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Hands-On Exercise No. 2 Batch-08 Digital Marketing Total Marks: 10 Due Date: 12/11/2020

This document provides instructions for Hands-on Exercise No. 2 for a Digital Marketing batch. It asks students to create a LinkedIn business page and event for a client, Mega Mart retail store. It provides details on tasks, guidelines, and how to submit the assignment, which is due by December 11, 2020. Students are to complete 5 tasks - creating the business page, adding info and images, describing the business, creating an inauguration event, and sharing the event. They should submit a Word file with screenshots as evidence of completing the tasks.

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143 views3 pages

Hands-On Exercise No. 2 Batch-08 Digital Marketing Total Marks: 10 Due Date: 12/11/2020

This document provides instructions for Hands-on Exercise No. 2 for a Digital Marketing batch. It asks students to create a LinkedIn business page and event for a client, Mega Mart retail store. It provides details on tasks, guidelines, and how to submit the assignment, which is due by December 11, 2020. Students are to complete 5 tasks - creating the business page, adding info and images, describing the business, creating an inauguration event, and sharing the event. They should submit a Word file with screenshots as evidence of completing the tasks.

Uploaded by

sbspu
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Hands-on Exercise No.

2 Total Marks: 10
Batch-08
Digital Marketing Due Date: 12/11/2020

Instructions:

Please read the following instructions carefully before submitting this Hands-on Exercise:

 Use MS Word to prepare exercise solution.

 You may consult tutorials and videos if the concept is not clear.

 Your submitted exercise will not be considered/counted if:

 It is submitted after due date.

 It is not in the required format (.doc or .docx)

 It does not open, or file is corrupt.

 It is copied (partial or full) from any source (websites, forums, students, etc.)

Learning Outcome:

After completing this exercise, you shall be able to:

 Create a LinkedIn account.

 Create a professional LinkedIn business page.

 Add business information.

 Create and post events.


There are five parts of this exercise. Please complete all of them.

Scenario:

The owner of Mega Mart - a small retail business based in Lahore, wants to create an online presence for

his brand. He has hired you as a social media manager for his brand. He wants you to create a LinkedIn

Business Page and a public event of inauguration to capture the potential audience. He is also offering

special discounts on multiple products through lucky draw.

Tasks:

1. Create a Linked business page.

2. Upload profile and cover photo.

3. Briefly describe the business.

4. Add an event using a LinkedIn account.

5. Share the event.

Guidelines:

 You can use your existing LinkedIn account to create a business page.

 Edit your page and add a description as per the given scenario.

 Select Mega Mart as an organizer while creating an event.

 You don’t need to add broadcast link and ticketing website for this event.

NOTE:

1. Create MS Word file with screenshots of all of the above-mentioned tasks.

2. We shall analyze your solution based on the steps that you would perform.

BEST OF LUCK 
How to submit solution file on LMS?

Please perform the following steps for submitting your solution using LMS:

1) Login to the LMS

2) Click on the Exercises button within the My Activities section

3) Click on the submit button to upload your Solution.

4) Keep in mind to upload your Solution in .doc or .docx format

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