Pir Mehr Ali Shah
Arid Agriculture University, Rawalpindi
Office of the controller of Examinations
Final Exam (Practical)/ Spring 2020 (Paper Duration 48 hours)
To be filled by Teacher
Course No.: …AE-402………Course Title:… Introduction to Communication in Agricultural Extensio
Total Marks:…20…….………Date of Exam:…14/08/2020……………………………......................................
Degree: …B. Sc (Hons.) Agriculture…….Semester:…4th …………… Section:…D……………
Marks
Q.No. 1 2 3 4 5 6 7 8 9 10 Obtained/
TotalMarks
Marks
Obtaine
d
Total Marks in Words:
Name of the teacher:
Who taught the course: Signature of teacher / Examiner:
To be filled by Student
Registration No.: …18-ARID-2093…… Name:……MUHAMMAD ASIM ………………
Answer the following questions.
Q.No.1. Differentiate between Communication Process and Model with any example (Marks: 06)
Answer: Communication process is used to the exchange of knowledge between two or more
person. Whereas a communication model is is widely used to to depict any idea thought aura
concept in a simpler way throw diagrams pictorial representation etc.
Communication process Communication Model
1.Theoritical in nature. 1.Symbolic and pictorial representation.
2.Hardly any need of expert to design 2. Experts are essential to develop a well thought
communication process. out out model.
3.It is require descriptive analysis of 3.Symbolic representation and easy-to-
components. understand by looking.
4.Require time for well explanation and 4.Comparatively require less time because of
understanding elaboration of pictures and graphs.
5.Communication described theoretically 5.symbolic having more effect on the mind of
limited effect on audience. audience because it is easy to understand.
For example:- A communication process is For example:- the communication models like
maybe communication between student and as:-
teacher , father and son , mother and daughter , Aristotle model of communication.
employee and boss etc. Collectively over daily Helical model of communication.
base communication without being dictated is Riley model of communication.
included in communication process. As if we talk about Aristotle model of
communication Aristotle rheotic generally
concentrate on ethos and pathos . In
communication model we have to follow rules
and regulation and also dedicate ourselves in
order to Adopt this type of communication.
Q.No.2. Write a detail note on Plato’s Model of Communication with example and correlate it with
today’s pandemic situation in Pakistan (Marks: 06)
Answer:-. Plato's Model of communication:- Characteristics:-
According to plato's model of Rhetoric is "The winning of men's mind by words".
His main emphasis was on finding out the truth or reality to its possible extent and
communicating the same to the ultimate audience. Such as "what is, that it is, or what is not
or that is not.
Rhetorician should be technically and full command of human psychology and full command
of language.
This model have 4 elements i-e:- Rhetorician , medium aur language and audience.
Truth and validity of communication hold a vital position in the rhetoric model.
The plato model based on the matter of conflict and resolution. Rhetoric is synonym with discourse
between parties it is a tool that can applied to develop understanding.
Ethos:- ethos concern the credibility of the speaker.Increasing trust in our leader is a great
way to encourage belief in our messages.
Pathos:- it is linked to the emotional response in your audience. Creating an emotional
connection with your colleague throw context on your message or the performance delivery
can make it more meaningful.
Logos:- this considered the message itself and the logic which under pin it.if the message
does not add up it is likely that idea will reject or ignore.
The plato model of communication and today pandemic situation in Pakistan.
As we all know about the situation of covid-19 in Pakistan. So there is an important role of
plato communication model in this situation. Our leaders and and well wisher of our
countries motivating The peoples to don't give up. They are encouraging the the peoples
that this time will go. Over leaders make an emotional relation with the peoples because
now every person is in a problem. Our government helping the poor and make the the
policies to maintain the economy of our country with trust.
Q.No.3. Note Book + Video (Already submitted to class teacher on WhatsApp, email and office: (08)
Answer: practical Note book. Submitted on email ( faheem321@gmail.com)
video. Done (watsapp)
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