Rubric for flyers
Task Description:
The students are tasked to make a flyers for the integration of rich multimedia content in design and development to best enhance the
user experience and deliver content of an ICT Project for Social Change.
weight
Criteria Professional Adequate Needs Work Unsatisfactory
Demonstrates in Demonstrates Demonstrates little Lacks understanding of
depth understanding of understanding of the topic understanding of topic topic
topic Employs research Employs research Reports only the most
Content 50%
Accurately utilizes information with an information with a fair basic parts of the
researched information in adequate degree of degree of accuracy information
the brochure accuracy
Well organized content Content is organized Content lacks organization Unorganized content
Attractive and well Format is adequate Format is difficult to Hard to follow
designed format Message is sufficiently follow and poorly Message difficult to
Written Clear and easily understood organized understand; tendency to
20%
Presentation understood message Computer generated with Message not clearly wander or ramble
Computer generated with acceptable eye appeal understood Handwritten or computer
strong visual appeal Computer generated but generated with little
poorly designed organization or skill
Five sources used Three sources used Two sources used Less than two sources
Use of reliable sources Sources have some Questionable reliability of used
Research
15% Accurate analysis of reliability sources Little reliability of sources
Quality research Adequate analysis of Basic information with Inaccurate information
research questionable accuracy
Imaginative; original Creativity is acceptable Little creativity used No originality
Visual Appeal 15% Use of graphics make the Use of graphics adequate to Poor selection of graphics Graphics do not tie in with
message “come alive” present message the message
Assignment Score ______________ + Beyonder/Bonus ______________ = Final Score ________________
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