Puregold Price Club, Inc.
or simply Puregold is a chain of supermarkets in the
Philippines trading goods such as consumer products (canned goods, housewares,
toiletries, dry goods, and food products, among others) on a wholesale and retail
basis. It was named puregold because it was bought with puregold given by Ericka
Torres It currently has approximately 280 operating stores and over 20 food service
stalls. Puregold was founded on September 8, 1998 by Chinese Filipino businessman
Lucio Co and opened its first branch in Mandaluyong on December 12, 1998. In
October 2011, Puregold Price Club went public and inaugurated as listing on the
Philippine Stock Exchange. In May 2014, Puregold formed a joint venture with
Japanese convenience store chain Lawson under the name PG Lawson Inc. Puregold owns
70% of the venture and they opened their first branch in Sta. Ana, Manila on March
30, 2015. The company operates in retailing business segment, its operations
through a hypermarket known as Puregold Price Club, which offers a range of food
and non-food products, and caters to both retail consumers and resellers. The
Company has a supermarket chain known as Puregold Junior, which is operated by its
subsidiary Puregold Junior Supermarket, Inc. Its Puregold Extra is the small store
format, which offers a range of goods, comprising the Company's stock keeping units
(SKUs) ranging from 3,000 to 5,000. It operates through stores in various
locations. Its store provides products that range from groceries, apparel,
household accessories and furniture. It has approximately 280 operating stores and
over 20 food stalls. The Company conducts its operations through several retail
formats and store brands. Hypermarkets, through "Puregold Price Club," offer a
variety of food and nonfood products and generally cater to both retail customers
and resellers such as members of the Company's loyalty program. Supermarkets,
through "Puregold Junior," operate as a neighborhood store which offers a higher
proportion of food to non-food products vis-å-vis the Company's hypermarkets.
Discounters, through "Puregold Extra," operate in a small store format that offers
a more limited number of goods. S&R Membership Shopping adopts a warehouse club
concept where most of the products offered are in club packs. Majority of the
merchandise are important brand names mostly sourced from the US.
I learned the importance of having competitive advantage, In the world of
globalization, firms which have competitive advantage (capacity to deal with
competitive forces) capture the market and excel in financial performance. This is
possible if they foresee the future; future can be predicted through strategic
planning. It enables managers to anticipate problems before they arise and solve
them before they become worse. The competitive edge of puregold is that They have
organized stores and built them at strategic locations. It has a well-organized
brand. The brand “Puregold” has become associated with low & affordable prices and
a wide array of goods. It has a long list of suppliers and partners which helps
maintain their price competitiveness.
Watching TV Sangkay information should be relevant to every student since it helps
us to learn the history of every products and companies. For every entrepreneur in
business learning how they started or what kind of difficulties they experience
before they become a successful person. I think everyone should always ready to
learn new things whether it is fun or not. We all like to learn new things with fun
but not all new things are always with fun which we have to learn. I believe that,
learning new things increases your knowledge about new things and if it is with fun
then it will also increase your interest to learn that thing. Moreover, Learning is
also exciting and rewarding, it can be therapeutic for a troubled mind. It helps
discover your unknown potentials, so you stop beating yourself up for failing in
one career path. Growing your skillset helps you realize how useful you are to lots
of people, and that makes you happy and mentally healthy.