla Group of Company, founded by
Mr.Mahendranath Shukla, in year 1993. They first initiated in logistic
business by the name of Shukla Transport Company in Aurangabad
(Maharashtra)
After a great success in Logistics, Mr.Satendra
Shukla put the foundation of a software solution company, Global InfoTech
in May 2005.
Vision
Is to be one of the most respected and admired company in the world for its
quality products, professional approach, and giving more than the
expectation to its clients at affordable cost.
Mission
Is to deliver customized software solution to every individual, which will
add value to their business and life.
OBJECTIVES
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Every work which we have done have some purpose like this our winter
industry interface also has some purpose which are a follows:-
• To gain a knowledge of corporate world.
• How the corporate business units work.
• On the basis of comparison every single competitors to give a ranking
order from one to Ten.
• To use the basic communication as well as intellectual skills and same
apply during this seven days span of time.
• To understand the use of websites in today’s business scenario and the
needs.
• Find out the potential customers in the market.
• Find out the areas or sectors in which there are lots of requirement of
Websites
• To provide an opportunity to work with the corporate business units.
• To understand how they work, what are their products, services and
customers?
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PRODUCT AND SERVICES
PRODUCTS
• Web Development of custom designed solutions.
• Full-Service Web Site Development.
• Web-enabled Databases development and Applications.
• Web application development, Business to Consumer Web
Sites.
• E-Business and E- commerce enabled website development.
• Simple “STATIC” sites or complex interactive sites
development.
• Flash Development.
SERVICES
• Customer software Development
• Web Development
• Open source Technology
• Software Maintenance
• Software Testing
SERVICE DETAILS
Customer Software Development
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Global Infotech provides a robust scalable and cost effective
service. Its experts help people to solve their software relating
problems.
Web Development
They help various business in different industries to cut out their
carrying cost and provide a fast communication way. It helps to
drive a particular business in an effective way.
Open Source Technology:
Global Infotech has successfully completed projects using
PHP/MYSQL on windows and Linux platform.
Software maintenance
They provide after sales services to their customers as fast as
possible.
Software Testing:
Global infotech provide free timely delivery and solve the queries
of customers through the Question – Answer section.
COMPETITORS
SEO Services (Delhi)
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url:-www.seoservices.com
S.N. InfoTech (P) Ltd. (Hyderabad)
url:- www.sninfotech.com
Royal ways Technologies Pvt. Ltd. (Ludhiana)
url:- www.royalways.com
Invitra Technologies (Pune)
url:- www.invitratech.com
City IT Solutions (Pune)
url:- www.cityitsolutions.net
Creative Web Solutions (Mumbai)
url:- www.creativewebsolutions.com
Riva Logic (Pune)
url:- www.rivalogic.com
Soft logics & Developments (Delhi)
url:- www.softlogics.com
Delta One Technology (Mumbai)
url:- www.deltaonetechnology.com
Solution Point (Delhi)
url:- www.solutionpoint.com
CUSTOMERS
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• E-commerce
• Education
• NGOs
• Adventure sports
• Manufacturing
• Import / Exports
• Information Technologies
• Office supplies
• Consulting
• Entertainment and Events
• Real Estate
• Jewellery
• Health Care & Hospitals
• Art & Culture
• Hospitality
• Telecom
• Web Portals
• Religion & Spirituality
• Holistic Healing
• Defence
SWOT ANALYSIS
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STRENGTH
• Free technical support for two years
• Fast approachable service
• Capture 40% market share within 2 years
• Fulfilling customer needs with value addition
• No hidden cost
WEAKNESS
• High cost in comparison with others
• Limited number of branches
• Having no search engine optimization services
• Don’t have data processing services
OPPORTUNITIES
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• Evolution of E-commerce
• Wants of business sector increases its credibility
• Majority of the business market still don’t have websites
• Rapid growth of IT sector
• Increase of E-education
THREATS
• Mostly domestic clients
• Increased customer demand
• Increasing competitors in market
TECHNOLOGY
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Web Technology
Microsoft windows DNA/.Net, Java swing, Java Servelets, HTML,
DHTML, Java Script
OPERATING SYSTEMS
Linux, FreeBSD, Windows 2000, Windows NT, Windows XP,
SUN Solaris
Databases
MS SQL Server, Oracle (PL/SQL, OCI), PostGreSQL,
Web Development tools
Microsoft Visual, Macromedia Flash, Adobe Photoshop
TAKE AWAYS
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As we know that Today’s business scenario is very rigorous. Every
one is running for the expansion of their business, every one wants
a success in their life and to earn more and more profit.
During working for seven days as an employee of Global
InfoTech, we got good and bad experiences and we come out with
some conclusion.
• Everyone in this world who is doing M.B.A is passed by
mugging up, but it is difficult to apply management skills
whatever they learn in the day to day life.
• The business of website development for designing is
increasing very rapidly because everyone who running their
business wants a fast approach of his product or services to
reach the customers.
• To do a business is an easy task but to run a business or
survive for a long period is very hard.
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• Website designing business is increasing rapidly but not with
a continuous rate so there is a need of some total quality
management techniques like business re-designing,
benchmarking etc.
In our point of view Global InfoTech capture market a market of
40% of pune within a span of two years, which is a great
achievement but they have a branches only in Pune, Kolhapur,
Aurangabad.
So, in our point of view they should focus not only in domestic
market but they should also start their operations in international
market.
Limitations
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There are some limitations or problems which we face during this
industry interface and we come out with some limitations;-
Most of the companies in the business run as a free lancers but
they show their websites on the internet as a private limited.
During the visiting of companies we were not able to find out the
exact addresses of the companies are not in the existence.
We find out that Global InfoTech is running their operations only
in domestic market not in the international market so they also
expand their operations in the international market.
The average cost of developing a website is little high than some
other companies.
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