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Submitted by:

Muhammad Atif Hameed

Rao Usama Imran
Awais Zafer
Tahseen Mohsin
Abdul Hannan

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1. Which of the following is a better example of a user experience goal than a

usability goal?
2. What is an “affordance” according to Norman (1999):
a. Property of an object that indicates to people how to use the object.
b. The return on investment of the user-centred design process.
c. The opportunity cost of not using user-centred design.
d. An instruction on an interface signalling how to use the interface.

3. According to Rogers et al. (2011) what was the primary reason for the
success of the iPod?
a. Powerful functionality
b. User experience
c. Access to content
d. Conceptual design.

4. Which is the best definition of an interaction paradigm?

a. In broad terms, the kind of technical and software framework within
which human-system interaction takes place (e.g., WIMP, mobile,
tangible)
b. An idea from the world that is used in the interface to help the user
understand what to do (e.g., click on tabs to change window contents,
use shopping cart to store items to purchase)
c. What the human does to make inputs and receive information from
the system (e.g., click and drag an object, talk to an object, move self
closer to an object, converse with an entity, etc)
d. The conceptual model used to guide the design of the interface.

5. Which is the best definition of an interaction mode?

a. In broad terms, the kind of technical and software framework within
which human-system interaction takes place (e.g., WIMP, mobile,
tangible)
b. An idea from the world that is used in the interface to help the user
understand what to do (e.g., click on tabs to change window contents,
use shopping cart to store items to purchase)
c. What the human does to make inputs and receive information from

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the system (e.g., click and drag an object, talk to an object, move self
closer to an object, converse with an entity, etc)
d. The conceptual model used to guide the design of the interface.

6. Which is the best definition of an interface metaphor?

a. In broad terms, the kind of technical and software framework within
which human-system interaction takes place (e.g., WIMP, mobile,
tangible)
b. An idea from the world that is used in the interface to help the user
understand what to do (e.g., click on tabs to change window contents,
use shopping cart to store items to purchase)
c. What the human does to make inputs and receive information from
the system (e.g., click and drag an object, talk to an object, move self
closer to an object, converse with an entity, etc)
d. The conceptual model used to guide the design of the interface.

7. What interaction paradigm did the Xerox Star use?

a. Conversation
b. Knowledge of a physical desktop
c. Embedded computing
d. Windows, Icons, Mouse, and Pointer (WIMP).

8. Which of the following is the most likely interface metaphor used by a

smart phone calendar function?
a. Restaurant menu
b. Touchscreen interface
c. A paper diary
d. Mobile technology.

9. What is the principal interaction mode for a Wii system?

a. Gesture and body movements
b. Haptic (touch) interface
c. Exploring and browsing
d. Infrared position detection.

10. Which of the following is a design implication of our understanding of

human attention?
a. Tactile feedback should make the same kinds of distinctions that a
person would feel in the world (e.g. pushing vs. pulling)
b. Text should be legible and distinguishable from its background under
different lighting conditions.
c. Avoid cluttering the interface with more information than is needed at
the present moment for the user.

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d. Sounds should be audible and distinguishable.

11. Why is Miller’s (1956) theory that our working memory can hold 7 +/­ 2
items of information not a useful design guideline for number of menu
items, tool bar icons, etc?
a. We can scan such items: we don’t need to remember them
b. People can actually hold much less than 7 +/- 2 items in memory
c. People can actually hold much more than 7 +/- 2 items in memory
d. This was not Miller’s theory – it was Norman’s theory.

12. What issue do Rogers et al. (2011) raise about context-aware reminding
systems such as comMotion (Marmasse & Schmandt, 2000)?
a. Context is hard to define
b. The kind of reminding such systems provide is probably more useful
to those with memory problems than to those with normal memory
c. Such systems are cumbersome to carry and may distract the user
from other tasks that they are doing.
d. The comMotion system does not have a good mental model of the
user.

13. What was the feature of the Hydra system that distinguished it from other
telepresence/teleconferencing systems?
a. It embedded a robot in the remote location to interact with remote colleagues in
different locations.
b. It created a video wall that allowed people in two remotely located common rooms to
interact with each other informally.
c. It used the principle of “translucence” to make the participants and their activities more
visible to all participants.
d. The spatial arrangement of Hydra units created a spatial layout of face images and
speech sounds that could happen in a physical environment.

14. What is affective computing? Select the best answer.

a. Computing that produces interfaces than engage human emotions.
b. Computing that produces interfaces in an efficient manner.
c. Interfaces that apologize to their users
d. Interfaces that look and behave like people.

15. The character Rea is an example of what?

a. A real-estate agent
b. A zoomorphic interface
c. A persuasive technology
d. An embodied agent.

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16. Based on informal tests, what was the most effective way in which the
WaterBot system change domestic water usage?
a. By coloring the water when usage was high
b. By providing a colored graph that indicated a person’s water use
c. By sounding chimes when water usage was high
d. None of the above.

17. Which is the best example of triangulation in data gathering?

a. Collecting information about designer’s model, user’s mental model, and system
image.
b. Using different theories with which to interpret data.
c. Using multiple researchers in a user-centred evaluation.
d. Collecting data from users in different ways with different methods.

18. What is a disadvantage of unstructured interviews for gathering

information about users’ tasks?
a. Information about how tasks are actually performed, rather than ideally performed, may
be gathered.
b. Answers to all potentially relevant questions may not be gathered.
c. The data collected are rich and complex.
d. Different interviewees may give different answers to the questions.

19. What is a disadvantage of using focus groups to elicit user requirements?

a. Users may not be able to articulate what their requirements are.
b. Diverse or sensitive issues may be raised.
c. People don’t necessarily respond the same way in a test as they would do in real life.
d. Differences of opinion may emerge that confuse the requirements gathering process.

20. A question format that collects users’ opinions on a verbal scale (eg.,
strongly disagree to strongly agree) is called what?
a. A psychometric scale
b. A Likert scale
c. A questionnaire
d. An open-response questionnaire item.

21. What is a “participant observer”

a. An observer who partly participates in the activity they are observing.
b. A participant who observes the activity they are participating in.
c. An observer who watches participants.
d. A participant who watches observers.

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22. Which set of properties best characterises an “ethnographic” study?

a. Participant observation, cultural engagement, collection of diverse
forms of evidence and data
b. Participant observation, scientific objectivity, removal of cultural bias
c. “Anthropological strangeness”, collection of audiovisual data.
d. Use of the model human processor to analyse findings.

23. What was an important feature of the process by which the Mobiphos
photograph sharing application (Patel et al., 2009) was evaluated?
a. Agile programming methods were interlaces with iterative user testing.
b. Four different data gathering techniques were used.
c. Participatory design was used.
d. Vibrations indicated the arrival of new photos in the application.

24. In the following data set, which number is the mode? 4 5 5 5 6 7 8 8

a. 5
b. 5.5
c. 6
d. None of the above.

25. What is an affinity diagram?

a. A diagram showing the degree of connection between people in social networks
b. A diagram used to show people’s cultural affinities or sense of belonging to groups.
c. A diagram that organises individual ideas and insights into a hierarchy showing
themes.
d. A variant of a tag cloud that is generated from think-aloud protocols.

26. Select the best way of analysing qualitative user comments collected during a user
test.
a. Classify the comments into categories and count number of comments in each
category.
b. Find the average and the standard deviation of the data and report it in the body of the
report.
c. Use a scatterplot to graph users on the x axis and comments on the y axis.
d. Look for critical incidents to report.

27. What are web analytics?

a. Online methods for performing usability tests through the cloud.
b. Web-based methods for performing analysis of video records and electronic logs of
user interaction
c. Web-based methods for performing statistical analysis of data, using tools such as
SPSS.
d. Online methods for analysing and visualising patterns of visiting a website, viewing

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pages, etc..

28. How would a researcher perform an analysis of user data from the perspective of
Activity Theory?
a. Classify user comments according to the tool, subject, object, community, rules,
division of labor, and outcome expressed.
b. Classify user comments according to the representational state or medium the user is
handling at each point in time.
c. Analyse data in successive passes, including open coding, axial coding, and selective
coding.
d. Try to determine the mental model of the user on the basis of the activity they are
carrying out.

29. Which of the following is not one of Saffer’s (2010) four approaches to
interaction design?
a. User-centred design
b. Systems design
c. Genius design
d. Conceptual design.

30. Should end-users always have a high degree of participation in software

development?
a. Yes: the fundamental principle of interaction design is early involvement of end-users,
which should be universally applied.
b. Not always: different levels of participant are warranted for different kinds of projects
and different project stages.
c. Never: end-users do not know how to articulate their own requirements and do not
necessarily have enough technical expertise
d. None of the above.

31. What is the Volere shell?

a. An operating system similar to Unix.
b. A template for specifying system requirements.
c. A framework for defining personas and scenarios
d. A template for creating cultural probe packages.

32. What is Contextual Inquiry?

a. A component of Contextual Design.
b. A way of asking about user context for awareness applications.
c. Participant observation in relevant use contexts
d. A component of Contextual Embodiment Theory.

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33. “An informal narrative description of human activities or tasks in a story

that allows exploration and discussion of contexts, needs, and
requirements”. This best describes which of the following?
a. Use case
b. Essential use case
c. Storyboard
d. Scenario.

34. Which of the following is a problem with low-level prototyping?

a. Testers tend to comment on superficial aspects and not content.
b. They take too long to build.
c. User expectations can be set too high.
d. None of the above.

35. What is the most important property that a prototype should have?
a. It should support a wide range of user tests.
b. It should look like the final product.
c. It should allow the key design concepts to be tested with users.
d. It should be easy to throw away.

36. Where would a card-based prototype best fit in the design process?
a. After conceptual design, before scenario design
b. After scenario design, before storyboarding.
c. After storyboarding, before low-level prototyping.
d. After low-level prototyping, before high-level prototyping.

37. What kind of activity does the D.E.C.I.D.E. acronym support?

a. Planning and conducting an evaluation and analysing the data.
b. Conducting user tests.
c. Deciding what kind of prototype to use for user tests.
d. Deciding whether to perform empirical or analytical evaluations.

38. You are running a user test session and your participant wants to leave
half way through the session. What do you do?
a. Ask them to stay until the end as planned, so you can collect your
data.
b. After ensuring they do not need medical help, let them leave, with
your thanks.
c. Offer them an incentive payment to encourage them to finish the

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session.
d. Refuse to let them leave until they have finished the session.

39. Which professional groups are most appropriately involved in preparation

and performance of the classic kind of cognitive walkthrough?
a. End users and designers
b. Designers and usability experts
c. Usability experts and marketing personnel
d. Designers and marketing personnel.

40. How was the GOMS (Goals, Operators, Methods, Selection rules) used in
Project Ernestine (Gray et al., 1993)?
a. GOMS allowed researchers to predict how long it would take telephone operators to
use a new computer interface.
b. GOMS predicted the errors that telephone operators would make before the operators
used the new software.
c. GOMS predicted the increase in mental workload experienced by the telephone
operators
d. Interface metaphors.

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