SAINT FERDINAND COLLEGE
Cabagan, Isabela
                                                                    COLLEGE OF TEACHER EDUCATION
                                                                                Course Syllabus
                                                                        First Semester S.Y. 2019-2020
                        Course Code                                               GE 5/GE 3/GE 2                       Number Units                                                   3
                        Course Title                                             Purposive Communication               Time Allotment                                              54 hours
                        Pre- Requisite                                                                                 Consultation Hours                                       MTW 2:00-3:00
                        Instructor                                                    Raquel T. Limbo                  Consultation Venue                                         Room 101
                                             VISION                                                                             MISSION
             Saint Ferdinand College is a dynamic Catholic Educational Institution that        Saint Ferdinand College as an evangelizing arm of the church provides relevant
           develops individual’s competence and character through holistic education and          knowledge, enhances practical skills, and inculcates Christian values that
                        dedicated service towards a just and humane society.                   promote personal development and social responsibility among people in school
                                                                                                                              and community.
 Course Description: This course develops students’ communicative competence and enhances their cultural and intercultural awareness through
 multimodal tasks that provide them opportunities for communicating effectively and appropriately to a multicultural audience in a local or global context.
Course Objectives:
KNOWLEDGE
1. Describe the nature, elements, and functions of verbal and non-verbal communication in various and multicultural contexts;
2. Explain how cultural and global issues affect communication;
3. Determine culturally appropriate terms, expressions, and images; and
4. Evaluate multimodal texts critically to enhance receptive (listening, reading, viewing) skills.
SKILLS
1. Create clear, coherent, and effective communication materials;
2. Present ideas persuasively using appropriate language registers, tone, facial expressions, and gestures; and
3. Write and present academic papers using appropriate tone, style and reference styles.
VALUES
1. Adopt cultural and intercultural awareness and sensitivity in communication of ideas;
2. Appreciate the differences of the varieties of spoken and written language;
        3. Adopt awareness of audience and context in presenting ideas; and
        4. Appreciate the impact of communication on society and the world.
        COURSE REQUIREMENTS                                GRADING SYSTEM                                        Prelim Grade= 70% of the class standing+ 30% of the Preliminary Grade
           QUIZZES (Short, Long, Exercises)                  QUIZZES ASSIGNMENT     25%                        Midterm Grade- Preliminary Grade+2 (Tentative Midterm Grade)
           ASSIGNMENT                                        ASSIGNMENT            10%                         Where: Tentative Midterm Grade= 70% of the class standing+30% of the
           PARTICIPATION                                     PARTICIPATION         15%                         Midterm Grade
           REASONABLE ATTENDANCE                             REASONABLE ATTENDANCE    20%                      Final Grade= Midterm Grade+2(Tentative Final Grade)
           MAJOR EXAMINATIONS                                MAJOR EXAMINATIONS     30%                        Where: Tentative Final Grade= 70% of the class standing+30% of the Final
                                                                                   100%                          Grade
                     REFERENCES: ched.gov.ph/sample-suggested-syllabi-new-general-education-gec-core-courses
                          Marikit Tara A. Uychoco, Maria Lorena Santos. Communication for Society–Purposive Communication; REX Bookstore, First Edition
LEARNING OUTCOME                                                              CONTENT                            ACTIVITIES                        ASSESSMENT             TIME ALLOTMENT
UNIT                                          LESSON
Familiarize with the Vision/                  Discuss and internalize the     Vision/Mission of Saint            Individualized                    Recitation             1 hour
Mission of the school.                        Vision/Mission of the school.   Ferdinand College.                 Instruction                       Quizzes
                                                                                                                 Brainstorming                     Critiquing
                                                                                                                 Group Dynamics
                                                                                                                 Comprehension
    -     describe the nature, elements,   a. Distinguish different                                              Lecture discussion                Seatwork               5 hours
          and functions of verbal and non- elements and types of                   Communication processes,     Instruction                       Quizzes
          verbal     communication       incommunication                      Principles and Ethics              Group work                        Recitation
          various     and     multiculturalb. Discuss and comprehend                                             viewing                           Reflection
          contents
                                           the essay “Flight from                 Communication and
    -     explain how cultural and global
          issues affect communication
                                           conversation”                         Globalization
    -     appreciate the impact of         c. Watch the video clips on
          communication on society and     “How social media can
          the world                        make history” and
                                           “connected but alone”
    -     determine culturally appropriate a. understand cultural                  Local and Global             Brainstorming                     Quizzes                11 hours
          terms, expressions and images appropriate terms, expressions        Communication in Multi-            Panel Discussion                  Reporting
          (sensitivity to gender, race, and images                            cultural Settings                  Lecture Discussion                Critiquing
          class)                           b. identify the varieties and                                         Oral Drills
                                                                                   Varieties and Registers of
                                           registers of language              Spoken and Written Language        Comprehension
                                           c. discuss the cultural
                                           appropriateness in
                                         communicating as tackled in
                                         the videos
                                         d. use appropriate terms,
                                         expressions and images
                                                                PRELIMINARY EXAMINATION                                                               1 HOUR
-   evaluate     multimodal   texts      a. What is the message?             Evaluating images and/or         Lecture Discussion               Recitation             2 hour
    critically to enhance receptive      b. What is the purpose?       images of different types of texts      Brainstorming                    Simulations
    (listening, reading, viewing)        c. How is the message         reflecting different cultures.          Group Work
    skills                               conveyed by the text/image?                                           Comprehension
                                         d. Who is the target audience
                                         of the message?
-   convey ideas through oral,           a. Discuss how to prepare           Communications aids              Lecture discussion               Group presentation     8 hours
    audio-visual, and/or web-based       audio-visual and web-based    and Strategies using tools of           Group work
    presentations for different target   presentations                 technology
    audiences in local and global
    settings    using     appropriate
    registers
-   convey ideas through oral,           a. Differentiate informative,          Communication for             Lecture Discussion               Public                 7 hours
    audio-visual, and/or web-based       persuasive and argumentative     various purposes:                    Group work                       announcements
    presentations for different target   types of communication           1. to obtain, provide and                                             (audio/video, social
    audiences in local and global        b. Identify different types of                                                                         media) about
                                                                          disseminate information
    settings    using     appropriate
                                         speeches and public speaking     2. to persuade and argue                                              disasters
    registers
-   create clear, coherent, and
                                         (read, memorized, impromptu                                                                            Extemporaneous
    effective        communication       extemporaneous)                                                                                        speech
    materials                                                                                                                                   Pen and paper
-   present ideas persuasively using
    appropriate language registers,
    tone, facial expressions and
    gestures
                                                        MIDTERM XAMINATION                                                          1 HOUR                    1 hour
-   create clear, coherent, and          a. Discuss effective             Communication for work              Lecture Discussion               Oral Presentation      8 hours
    effective        communication       communication and oral     purposes (e.g healthcare, business         Written practice                 Group reporting
    materials                            presentations in the work- and trade, education, medicine,            Group work                       Business proposal
-   present ideas persuasively using     place                                                                                                  Media campaign
                                                                    etc.)
    appropriate language registers,
                                         b. Analyse different
    tone, facial expressions and
    gestures
                                         communication materials
-   write and present academic           a. Discuss communication for          Communication for              Lecture discussion               Analysis paper         9 hours
    papers using appropriate tone,       academic purposes                Academic purposes (e.g research-     Independent research (topic
    styles, conventions and                                                                                    proposal, data gathering, data
                                                                          based, journal or article magazine
    reference style
-   convey ideas through oral,                                                     analysis)
    audio-visual, and/or web-based                                                 Brainstorming
    presentations for different target
    audiences in local and global
    settings    using     appropriate
    registers
                                                      FINAL EXAMINATION
                                                  (Multimodal advocacy campaign)                                 1 HOUR
                           Prepared by:                                                 Checked by:
                           RAQUEL T. LIMBO, LPT                                        CESAR B. MALENAB, Ph.D.
                            Language Instructor                                                Dean