Wipro Limited
An overview
FY 2017 – 18
Wipro today
IT Services Revenue Active Employee Countries with
in FY 2017-18 global clients* Count* Employee presence*
$8.1Bn 1248 163,827 64
Figures based on FY17-18 for Global IT Services business
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Our key milestones
1982 2000 2017 Launched New
Brand Identity &
rearticulated ‘Spirit of
Entry into IT Listed in the NYSE
Wipro’ to underscore
Products and enters the
Wipro’s commitment
business BPO business
to transformation &
evolving client
expectations
Launched ‘Wipro Digital’
Entered into 3rd
Incorporation of and ‘Wipro Ventures’. Key
party R&D service
WIPRO capabilities acquired
and IT Services
through Designit & Appirio
1945 1990s 2015-16
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Wipro New Media business
enabling clients with
“THE NEW
AGE Publishing,
Education &
Broadcast &
Digital
CUSTOMER
Information
Marketing
Services
Entertainment
EXPERIENCE &
Sports
JOURNEY”
New Media
& OTT
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From disruption to opportunity
Empowering your Digital Journey
Run | Grow | Transform
Increase premium Transformation Deals
business
Be a True Innovation
Invest in the future
Partner
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Our capabilities & offerings
Domain Industry
Consulting Experienced
Talent
Architecture End-to-End IT
Consulting Services
Technology Alliances &
Transformation Acquisitions
Stay on top of user experience with NextGen Digital solutions that wow audiences - and optimize costs
simultaneously
Wipro’s Media Unit has transformed the operations of some of the world’s leading Internet, publishing, broadcast,
entertainment, sport, advertising, education and information organizations. Our one-stop umbrella offerings have,
time after time, delivered simplified and scalable solutions for NextGen Digital User Experience, cost optimization
and business model innovation.
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What we did / doing?
Publication, Education Broadcast, Entertainment Digital Marketing /
New Media & OTT
& Info Services & Sports Advertisement
• Digital Learn Anywhere, • TV Everywhere • Ad Creation and • Social Networking
Anytime • Content Monetization Optimization strategies
• Customized Education • Rights & Royalties, Tracking
• Ad Auctioning & Sales Mgmt
Products Media Rights • Multi-Device & Multi-
• Adaptive Learning & • Interactive Ad for TV and • Ad Channelizing & Slotting Platform Content
Assessments Smart Content Delivery
• Targeted Advertising
• Parent Engagements • Cross-Industry Systems
• Educator Training & • Airtime, Customer, Partners • Integrated work flows – • Streamlining &
Certifications & Effectiveness Management Studio to Production Automating
• Student Career Guidance • Audience Analytics
• Campaign Management
• Editorial Workflow Systems • Tapeless Workflows • Content
• Content Management • Multi Screen Advertising Transformation,
• Publishing Pre-Proposal Production,
• D2C Advertising
Authorization Management , Storage
• CRM – Sales Force Automation
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Our strategy
• BPO
We Run, Grow • Infrastructure & Shared Services
• App Development
&
• Digital
• Customer Experience
Transform • Content Monetization
• New Product Dev
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